#1 task you need to do to increase SEO
One question commonly asked by many clients, is if I could do one thing to increase SEO, what would it be?
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Here is our answer: BLOG
The number 1 task you need to do to increasenatural SEO rankings would be to blog. Building a blog and content for your blog is the building block of any
successful SEO program.
Here’s 8 reasons why using your blog will increase your SEO.
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1. Rank for Content & Context
Google ranks websites based on content and context. The more interesting content you can produce on your website related to a specific variety of services or topics the more
people will find your website looking for advice or information on these specific topics.
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2. Backlinks
The more pages you create, the more backlinks to your website you create. When people start finding your information based on search this will increase your
backlinking score on Google. Google itself has the highest domain measured domain authority, so backlinks coming
from Google are of the highest quality backlinks.
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3. Engage Audience
You are creating great content for users to see every time they visit your site, which keeps them coming back to your pages. Not only is this great to help visitors remember your brand, but when Google sees more visitors linking through
your website and content, that will increase your SEO factor.
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4. Re-indexing
Google sees constant updating of your site as a reason to re-index information. This will help increase the number of
times BOTS used for indexing come to your site to re-index new information.
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5. Keyword Rankings
You can blog for key topics and keywords you are targeting for SEO (and I don’t mean spamming keywords, real content
related to those keywords) This will help increase your quality score among your competition.
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6. Expanding Audience Reach
You can expand the audience with topics related to your content by being creative and expanding topics you address
on the blog. For example if you are a dentist, you can write articles with dental tips, health tips, eating tips and more.
Someone may not be interested in a dental service but could still link to your blog to read other health information.
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7. Long Tailed Key Searches
Increase long tailed keywords by blogging about highly searched long tailed searches in your area of interest. When
you do Google searches for short keywords, you will also see multiple words displayed together at the bottom of
the Google search page. These are searches related to the search you just performed. These searches can include more
words together and even sentences and questions.
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8. Sharable Content
You are now creating content that can be shared on social media, newsletters, emails and more. You are building a base of content you can use for other promotional and
SEO purposes.
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Happy Blogging!We hope you find our tips helpful and inspiring. They have been put in to good practice here in our office.
(978) 376 - [email protected]
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