& HONEYMOONS TOO!
DISPLAY UNTIL MAY 9, 2017
fashion:HONEYMOON HIDEAWAYS FROM BUDAPEST TO BALI
35Romantic DESTINATIONWEDDINGgetaways
A MODERN TAKE ON TROPICAL
&weddings REAL-LIFE
ROCK YOUR REHEARSAL DINNER
THE TRAVEL PUBLICATION FOR ENGAGED COUPLES & ROMANCE TRAVELERS
destinationido.com
D E S T I N A T I O N I D O . C O M
PRINT & ONLINE MEDIA KIT 2019DESTINATIONIDO.COM
DESTINATION MEDIA, LLC T: 480.759.9855 TOLL FREE: 866.359.9855
Image by Sanaz Photography
Couples who dream of a romantic wedding on a tropical island beach, quaint Italian villa or pristine mountaintop need expert assistance to make their dreams become reality. We provide trustworthy information about the destinations, as well as all things wedding and honeymoon related, including:
• Fashion • Bridal Registries • Invitations and Stationery • Photography • Wedding Planning • Beauty & Fitness • Jewelry & Accessories • Etiquette • Floral & Décor • Food & Beverage
Destination I Do was established in 2004 as the first, and now only, destination wedding and honeymoon publication focused on destinations around the world. Since that time, the product has expanded from print and online to include a digital edition, a daily blog and an active social media community.
EDITORIAL MISSIONDestination I Do provides essential information for engaged couples considering a wedding away from home and/or a romantic honeymoon. Destination I Do offers the highest level of content in the industry. Almost 70% of each issue is devoted to tailored editorial. Each issue highlights a variety of locations, including:
• Continental U.S. • Hawaii • Caribbean • Mexico • South Pacific • Cruise Weddings • Europe • Other International Destinations
*The Knot 2015 Real Weddings Study**Based on an internal readership study from July 2018
THE BRAND
D E S T I N A T I O N I D O . C O M
49% of couples opted for a destination
wedding in 2015.*
The typical reader of Destination I Do is planning a
kid-friendly, waterfront wedding and spending 2X more per guest
than the national average.**
IN PRINT • 90,000 magazines distributed to all 50 states and 12 countries • 6 months on the newsstand with each issue • 45% lower in price per page of advertising than other wedding/travel magazines • 14 years on the newsstand • 4,200 places to find the magazine. Our diverse distribution methods ensure couples see the magazine at every turn (bookstores, newsstands, bridal shows, bridal boutiques, jewelry stores and select airports)
MOBILE & SOCIAL MEDIA • 110,092+ total followers across Pinterest, Instagram,
Twitter and Facebook• The magazine’s digital editions are are viewable on all
wi-fi enabled mobile devices
OUR REACH AT HOME OR ON THE GO
*figures based on combined reach from August 2018
ONLINE • 867,090 average page views • 67,000 unique monthly visitors • 110,092+ social media followers • 15 years Destination I Do has been online
PARTNERSHIPS• Robbins Brothers - The Engagement Ring Store: We’ve
partnered with this retail chain to bring Destination I Do straight to couples at the very beginning of their planning - right when they get engaged! As a gift to individuals who purchase their engagement and/or wedding rings through the retail chain, Destination I Do will be provided free of charge.
• The Wedding Salon – known as THE luxury bridal show, Destination I Do is provided to registered attendants through their gift bag program in major metropolitan cities such as New York, Miami, Chicago and Los Angeles.
TOTAL AUDIENCE: 267,092*
Call us today to become a valued marketing partner:
480-759-9855
ext.1 - JENNIFER [email protected]
D E S T I N A T I O N I D O . C O M
We are the ONLY
destination wedding & honeymoon-
focused magazine on the market!
& HONEYMOONS TOO!
FALL 2017
DISPLAY UNTIL NOVEMBER 7, 2017
HONEYMOON IN EPIC AUSTRALIA
&
TOP 10 ETIQUETTE FAUX PAS
THE TRAVEL PUBLICATION FOR ENGAGED COUPLES & ROMANCE TRAVELERS
destinationido.com
posh placesTO SAY “I DO”
weddings REAL-LIFE
& HONEYMOONS TOO!
SPRING 2017
DISPLAY UNTIL MAY 9, 2017
fashion:
HONEYMOON
HIDEAWAYS FROM
BUDAPEST TO BALI
35Romantic DESTINATION
WEDDINGgetaways
A MODERN TAKE ON TROPICAL
&weddings REAL-LIFE
ROCK YOUR REHEARSAL DINNER
THE TRAVEL PUBLICATION FOR ENGAGED COUPLES & ROMANCE TRAVELERS
destinationido.com
FALL/WINTER 2019 FEATURESRediscovering Popular DestinationsSavannah, Los Angeles, Boston & Santa Fe
Marry Here, Honeymoon There Scotland & Ireland
Seasons of Change – Fall Foliage Hotspots & Winter Wonderlands Maryland, Tennessee, Vermont, Colorado & more
Dearly Beloved Best Destination Photographers, Planners & Event Designers
Honeymoon Hideaways Switzerland, France & Colombia
Crowdsourcing Your WeddingInventive resources for the who, what and where of your wedding away.
Mexico San Miguel de Allende, Zihuatanejo & Riviera Maya
Special Feature: Sexiest Beaches From Around the World
IN EVERY ISSUEWedded WisdomThe inside scoop and helpful insights on the wedding world
On The HorizonWedding and travel trends and recent hotel happenings
Insider TravelingTravel tips and must-know info
Fashion ForwardThe latest trends for weddings away
Guest BookSignature ideas for destination weddings
Ask the ExpertProfessional advice on all things wedding or travel related
Adventures in EtiquetteEverything you need to know about wedding, honeymoon or travel etiquette
Real-Life WeddingsOver-the-top nuptials from all over the world
SPRING/SUMMER 2019 FEATURESCastles, Cruises & Coastlines Ireland, Greece, Turkey & Italy
Latin America is for LoversMexico, Belize & Costa Rica
Marry Here, Honeymoon There Denver, Vail & Breckenridge
Wine Country with a Twist Sonoma & Napa, California and Okanagan Valley, British Columbia
Romantic Island Insider Grand Cayman, Maui and Bora Bora
Pacific Northwest GemsSeattle, Washington & Banff, Canada
Honeymoon Hideaways Tahiti & Bora Bora
Spotlight Destination: Upscale in Upstate: The Unsung Heroes of New York State
EDITORIAL CALENDAR
Image by Sanaz Photography
D E S T I N A T I O N I D O . C O M
90,000 copies are sold throughout the U.S. and several countries worldwide at retailers such as Barnes & Noble, Safeway, Kroger, Target, Giant, KMart and select airports in major cities.
We work with the largest magazine distributor in the nation to maximize visibility and exposure.
Another 5,000 copies are shipped to Robbins Brothers retail locations for distribution to newly engaged couples in the early stages of their wedding plans as well as high-end bridal salon retailers, wedding and travel shows including The New York Times Travel Show and Wedding Salon.
NATIONAL DISTRIBUTION • Alaska, Hawaii and Western States ............................................... 35.10% (MT, ID, WY, CO, NM, AZ, UT, NV, WA, OR, CA)
• South Atlantic States ....................................................................... 26.19% (DE, MD, DC, VA, WV, NC, SC, GA, FL)
• Mid-Atlantic and New England States ........................................... 20.75% (NY, NJ, PA, ME, NH, VT, MA, RI, CT)
• South Central States .......................................................................... 6 .5% (KY, TN, AL, MS, AR, LA, OK, TX)
• North Central States .......................................................................... 6.25% (OH, IN, IL, MI, WI, MN, IA, MO, ND, SD, NE, KS)
CIRCULATION
D E S T I N A T I O N I D O . C O M
INTERNATIONAL DISTRIBUTION: 5.21%
Canada
England
Singapore
Taiwan
South Korea
Indonesia
Thailand
Portugal
Mexico
Australia
New Zealand
China
PRINT ADVERTISINGSPECIFICATIONS
PRINTINGWeb Offset (SWOP)Perfect BoundTrim Size 8.375” x 10.875”
Note: On ads with bleed, all copy must be at least .25” away from trim and .375” away from the crease. Destination I Do is not responsible for any text being cropped off if it is placed within .25” of the trim. Ads should NOT include printer or crop marks. If they do include the marks Destination I Do is not responsible for the results of images/ads having to be streched to fit the layout.
DIGITAL AD REQUIREMENTSAll submitted ads must be designed in Adobe InDesign, Adobe Photoshop or Adobe Illustrator. They must be CMYK at 300dpi for best print quality. No spot color unless specifically requested. (Additional charges may apply.) Include all fonts, images and any other attachments required for output.
Materials must be uploaded to Destination I Do’s FTP site – please email [email protected] for log in instructions. CD’s mailed to corporate address are also accepted.
Note: Measurements given for bleeds includes a .25” bleed on all four sides of the ad. Destination I Do will crop the bleed on the side facing the crease dependent on which side of the spread your ad is placed.
Advertisers should also keep text and other important elements within a “safe area” at least .25” from the crop/actual size of the ad.
ACCEPTED FILE FORMATS
• Preferred File Type: Press Quality PDF at 300 dpi in CMYK color mode. • JPG or TIFF files at 300 dpi in CMYK color mode are also accepted.
Please reference the next page for specs on each ad size.
+
Bleed
GutterSafe area margin
Trim Size
THE TRAVEL PUBLICATION FOR ENGAGED COUPLES & ROMANCE TRAVELERS
destinationido.com
THE Fashion Issue
WED in the GREAT WIDE OPEN
30
Dreamy Honeymoon LocationsFROM THAILAND TO SOUTH AFRICA
& HONEYMOONS TOO!
SUMMER 2013
DISPLAY UNTIL AUGUST 20, 2013
DISTINCTIVE Destinations
& HONEYMOONS TOO!
SUMMER 2013
REALDESTINATION
WEDDINGS
Dido_coverfront_SUMMER13_FINAL.indd 1 12/19/12 8:29 AM
Do NOT include printer, crop, or bleed marks.
Our rates are at least 45% less than other wedding magazines on the market. However, our readership speaks to a more
sophisticated audience and we offer a longer time on the newsstand.
D E S T I N A T I O N I D O . C O M
Spread - No Bleed: 16.25”x 10.375” (Allows .25” white space to frame ad on all 4 sides.)
Gutter width: .75” - Do not place text or important information here.
Full Page - Bleed:Trim Size: 8.375” x 10.875”Please add .25” bleed on all sides (beyond trim area)Safe Area: 7.875” x 10.375”
Full Page - No Bleed:7.75” x 10.375”
1/4 Page - No Bleed: 3.5125”x 4.85”
1/2 Page Horizontal - No bleed: 7.275” x 4.85”
1/2 Page Horizontal - Bleed: Trim Size: 8.375” x 5.4” Please add .25” bleed on all sides (beyond trim area)Safe Area: 7.875” x 4.9”
1/3 Page Vertical - No Bleed: 2.25” x 9.94”
1/3 Page Vertical - Bleed: Trim Size: 2.8” x 10.875”Please add .25” bleed on all sides (beyond trim area)Safe Area: 2.3” x 10.375”
Bleed: .25” on all sides (Total size including bleed is 17” x 11.125”.)Trim Size: 16.75” x 10.875” (Complete size of magazine spread.)
Safe Area: 16.25” x 10.375” (Keep important information within this area.)
Gutter width: .75” - Do not place text or important information here.
HORIZONTAL1/2 PAGE - NO BLEED7.275” x 4.85”
1/2 Page Vertical - No bleed: 3.5125” x 9.94”
1/2 Page Vertical - Bleed: Trim Size: 4.0625” wide x 10.875” tallPlease add .25” bleed on all sides (beyond trim area)Safe Area: 3.5625” wide x 10.375” tall
Note: In the case of 1/2 page vertical bleed and 1/3 page vertical bleed ads, Destination I Do will crop the bleed on the side facing the crease, dependent on which side of the spread your ad is placed. Advertisers that are running a full bleed ad should include .125” of bleed on all four sides of their ad. They should also make sure all text and important elements are placed .25” away from the trim.
PRINT ADVERTISINGSPECIFICATIONS
VER
TIC
AL
1/2
PA
GE
- NO
BLE
ED
3.5
125
” x
9.9
4”
FULL PAGE - NO BLEED7.75” X 10.375”
FULL PAGE - BLEED
TRIM 8.375”x 10.875”SAFE AREA 7.875” X 10.375”
VER
TIC
AL
1/2
PA
GE
- BLE
ED
TRIM
4.0
62
5”
x 10
.875
” S
AF
E A
RE
A
3.5
62
5”
WID
E X
10
.37
5”
TALL
1/4 PAGE -NO BLEED3.5125”x4.85”
HORIZONTAL1/2 PAGE - BLEEDTRIM 8.375” x 5.4” SAFE AREA 7.875” X 4.9” (CAN ONLY RUN ON THE BOTTOM OF A PAGE)
SPREAD - BLEED TRIM 16.75”x 10.875”
SAFE AREA 16.25” X 10.375”
SPREAD - NO BLEED 16.25” x 10.375”
1/3
PAG
E V
ERTI
CA
L - N
O B
LEED
2.2
5”
x 9.
94”
1/3
PAG
E V
ERTI
CA
L - B
LEED
TRIM
2.8
” x
10.8
75”
S
AF
E A
RE
A 2
.3”
X 1
0.3
75
”
D E S T I N A T I O N I D O . C O M
Rate effective 08.01.2018
FOUR COLOR: 1X 2XSpread $18,397 $17,475Full page 11,058 10,2491/2 (vertical and horizontal) 5,956 5,3451/3 (vertical) 5,610 5,0601/4 page 4,743 4,211
COVERS & PREMIUM POSITIONS:Back Cover add 25%Inside Back Cover add 20%Inside Front Cover add 20%Table of Contents add 10% For PMS, matched color or inserts contact account manager.
• Rate is based on an annual circulation of 90,000
• Each issue is on sale for six months
CLOSE DATES:SPRING/SUMMER 2019Space Close: 10/31/18Material Close: 11/15/18On Sale: 2/5/19-8/6/19
STATISTICAL ANALYSIS SHOWS THAT READERS OF DESTINATION I DO MAGAZINE ARE: • Affluent couples between the ages of 25-45 (median age of 32) • Planning a first or second wedding ceremony, commitment ceremony or are renewing vows • Preparing to be married within the next 18 months • Going to honeymoon • College educated and well traveled • Sophisticated couples spending as much or more per guest than a traditional hometown wedding • Using bridal magazines and the Internet to help make buying decisions on all aspects of their wedding
Image by Sanaz Photography
PRINT ADVERTISING RATES
Editor in Chief / Publisher JENNIFER STEIN
[email protected] 480-759-9855 ext. 1
Northeast & Caribbean ManagerDIANE HOMER
[email protected] 480-759-9855 ext. 10
Southeast Advertising ManagersSCOTT [email protected]
480-759-9855 ext. 4&
480-759-9855 ext. 6
National Advertising Director (West Coast, Pacific Mexico, Hawaii)
MIKE WALKER
[email protected] 480-759-9855 ext. 5
CONTACT US
D E S T I N A T I O N I D O . C O M
Couples find magazine ads
more helpful than social media in planning their
weddings.*
FALL/WINTER 2019Space Close: 4/30/19Material Close: 5/15/19On Sale: 8/6/19-2/4/20
*Based on a 2016 independent survey by Toluna
CUSTOM PUBLISHING
Harness the power of
Destination Media’s
contacts and expertise within the publishing industry.
D E S T I N A T I O N I D O . C O M
CONTENT CREATION Leverage the expertise of Destination Media’s editorial team, who will work directly with you to help construct accurate and effective content. We will marry your brand with our know-how to create compelling, credible content.
Digital Copy Writing • Blogs: Motivating, customized content designed to engage
with your target audience – all constructed with SEO best practices in mind.
• Online Articles: Build your readership with professional and authentic content. Provides informational and “newsworthy” posts for social media.
• Email Newsletters: Interesting and click-worthy content meant to keep your readers informed about your business.
Print Copy Writing• Promotional Content: Motivational advertorial copy designed
to pique readers’ interest in your business or services.• Articles: Build your reputation within the industry with
professional and authentic content.
Editorial Services• Copy Editing: Utilize our professional editors to ensure
grammatical accuracy.• Proofreading: Conceptual polishing of your own
draft content.• Concept Development: Consultations to hone-in on your
editorial message and develop a written strategy.
Design and Production Services• Brand and Logo Development• Custom Ad Design and Execution
CONSULTING SERVICES
Circulation Consulting: Leverage Destination Media’s many years of experience to develop effective and efficient circulation strategies, both subscription and newsstand.
Marketing Consulting: Destination Media can help you develop and meet specific marketing objectives by analyzing your brand and the outlets you want to invest in.
Brand Consulting: We can assist in conceptualizing a brand identity and execute strategies to help build credibility and loyalty within your industry. Develop a “voice” that will speak to your target market and aligns with your company values.
Audience Development: Destination Media will analyze your goals and devise a plan to help you find and engage your target market.
Social Media Strategy: We can help leverage the power of social media to connect you with the right demographic. Generate quality traffic to social media accounts to help enhance your industry presence.
Let us create a custom publishing, content creation or consulting proposal based on your specific project needs. Destination Media prides itself on competitive pricing and efficient production times.
Image by Sanaz Photography
WEBSITE RATES & SPECSBANNERS | HOME PAGE | RUN OF SITE
HOME PAGE
Slideshow Banner: 940 X 425 (rotating with editorial content)
$2400/month
Medium Rectangle Banner: 220 X 236 (above the fold)
$2000/month
Featured Partners Rectangle Banner: 220 X 236
$1000/month
SITE LANDING PAGE: (other than home)
Leaderboard Banner: 590 X 147
$1750/month
Skyscraper Banner160 X 600
$900/month
D E S T I N A T I O N I D O . C O M
Slideshow Banner
Medium Rectangle
Featured Partners
Rectangle
Leaderboard Banner
Skyscraper Banner
BLOG PAGES:
Sponsored Content:$1500/post
• Up to 400 words
• Social media tie-ins with links and mentions
• Up to four images - 316 X 474 pixels ( jpg format)
• Photo credits
• High resolution photos for social media posts
BLOG & SPONSORSHIPSRATES & SPECS
D E S T I N A T I O N I D O . C O M
52% of couples regularly read five or more different blogs
during their wedding planning.*
*Based on a 2016 independent survey by Toluna.
• Email address, phone number and physical address
(if desired)
• Social media links
• 100-150 words describing company, philosophy
• Bulleted list of amenities or features
• Monthly reporting
Couples can find your information one
of two ways: first, one of our tools is an
interactive quiz that matches you with your
ideal couple by qualifying them with a list of
specific questions. Second, if brides already
know where they want to marry, they can forgo
the quiz and within two clicks they can find your
listing and contact you.
DIRECTORY LISTING:PREMIUM: $150 per month
(listing found under unlimited destinations)
BASIC: $50 per month
(single listing found under destination of your choice)
Includes:
• Navigating the user from both our interactive quiz (matching
you with your ideal client) and our resources section
• Lead Banner: 940 X 425
• Up to four total images will display on top (one main image
in the dimensions listed above and three others that will
display to the right)
• Link to website
DIRECTORY LISTINGS
Directory Listing Slide 1 of
Interactive Quiz
D E S T I N A T I O N I D O . C O M
INSPIRATIONAL GALLERIESRATES & SPECS
2-5 Images: $250 per image/year
INCLUDES:
• Link to website
• Description
• Social media sharing
Single Image: $350/year
6-10 Images: $150 per image/year
INSPIRATIONAL GALLERIES: From flower arrangements and bouquets, to gowns and hair
accessories, brides will be able to get ideas and inspiration from what
is shown in our galleries. With the ability to “pin” to Pinterest as well
as share on any number of social media sites, your talent can be seen
throughout the Web.
D E S T I N A T I O N I D O . C O M
Exclusive Newsletter Contains only your information with a “From our Sponsors” call-out.
$1500/month
INCLUDES:
• Banner ad (exclusive to your company)
• Link to website or landing page specified
• Social media sharing
- 100 words
- 3 jpg images (176 x 264 pixels each)
• Response reports
EMAIL NEWSLETTER: Sent to our opt-in email subscribers, your message will be delivered
to engaged couples.
Standard Inclusion with Editorial ContentContains up to three other non-competitive advertisers and targeted
editorial content.
$600/newsletter INCLUDES:
• Banner ad
• Link to website or landing page specified
• Social media sharing
• Response reports
EMAIL NEWSLETTERRATES & SPECS
D E S T I N A T I O N I D O . C O M
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