Zagreb, Croatia, 4 December 2013

Audio Description and Audio Subtitles

Pilar Orero,Universitat Autònoma de Barcelona

Pilar.Orero@uab.cat

Regional Meeting for Central and Eastern Europe organized by International

“eAccessibility in Television Broadcasting in Central and Eastern Europe”

(HRT Academy, Zagreb, Croatia) – 3-4 December 2013)

Languages

Monolingual countriesBilingual countriesLarge languagesSmall languages

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Dubbing/Subtitling/Voice-over

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In Europe

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Languages and solutions

SubtitlingDubbingVoice-overEnglish

SubtitlingSDHAudio DescriptionAudio subtitlingClean audioSlow reproduction

Costs

Traditional workflow vs accessibility as part of the production Use of technologiesSharing and translatingTime may be saved by a rational workflow

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Time

Real life accessibilitySDH has now become an issue of quality

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Quantity vs Quality

First is the issue of quantityThen the issue of qualityIt is important to understand the process and the technology before lobbying for 100% quantity

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Conclusions and Recommendations

Different traditionsDifferent language sizeDifferent policiesDifferent working flowsPlenty of technologies to come to the rescueQuantity vs quality?

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Conclusions and Recommendations

Understand different working flowsUse and adapt existing technologiesShare and translate contentsUnderstand different qualitiesRaise awareness

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Approaches

Accessibility as a costly burdenAccessibility as a language policyAccessibility as a positive identity markerAccessibility as a shared public/privateAccessibility as a business opportunityAccessibility for a EU project

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Thank youPilar.Orero@uab.catUniversitat Autònoma de Barcelona, Spain

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