me

dia

kit

406.324.1083 www.YouthConnectionsCoalition.org

artwork

articles

Logos: CMYK Vector EPS with fonts outlined

photos: CMYK JPG or TIF. 300 dpi at 100% intended print size. Do not embed photos in email or word processing documents. Always provide as separate attachments.

Please call if you need technical assitance.

Text can be provided in emails or Word documents. Word counts MUST be exactly as specified. Please spell check before submitting. All submitted content is subject to proofing and editing.

You are responsible for securing photo releases for all photos.*

TABLE of CoNTENTSYour organization’s logo

“To Contribute” phone number

“To Advertise” phone number

(if applicable)

DirECTor’S NoTES 275-word article

Phone number, address, and email

Director’s photo

fACES iN ThE CrowD5 photos of featured faces

100-word articles for each person

Contact name and email for submissions

ASSETS iN ACTioN8 photos of asset in action

Indication of asset represented

EMAIL ALL sUBMIssIoNs to:cmcneil@helena.k12.mt.us

what you provide

sample project timeline

success story

Please allow at least Two moNThS for magazine creation.

Proofs are delivered electronically. Changes must be made in writing (scan, mail or email).

Youth Connections began publishing

a quarterly magazine to help bring

awareness of substance abuse trends

and prevention tools to parents and

community members nearly 10 years

ago. We were able to fund this project

through our Drug Free Communities

grant dollars, but have since been

able to sustain the magazine almost

entirely without grant support. The

coalition looks to supportive business

partners to purchase advertisements

in the magazine to help off set the

costs of layout, design, printing

and mailing the magazine. The YC

Magazine has been a very important

tool for us in reaching parents with

vital tools to help protect youth from

engaging in risky behaviors.

mArCh1ST

mArCh21ST

APriL10Th

APriL20Th

mAY15Th

Submit content and

high resolution photos

magazine proof

delivered to you

finalmagazinechanges

due

finalproof

deliveredto you

finalmagazinedelivered

to you

– DrENDA NiEmANN

sAMpLE rAtEsBASED oN PriNTiNg CoSTS of $4000

QuArTEr

$175hALf

$350fuLL

$600CoVErS

$700

Any business that caters to parents or children is a perfect fit for this publication. Consider any community-minded business, frequent community supporters, schools, churches, daycares, camps, bike shops, music stores, book stores, libraries, etc.

hELPfuL hiNT: Seek out a local marketing firm to help you sell ads for a percentage of the sales.

ad sizes1/4 page Vertical 3.565”W x 4.675”H

1/4 page horizontal 7.25”W x 2.25”H

1/2 page horizontal7.25”W x 4.675”H

Full page Inside (stAYs WIthIN MArgINs)

7.25"W x 9.625"H

Full page Covers (MUst BLEEd) 8.625”W x 11.125”H with bleed8.375”W x 10.875”H trim size

Provided as PDFs with all images CMYK and 300 dpi at 100% print size.

the inclusion of advertisements and sponsorships in YC Magazine does not constitute approval and/or endorsement of any product, organization or activity.

how to get ad sales

advertisements

*24 DECEMBER 2011 | YC MAGAZINE | youthconnectionscoalition.org

www.prc.mt.gov/suicideprevention

what you can do to save a life

1-800-273-talK (8255)

If you see the signs, ask the person, “Are you suicidal?”

Offer hope, don’t leave them alone, and tell others

Take the person to the nearest ER, call the police, take them to a health care professional or

Call the Montana Suicide Prevention Lifeline at

>>>>

➽ Decline in personal hygiene

➽ Sleep disturbance, either too much or too little

➽ Overall sense of sadness and hopelessness

➽ Eating disturbance, either weight gain or loss

➽ Unusually long grief reaction (varies with different youth)

➽ Overall sense of sadness and hopelessness

➽ Decrease in academic performance

➽ Isolating and choosing to spend time alone

➽ Recent family or relational disruption

➽ Abrupt change in personality

➽ Giving away prized possessions

➽ Previous suicide attempts

➽ Increase in drug or alcohol use

➽ Flat affect or depressed mood

➽ Inability to tolerate frustration

➽ Withdrawal and rebelliousness

➽ Difficulty concentrating

➽ Increase in hostility

warningsigns

of someone who may be at risk of suicide

Live Life Smilingwith Invisalign Teen

T h e c l e a r a lT e r n aT I v e T o b r a c e s

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Perfect for parents, too!

NO

BLE

ED

BLEED

There are two digital flipbook options to choose from. A version without national advertising is available for an additional fee.

distribution channels

how to set pricing

flipbook

Who Is prINtINg thE MAgAzINE?

Commercial printers tend to be more cost-effective than

small print shops.

printing facilitation is available for an additional fee.

WhAt ArE YoUr pApEr optIoNs?

WhAt ArE YoUr qUANtItY optIoNs?

hoW WILL thE MAgAzINE BE dIstrIBUtEd?

Mail, insert into a newspaper, or rack distribution?

Partner with schools, newspapers and businesses to distribute. Direct mailings, high traffic locations, grocery stores, airports, universities, churches, doctors’ offices and children’s activity areas are all excellent options.

1. Decide on magazine package option

2. Decide on paper quality and number of magazines you would like to print

3. Get a bid from a reputable printer

4. Assuming the ad space to content ratio is 50/50, here is your formula:

PriNTiNg CoST DiViDED BY PAgES of ADS (EXAmPLE: $4000 / 12 = $333.33 needed per page)

5. Add a markup to the ad cost for expenses and profit (15%-20% is standard)

Note that if the ad ratio is not 50/50, you will need to adjust your pricing

printing checklist