Your Requirements - ppcchamp.in Services: •SEO –Search ... •B.Tech / M.Tech College •BCA /...
Transcript of Your Requirements - ppcchamp.in Services: •SEO –Search ... •B.Tech / M.Tech College •BCA /...
PPCChampDigital Marketing & Consulting Company www.ppcchamp.com
Your Requirements:• Increased enrollment
• Stronger online presence• Increase on-line traffic• Dominate your competition• Lower student acquisition costs• Broaden market share• Increase Brand Value
PPCChampDigital Marketing & Consulting Company www.ppcchamp.com
How students are Discovering you?
• Direct to Site (www.cgc.edu.in)• Search Advertising• Display Advertising• Retargeting Advertising• SEO• Social Media• Directory Listings• Google Business Listings
PPCChampDigital Marketing & Consulting Company www.ppcchamp.com
Inbound Marketingproduced an increase of 40% in new
student enrollment costs 65% less than outbound.
PPCChampDigital Marketing & Consulting Company www.ppcchamp.com
Inbound Marketing Attracts Students
82% - Social Media65% - SEO225% - Public Relations97% - Blogs54% - Email
PPCChampDigital Marketing & Consulting Company www.ppcchamp.com
Students Using Social Media
LinkedIn - 10%Twitter - 34%Facebook - 99%
PPCChampDigital Marketing & Consulting Company www.ppcchamp.com
Student use of Mobile Devices
47% have used an app for learning purposes73% cannot study without technology98% who own a digital device, read eTextbooks
PPCChampDigital Marketing & Consulting Company www.ppcchamp.com
Need to increase student leadsto your institution?
We can help!
PPCChampDigital Marketing & Consulting Company www.ppcchamp.com
Our Services:
• SEO – Search Engine Optimization• PPC – Pay per click• SMO – Social Media Optimization• SMM – Social Media Marketing• ORM – Online Reputation Management• Google Local Business Listing
PPCChampDigital Marketing & Consulting Company www.ppcchamp.com
Current Stats: ww.cgc.edu.in
Global Alexa Rank – 185,502India Alexa Rank - 16,430Domain Authority - 33/100Page Authority - 43/100Total Pages Index - 550Facebook Like - 4,956Twitter Followers - 72Google+ Followers - 07
PPCChampDigital Marketing & Consulting Company www.ppcchamp.com
Targeting Location:
• Punjab• Haryana• Himachal Pradesh• Jammu & Kashmir• Chandigarh/ Mohali / Panchkula• UP (Bihar)• Delhi (Noida / Gurgaon)
PPCChampDigital Marketing & Consulting Company www.ppcchamp.com
Targeting Keywords:
• Engineering College• B.Tech / M.Tech College• BCA / MCA College• BBA / MBA College• Hotel Management College• Pharmacy (B.Pharm / M.Pharm) College• Bio-Technology (B.Sc / M.Sc) College• B.Ed College
PPCChampDigital Marketing & Consulting Company www.ppcchamp.com
Research & Strategy
• Keyword Research• Competitor Research• Market Research• Website Audit• Reporting
PPCChampDigital Marketing & Consulting Company www.ppcchamp.com
SEO Process:
• Improve / Optimized Website Structure• Improve Link Structure• New Content Writing / proof reading• Rich Content Creation• On Page / Off Page Improvements• Improve Duplicate Content• Blog Writing• Site Map Creation• Tracking Code Implementation• Content Updating / Content Interlinking• Addition of Images• Reporting
PPCChampDigital Marketing & Consulting Company www.ppcchamp.com
PPC Process
• Keyword Research• Ads Account Setup• Campaign / Ad copy Creations • Landing page Creation • Landing page improvement • A/B Testing• Tracking Code Implementation• Reporting
PPCChampDigital Marketing & Consulting Company www.ppcchamp.com
Reporting
• Weekly / Monthly Progress Reports• 24x7 Support• Phone Support• Chat (Skype) Support• Email Support
PPCChampDigital Marketing & Consulting Company www.ppcchamp.com
Company Address
PPCChamp – Digital Marketing & Consulting CompanySCO 177, Sector – 37/C, Chandigarh, India.Email: [email protected]: +91 9915337448Skype: PPC.CHAMP