Your guideto traveland leisure

"THE WORLD OF TOURISM"

SINCE 1997THE BEST TRAVEL MAGAZINE IN UKRAINE

RUSSIA

BELARUS

UKRAINE

MOLDOVA

KAZAKHSTAN GEORGIA

ARMENIA

AZERBAIJAN

It is a glossy magazine on travel and leisure published six times a year since 1997. It has won multiple international awards for the best travel magazine in the CIS and is by right considered one of the most prestigious tourism periodicals in all CIS region. Based in Kyiv, Ukraine.

The circulation of a printed version is 15 000. Including online resources and downloads the total audience reaches the number of 150 000. Our readers are men and women aged 25–55 who like traveling and whose income is above the average.

The World of Tourism

COVERAGE

40% 30% 16% 14%

Free sale

Subscribers

Travel agencies

Partners (airlines, event agencies,hotels etc.)

"The World of Tourism" is:• an expert insight into world's hottest tourist trends;• a competent resorts and hotels advisor;• your reliable guide to the most interesting destinations on the planet;• the best assistant in planning your sightseeing tours, active recreation

and beach leisure.

Readers of "The World of Tourism" magazine are:• sophisticated men and women of 25-65 years old of average and

high income;• people who enjoy an active lifestyle;• those who value their time, love to travel and have put their trust in us

to choose the best destinations and routes.

Our strategy

General information

Distribution:Network of agencies: "Torm", "Petrovka", "TV-Park"; free sale in the press kiosks, specialized outlets and shopping centers.

Distributed in Ukraine (Kyiv, Dnipro, Kharkiv, Lviv, Odessa, Uzhgorod) through a network of private distributors and subscription agencies Summit and KSS Periodicals.

75 % of the online copies are downloaded in Russia, Belarus, Georgia, Armenia and Kazakhstan.

Size: 210 × 275 mm

Volume: 96 pages

Circulation: 15 000 copies

Periodicity: 6 times per year(1 issue per 2 months)

Publication Language: Russian

Media plan for 2018:

#1–2018 — February–March

#2–2018 — April–May

#3–2018 — June–July

#4–2018 — August–September

#5–2018 — October–November

#6–2018 — December–January

84 mirtu.com 85#2/2017

FASHIONHOUSE ТАИЛАНД

OUTRIGGER LAGUNA PHUKET BEACH

RESORTЭкзотично, зрелищно, магично

Отель Outrigger Laguna Phuket Beach Resort расположен на побережье Андаманского моря на знаменитом пляже Банг-Тао и является частью курорта Laguna Phuket — первого комплекса курортов в Азии, размещенного на площади в 400 гектаров и объединяющего инфраструктуру шести отелей. Отель был полностью обновлен в 2012 году. И сейчас его современный архитек-турный стиль великолепно сочетается с тайски-ми национальными мотивами.

Пляж Банг-Тао (отель здесь имеет привилегиро-ванное положение) — это чистейшая прозрачная вода, к тому же очень спокойная, белый песок вдоль всей береговой линии отеля и полное ощу-щение тропического рая. Благодаря большой протяженности пляжа здесь можно испробовать все виды водного спорта и развлечений на воде. Также созданы все условия для дайвинга.

На территории отеля можно поиграть в пляж-ный волейбол, теннис, сквош, бадминтон, а также научиться управлять парусниками и каяками. Особо активные смогут попробовать себя в винд-серфинге и водном поло. К услугам тех, кто не мыслит своего отдыха без связи с внешним миром, есть здесь интернет-кафе, а также экскур-сионное бюро, магазин сувениров и довольно большой конференц-зал, которым отель весьма гордится.

Учитывая, что Outrigger Laguna Phuket Beach Resort позиционирует себя как отель для семейного отдыха, множество услуг, акций и раз-влечений посвящено детям. Если ребенок смо-жет расположиться на кровати вместе с родите-лями, то его пребывание будет бесплатным. Гости, забронировавшие номер на сайте отеля (outrigger.com), смогут трапезничать с весьма ощутимой скидкой, а дети до 12 лет — вообще бесплатно. Рестораны резорта (Locavore, Metzo’sBistro&Bar и Edgewater) предлагают дет-

Поездка до города Пхукет займет около 25 минут. До известного пляжа Патонг, а также до между-народного аэропорта Пхукета можно добраться за минут 20.

EXAMPLESOF OURPUBLICATIONS

Readership portraitCore readership: well-fixed men and women who love travelling.

Age:20–25 years — 5 %25–35 years — 21,3 %36–45 years — 33,6 %46–55 years — 25,6 %55+ years — 14,5 %

Income level:Very high — 26,3 %High — 53,5 %Average — 17,0 %Low — 3,2 %

EmploymentManagers — 45 %Specialists — 31 %Employees — 7 %Other — 13 %

Features and sectionsPassions. In this section we talk about interesting and unusual hob-bies of our journalists and readers, such as bulls racing or diving with sharks and whales.

Destinations. A section which contains guides to coun-tries' most interesting and notable attractions. Articles in this section are usual-ly accompanied by authors' own pictures and share surprising little-known details about generally familiar things.

Review. An objective review of various tourist services (hotels, air-lines, attractions, restaurants, resorts, etc.) accompanied by an online photo/video review (at our website, Facebook page).

GENERAL TRAVEL FEATURES

Journalists, photographers and writers are free to report about their individual travelling experience in this section. The wildest and the most mysterious places, hi-tech capitals, tribes whose way of life has remained unchanged for centuries, European cities, off-road expeditions, museums, sailing, rafting and more can be found here.

REGULAR FEATURES

News. Features news about our partners and their servi-ces. This section is published at the beginning of the magazine and may be accompanied by our partner's advertisement.

Best in UA. Presents the best hotels and resorts in Ukraine, our country's curiosities and recreation areas.

Fashion House. Visit the most luxurious, modern and unusual hotels in the world.

Gourmet. This section is dedicated to the traditional cuisine of countries or regions, offers advices on choosing the best local res-taurants and provides unusual recipes of country-specific dishes. Pieces on gastronomic and wine tourism are also featured here.

Chart. Top five or top ten of anything and everything curi-ous, both natural and human-made. No limitation on the subject, topics like "best beaches", "most beautiful caves" and "most extreme dishes of the world" are common here.

Insider. Journalists from all around the world share an insider's view on cities or countries to help our readers understand their culture and traditions better.

Online resources

Facebook coverage:Up to 120 000

www.mirtu.comNews, hotel reviews, last minute flight deals and travel offers,sightseeing, advices and tips for travelers, etc.

We accompany our articles with publications on our website and Facebook page

Our expeditionsEvery year our publishing house organizes expeditions to dif-ferent countries of the world. These expeditions always get a wide coverage in the media (print, web, social networks, travel blogs, etc.).

We invite tourist offices, embassies, airlines, hotels and resorts to cooperation.

AdvertisingNORMAL PAGESLocation PricePage 3 300Half page 1 700

PRIORITY PLACEMENTLocation PriceFront page 3 800Pages before the table of contents 3 600Twenty right pages after the table of contents 3 400

Prices are in Euro including VAT. Layout design is not included.We are open to negotiations on significant discounts.Payment to be performed in UAH according to NBU rate on the day of invoice.

SPECIAL PLACEMENTLocation Price2nd cover 4 500First two pages 7 0003nd cover 4 000Back cover 5 000

MT Media Publishing7a, Sobornosti Ave., office 41802160, Kiev, Ukraine

PublisherVladimir Mazurmvl@mirtu.com

Editor in chief, MT MediaTatyana Arshinniktata@mirtu.com

Executive editor, Mir TurizmaYuliia Isakinaeditor@mirtu.comeditor.mirtu@gmail.com

Editorial OfficeTel.No. +38 (044) 206 25 68Tel.No. +38 (044) 206 25 89

Contact details

MirTurizmawww.mirtu.com