You or Google? Who Controls Your Identity
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Transcript of You or Google? Who Controls Your Identity
Who’s managing your stuff?Dean Shareski
BLC 10Boston, MA
July 2010
@shareski
ideasandthoughts.org
Who’s managing it now?
How do I take more control?
Why is this such a big deal?
Should I share more or less?
•the landscape
•you
•your students
•your institution
http://www.flickr.com/photos/will-lion/3974469907/
What happens when you google yourself?
Try it
What type of content appears in the first 5 results?
Or
Spezify
Persona MIT
First impressions matter more than ever
First impressions matter more than ever
http://www.flickr.com/photos/will-lion/3356252350/
You can’t NOT
play
http://www.flickr.com/photos/sergiopics/1306083834/
Image:Phebe op de laptophttp://www.flickr.com/photos/marcel030nl/2454009573/
Image:Phebe op de laptophttp://www.flickr.com/photos/marcel030nl/2454009573/
Image:Phebe op de laptophttp://www.flickr.com/photos/marcel030nl/2454009573/
Image:Phebe op de laptophttp://www.flickr.com/photos/marcel030nl/2454009573/
Image:Phebe op de laptophttp://www.flickr.com/photos/marcel030nl/2454009573/
by DEFAULT
with EFFORT
PRIVATE
PUBLIC
by DEFAULT
with EFFORTPRIVATE
PUBLIC
http://budtheteacher.com/blog/2009/10/10/on-modeling/
Why Is Digital Different?
Why Is Digital Different?
Easily Copied
Why Is Digital Different?
Easily Copied Instantly Shared
Why Is Digital Different?
Easily Copied
Easily Edited
Instantly Shared
Why Is Digital Different?
Easily Copied
Viewable by MillionsEasily Edited
Instantly Shared
Youhttp://www.flickr.com/photos/siutou_amy/2306794554/
Google’s not the problem
Try it
Head over to ratemyteacher.comchoose yourself, a colleague or
a school you knowCheck out the results and share
Become clickable
Advocacy
Control
http://www.flickr.com/photos/fhashemi/97033289/
Google Alerts
Image: ilustra-respondendohttp://flickr.com/photos/felipearte/44808639/
What’s the difference?
http://www.flickr.com/photos/iain/4101881178/
Is your Identity worth $10?
Try it
what domains are available to you?http://www.godaddy.com
shareski.ca
become a marketable asset?
When does your digital identity/profile
http://www.flickr.com/photos/48043300@N04/4607149956/
Your Studentshttp://www.flickr.com/photos/64121897@N00/62716956/
drunken pirate
Gaming the Data
Gaming the Data
It’s not all bad
It’s not all bad
WHAT PUTS KIDS AT RISK FOR RECEIVING THE MOST SERIOUS KINDS OF SEXUAL
SOLICITATION ONLINE, SUGGESTS THAT IT’S NOT GIVING OUT PERSONAL INFORMATION THAT PUTS KID AT RISK. IT’S NOT HAVING A
BLOG OR A PERSONAL WEBSITE THAT DOES THAT EITHER. WHAT PUTS KIDS IN
DANGER IS BEING WILLING TO TALK ABOUT SEX ONLINE WITH STRANGER OR HAVING A PATTERN OF MULTIPLE RISKY ACTIVITIES ON THE WEB LIKE GOING TO SEX SITES AND CHAT ROOMS, MEETING LOTS OF PEOPLE THERE, KIND OF BEHAVING IN WHAT
WE CALL LIKE AN INTERNET DAREDEVIL.
“Why are we so obsessed with the registered sex offender side of the puzzle when the troubled kids are right in front of us? Why
are we so obsessed with the Internet side of the puzzle when so many more kids are abused in their
own homes? I feel like this whole conversation has turned into a distraction. Money and time is being spent focusing on the things that people fear rather than the very real and known risks that kids face. This breaks my heart.”
danah boyd
http://delicious.com/shareski/internetsafety
http://www.flickr.com/photos/86592731@N00/175990728/
“I want my kids to be
found.”
Your Institutionhttp://www.flickr.com/photos/64121897@N00/62716956/
Try it
What are the search results of your institution?
How many hits? What are others saying?
You don’t control the message now
You probably never did
http://www.flickr.com/photos/larryontheprairie/4534921049/
Allow Constituents a Voice
Allow Constituents a Voice
Allow Constituents a Voice
Allow Constituents a Voice
Allow Constituents a Voice
Allow Constituents a Voice
Allow Constituents a Voice
Tell Stories
Give them places to Share
Give them places to Share
Give them places to Share
Give them places to Share
Give them places to Share
Give them places to Share
Give them places to Share
Give them places to Share
Give them places to Share
Let them share
Go Mobile
Work Side by Side
PERSONAL BRAND
PERSONAL BRAND