WEBINAR

Follow PR Newswire:

@PRNEWSWIRE

Follow CNW:

@CNWGROUP #PRPITCH

#PRPITCH

Speakers: Moderator:

Chad WhaleyMedia SpecialistGreen Door Mediaworks@LakeErieSurfer

James PearsonExecutive Vice PresidentCorporate CommunicationsGrooveshark@Grooveshark

Ryan WhaleyFounderGreen Door Mediaworks@RyanJWhaley

Torrey MirabitoDirector of Customer EngagementPR Newswire@TorreyMirabito

#PRPITCH

#PRPITCH

CREATE THE RELATIONSHIP

BEFORE YOU NEED THE

RELATIONSHIP

#PRPITCH

#PRPITCH

#PRPITCH

#PRPITCH

Target/

Distribute

Monitor/

Measure

#PRPITCH

#PRPITCH

BE A RESOURCE

#PRPITCH

#PRPITCH

#PRPITCH

#PRPITCH

Image source: TED.com

#PRPITCH

#PRPITCH

CUSTOMIZE YOUR PITCH!

#PRPITCH

#PRPITCH

#PRPITCH

ADD INSIGHT & VALUE

#PRPITCH

#PRPITCH

• Don't abuse a relationship once you've established it

• Be transparent & you won’t ruin your reputation

• Be responsive if they ask for more information

• Say thank you when the story comes out & share it on social with their @handle to give them exposure

#PRPITCH

Questions?

Chad WhaleyGreen Door Mediaworks

@LakeErieSurfer

James PearsonGrooveshark

@Grooveshark

Ryan WhaleyGreen Door Mediaworks

@RyanJWhaley

Torrey MirabitoPR Newswire

@TorreyMirabito

Follow PR Newswire: Follow CNW:

@PRNEWSWIRE @CNWGROUP

FOR MORE INFORMATION:

US: (888) 776-0942CANADA: (877) 269-7890