YOU & Business & SUCCESS YOU & Business & SUCCESS Dr. Joe Capista.

YOU & Business & SUCCESS YOU & Business & SUCCESS

Dr. Joe Capista

Systems Driven

PRODUCTInternal MarketingExternal Marketing

SystemizedCASE

PRESENTATION

SystemizedOFFICE VISIT

YOU & Business & SUCCESSYOU & Business & SUCCESS

INTERNAL MARKETING

What is it?

Who is responsible?

What are you doing?


EXTERNAL MARKETING

What is it?

Branding vs Marketing

Tracking

Should You External Market?


A Systemized OFFICE VISIT


OBJECTIVES of a Systemized Office Visit for an existing and new customer

• Build an above average relationship• Create value or perceived value for treatment • Create an experience• Create “TRUST & CONFIDENCE”


Four Parts Of a Systemized Office VisitWarm-UpPresentation DismissalHand Off

Use DiSC throughout the Office Visit


A Systemized CASE PRESENTATION


Sales is Strategic Influence You are influencing someone or

They are influencing you

Once value has been established you have a

responsibility to influence the patient


SALES is NOT manipulation:

The difference between manipulation and influence is Intention

Influence with integrity Always have the other persons

highest good in your mindIt must say I am here to help you


A Case Sales Presentation

DYCO Sales System ATTENTION INTEREST DESIRE ACTION Use DiSC throughout the Sales Presentation


If you are a 5 in a SOV and a 5 in a SCP, 5 + 5=10




This shows the potentiation and synergistic effect of these two skills. You reach a point where 1 + 1 no longer equals 2.


The BASE of the Success

Triangle drives the dollars

spent on the TOP

SUCCESS


Be an Expert in your field Develop Sales & Marketing Skills Get help from Experts ( mentors) Control the way you THINK

THINKING controls actions Get BALANCE in your life


THOUGHTS are Things&

THOUGHTS become Things


Success has very little to do with Skills Success has very little to do with

Intelligence Success comes from your Thoughts-

Feelings-Actions


Thoughts control our Unconscious Mind

Our Unconscious Mind controls our Feelings and our Actions

You must control the thoughts that you put into your unconscious mind


Thoughts - Feelings – Actions

THOUGHTS + Emotion = Feelings

FEELINGS create vibrations Actions

ACTIONS = RESULTS!


Successful people have a common way of Thinking and Acting

Change your Thinking and you will change your Results

You form your Beliefs then your Beliefs form you

Your Total Belief System is made of your Thoughts, Feelings and Actions


You become what you think about most and you ATTRACT what you think about most

Thoughts become things

Think about what you WANT, not what you DON’T WANT---GOALS


Don’t focus on lack and scarcity and what you do not have

Life is meant to be Abundant

Life is not meant to be a Struggle


CONTROL YOUR THINKING Inner Happiness fuels Success Your job is YOU. Unless you fill yourself up first, you

will have nothing to give anybody.


“When you think you are not good enough it is over”


“Whether a man Believes he can or can’t, he is right” ---- Henry Ford

“Your Beliefs create the fact” ---William James “According to your Beliefs it is done unto

you”---Matthew 9:29 “If you Dream It you can Achieve It”--- Walt Disney


“You become what you think about”--- Earl Nightingale “Get rid of your stinking Thinking” “Get a checkup from the neck up” --- Zig Zigler “The greatest discovery of my generation is

that human beings can alter their lives by altering their attitudes of mind”---William James


All that we are is the result of what we have thought --- Buddha

Whatever the mind of man can conceive, it can achieve --- W. Clement Stone

You create your own universe as you go along --- W. Churchill

All power is within and is therefore under our control --- Robert Collier


Success is Not about $$$$$ $$$$ is a way of keeping score

It is Not Success

Success is not the result of making $$$ Making $$$ is the result of Success


Success is the result of providing

Value & Service

Money measures the amount of Value and Service that you provide


Wealth, when sought after directly will

never be achieved.... It comes as the

byproduct of useful Service and Value ---

Henry Ford


BALANCEBALANCE

FAMILY

WORK

PHYSICAL(EXTERNAL)

SPIRITUAL(INTERNAL)


The things in our lives that we

CANNOT BUY are what is most

valuable

It’s not what you Know, it’s what you Do with what you know that makes a Champion

Ideas and Knowledge are worthless unless acted upon



“You can have anything in life you want if you want it badly enough and are willing to pay

the price.”

YOU & Business & SUCCESS YOU & Business & SUCCESS Dr. Joe Capista.

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