Day 2 of 9

Sharing our 9-week Plan

Digital

business layers strategy management production

waterfall vs. agile what are you building? who are you working with?

tools make life easy for yourself

acquisition grow relationshipsstrategy formulate visionscope seek clarityaccounts understand and educatemanage deliver on time and on budgetcontent create relevancecreative usable designdevelopment build and deploytesting bring perspectivedocument archive IP

Digital

business layers strategy management production

waterfall vs. agile what are you building? who are you working with?

tools make life easy for yourself

Strategy

research organization’s vision study demographic competition / partners opportunities

measure performance indicators

scope iterate requirements time / costs

IA

substance break down the components build relationships think experience (simulation) key deliverables site map wireframes flow charts

Brainstorm

developing a strategy define goals research framework hypothesize KPIs determine scope content and features list components think about relationships