YES SNOWBOARD

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12/13 YES SNOWBOARD

Transcript of YES SNOWBOARD

Page 1: YES SNOWBOARD
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YES. is a way of living my life.

YES. is more than what people expect it to be.

YES. is my life and soul!

YES. to me represents the essence of snowboarding, the roots, the reason

why I am addicted to this lifestyle. YES. is a passion. YES. makes me want to

go out everyday and shred pow. YES. makes me want to be a kid again, to

play and have fun with my friends and family. YES. comes from the heart and

is meant to inspire others to live their own snowboarding dream.

When you do something for a real cause, you can finally feel free to put

your heart and soul into it. YES. is like releasing a caged animal back into

its natural habitat.

-ROMAIN DeMARCHI

- DCP

- JP SOLBERG

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THE 420TDF

THE GREATS

THE BASIC

PICK YOUR LINE

POW

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STREET

THE PUBLIC

JACKPOT

TROUBLE

BASIC Jr.

$$$$$

$$$

$$$$

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In life, when we chose lines we some-times take the safe and easy one. But that is not what David, or this board is about.All elements in the design were hand painted. Acrylics, charcoal, India ink and a bit of collage in the design all work together to achieve a chaotic, wild kind of energy. The finished works were all freestyled in the moment - nothing was planned out. As in the backcountry, you have to pick your line as you go, and some-times things get a little wild.

Mark Kowalchuckartschoolskateboards.com

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“It seems like this board goes where I think I want him to go. I just pick a line, and he will hold it down in any kind of terrain and snow conditions. But of course, powder is his favourite.” - DCP

The Pick Your Line is what DCP has been using to pull

rank on the rest of us for a couple of years now. A

directional shape loaded with Freeride Camrock, this

board is deadly enough to tackle legitimate lines and

handle speed with authority, yet nimble enough to

smash pillows and rip tree runs with cat-like reflex.

THE POWER AND THE GLORY.

- RIDE: All Mountain + Pow- CONTACT: Directional CamRock- FLEX: Med/Stiff + Directional- OUTLINE: Directional +Tragna Maction- BASE: Sintered, Die-Cut Base- GLASS: Carbon + Kevlar + FLB- CORE: Master Composite Core- SIDEWALLS: Rubber +ABS sidewalls

PICKYOUR LINE

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PHOTO : DALBY

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“The Asym has everything I need in a board - it lets me ride absolutely everything!” – JP

THEGREATSFrom the Great Dudes of History, to the Great Beauties of

History, we figured it was about time we got people talking

about the Greats that really matter. Re-shaped and revised

for 2013, the groundbreaking ‘Asym Twin’ provides a

deeper heel sidecut than toe, and rides switch so good

you’ll forget which way you stand.

So the only question left is… who are your Greats?

- RIDE: F/S + All Mountain- CONTACT: Twin CamRock- FLEX: Medium + Twin- OUTLINE: Twin, Asymetrical Sidecut + Ultimate Grip- BASE: Sintered, Die-Cut Base- GLASS: Triax- CORE: Master Comp Core

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Page 13Page 12THE420Strange things happen when the boys spend too much

time together. Designs like the 420 appear and, just

like the backcountry freestyle they helped revolutionize,

straight up pow riding enters a new dimension. Super

short, super fat, super float… super baked. With or with-

out bindings, you’re in for some good times.

- RIDE: Powder- CONTACT: PowRock- FLEX: Med/Soft + Directional- OUTLINE: Directional Twin + NoWrap Edges- BASE: Sintered, Die-Cut Base- GLASS: Biax- CORE: Master Comp Core

The 420 shape is an odd mix of what’s expected and unexpected in a snowboard. It seemed only fitting that the graphic followed this approach. As most people would expect a “pow board” to showcase a wood veneer topsheet or some other surf/hippy theme, I thought I should comply… sort of.Inspired by the WrongWoods furniture collection, the topsheet is a blown-up, hand-drawn illustration of wood grain. The end result is an unexpected graphic that manages to poke a little fun at its self. Lighten up, bro.

Alex Warburton

LOCKED AND LOADED… BUT MOSTLY LOADED.

DCPPHOTO : SULLIVAN

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Tadashi loves skateboarding as much as he does snowboarding. His love goes further than just the act of skating but includes the whole culture of skateboarding. There have been plenty of snow graphics that look like skate graphics/themes in the past, so we decided to keep the graphic fairly simple and offer a different concept. Tadashi’s deck comes with sheets of grip-tape-like decals for the rider to apply in any fashion. This way each rider can contribute his or her own artistic flavor to the board. The base graphic, inspired by Manga comics, also represents the multinational makeup of the YES. team.

Kenta Gotowrite-left.com

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TDFIf you are smart enough to understand Tadashi’s

untouchable dominance on a snowboard, it should

come as no surprise that the cambered power and

bouncy flex of the TDF is key to his supremacy.

This true twin skates the park with focused flow

and cracks ollies with Samurai skill, all with the

ability to float through the pow like a silent assassin.

- RIDE: F/S +All Mountain- CONTACT: Reverse Banana- FLEX: Medium + Directional- OUTLINE: True Twin- BASE: Sintered, Die-Cut Base- GLASS: Triax- CORE: Master Comp Core

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SHRED ON, SHRED OFF.

TADASHI FUSEPHOTO : DICE-K

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TROUBLEBeyond categorization, the Trouble and its Tragna

Maction handles the slopes with unnatural ease.

Grippy, stable, and pre-loaded with Camrock Pop, this

is a kicker-killing machine with legendary game. Skill

you can work on, but style… that’s something you’ve

either got or ya’ don’t.

- RIDE: Park + All Mountain- CONTACT: Twin Camrock- FLEX: Med + Twin- OUTLINE: Twin + Tragna Maction- BASE: Sintered, Die-Cut Base- GLASS: Triax- CORE: Master Comp Core

Who doesn’t agree on Tupac and Biggie? They’re like the Hall and Oates of hip-hop. Making this design for Trevor was real ly awesome. Seeing him so passionate about these dudes and being able to facilitate that really rules. If everyone who sees these decks throws on ‘All About You’ or ‘Juicy’, my work is done.

Thom Lessnerthomlessner.com

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NATURALLY GIFTED.

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JACKPOTWith an eye for the unexpected, the snappy soft pop

of the Jackpot’s newly designed Humps core profile

and Tragna Maction, turns park and pipe riding into a

strangely simple game. With its classic True Twin shape,

grease the rails and boxes of your local park with some

serious skate influence thanks to low weight and un-

matched ollie power.

- RIDE: Park + Rails- CONTACT: Twin CamRock- FLEX: Med + Twin- OUTLINE: Twin + Tragna Maction- BASE: Sintered, Die-Cut Base- GLASS: Triax- CORE: Pop Core + Humps Profiling

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HUSTLE AND ROLL, SON.

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THEBASICDepends on how you look at it. Loaded with progressive

tech like directional flex and Camrock, it’s fairly advanced.

Stripped down to a true twin and centered stance, it’s a

shape that’s worked for years. Anyway you cut it, The Basic

has all-mountain freestyle straight-up handled.

- RIDE: F/S + All Mountain.- CONTACT: Directional CamRock- FLEX: Med/Soft + Twin- BASE: Extruded, Die-cut- GLASS: Triax- CORE: Master Comp Core

A BROAD PERSPECTIVE.

“This board makes me feel good when I ride.” - ROMAIN

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THEPUBLICGiven a choice, the Public prefers cold steel - the waste-

land of urban landscapes, homemade jib parks and a

tallboy. Flatrock base profile keeps things loose, and

Humps core-profiling makes for an easy ollie with a soft

deck. Public space is there for your amusement – use it.

- RIDE: Urban + Rails- CONTACT: Twin FlatRock- FLEX: Soft/Med + Twin- OUTLINE: Twin- BASE: Extruded, Die-cut- GLASS: Biax- CORE: Pop Core + Humps Profiling

While living in New York City I would take the subway everyday. Besides people watching, I loved all the advertising in the platforms and see-ing the natural decomposition of them. Layers and layers, rips, tears and satiric collage work all creating really dynamic imagery. This was the inspiration behind the series. To really create these natural accidents, I knew I could not compose them all on my own. With the help of two other New York Creative’s - Pete Panciera & Michael Smoley - we set out to let the accidents happen.

Dustin Ortizdustinortiz.com

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MAN MADE, PREFERABLY.

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PHOTO : STONE

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BASIC JR.Who said you had to wait to ride the same board as

Romain and JP? The Basic Jr. is literally a bite-sized

version of the same board they ride. With soft flex and

a Flat Rock base profile, rest assured your smaller

stature can manage this board with the same firepower

as the pros.

- RIDE: Mini-Shred- CONTACT: Twin FlatRock- FLEX: Soft + Twin- BASE: Extruded, Printed Base- GLASS: Biax- CORE: Wood Core

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The Basic Jr. is the school of flight.Learn to fly like the guys you look up to.These small birds represent the will to take flight on a sport and a culture so inspiring to a kid. Just remember the first time you rode - all doors were wide open, and everything seemed possible in this new world with so many good friends, feelings and vibes. This is just the first step.Enjoy.

MATELmrmatel.com

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PICK YOUR LINE 156PICK YOUR LINE159PICK YOUR LINE 161PICK YOUR LINE 161wPICK YOUR LINE 164w

THE GREATS 150THE GREATS 152THE GREATS 154THE GREATS 156THE GREATS 158THE GREATS 160w

THE 420 146

THE TADASHI 147THE TADASHI 150THE TADASHI 154THE TADASHI 155mwTHE TADASHI 157THE TADASHI 157mw

THE TROUBLE 154THE TROUBLE 158

THE JACKPOT 146THE JACKPOT 149THE JACKPOT 152THE JACKPOT 154THE JACKPOT 156THE JACKPOT 158

THE BASIC 143THE BASIC 146THE BASIC 150THE BASIC 152THE BASIC 155THE BASIC 157THE BASIC 157wTHE BASIC 159THE BASIC 159wTHE BASIC 163w

THE PUBLIC 147THE PUBLIC 151THE PUBLIC 152wTHE PUBLIC 154

THE BASIC JR. 110THE BASIC JR. 120

ROMAIN DEMARCHIPHOTO : SULLIVAN

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RID

EO

UT

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BASE

FIN

ISH

BIAXCrEATINg EVEN, NEUTrAL TOrSIONAL fLEX PrOPErTIES.

STANDArDfLAT BETwEEN fEET, THEN TAPErINg frOm jUST OUTSIDE BINDINg ArEA, ALL THE wAY OUT TO THE TIP AND TAIL.

mID-fLEXSLIgHT THINNINg Of THE COrE BETwEEN THE fEET. HIgH/fLAT POINTS AT BINDINg ArEA, THEN TAPErINg ALL THE wAY OUT TO THE TIP AND TAIL.

HUmPSCOmES wITH EITHEr A fLAT, Or mID-fLEX BETwEEN THE fEET. SLIgHT INCrEASE IN COrE THICKNESS jUST OUTSIDE BINDINg ArEA, THEN TAPErINg ALL THE wAY OUT TOwArDS THE TIP AND TAIL. THIS COm-BINATION CrEATES AN OVErALL SOfT BOArD fLEX/fEEL, wHILE STILL mAINTAININg POP wHEN/wHErE YOU NEED IT.

TrAgNA mACTIONfIVE STrATEgICALLY PLACED, SUBTLE BUmPS ALONg THE SIDEwALL CrEATE A SmOOTH YET ICE-grIPPINg HOLD wHEN YOU NEED IT mOST.

EXTrUDEDgrEAT wAX rETENTION AND SUPEr EASY TO PATCH UP AfTEr A HArD DAY IN THE PArK Or THE STrEETS.

POPCOrETHE frEESTYLE COrE Of EXCELLENCE. wE ADDED mOrE ASH IN THE NOSE AND TAIL Of OUr POPLAr/BEECH COrE AND fOUND THE PErfECT BLEND Of mATErIALS TO CrEATE CONSISTENT fLEX AND grEAT POP.

TrIAXCrEATINg mOrE TOrSIOALLY rESPONSIVE BOArD.

ULTImATE grIPSErrATED EDgES (LIKE A BrEAD KNIfE). ISOLATED TO jUST THE EDgE ITS SELf, ULTImATE grIP INCrEASES YOUr TrACTION wITHOUT DISrUPTINg THE SIDECUT’S CUrVE.

SINTErEDHArDEr AND THErEfOrE fASTEr BASE SUrfACE THAN EXTrUDED.

mASTEr COmPTHE mASTEr COrE CONSTrUCTION IS THE rESULT Of OUr LONg HIS-TOrY IN mATErIALS AND wOODCrAfT. IT’S A PErfECT HArmONY Of mULTIPLE wOOD SPECIES AND DENSITIES. THE END rESULT IS A COrE THAT IS ULTrA STrONg, UBEr-rESPONSIVE, AND OffErS YOU THE BEST wEIgHT-TO-PErfOrmANCE rATIO.

TrIAX w/CArBONBY TAKINg THE wELL BALANCED mIX Of gLASS frOm OUr TrIAX BLEND AND ADDINg CArBON STrINgErS ALONg THE 0º AXIS, wE CrEATE A DECK wITH INCrEDIBLE POP AND rESPONSE THrOUgHOUT THE ENTIrE LENgTH Of THE BOArD.

NO-wrAPEDgES TErmINATE jUST AfTEr CONTACT POINT rATHEr THAN wrAP-PINg ALL THE wAY rOUND THE TIP AND TAIL. ALLOwS fOr THINNEr NOSE AND TALE PrOfILES AND mUCH LIgHTEr SwINg wEIgHT.

UrBAN / rAILSBUILT TO TAKE A SHIT-KICKINg ON wHATEVEr YOU DECIDE IS rIDABLE. TrUE TwIN SHAPES AND SOfTEr fLEXES mIXED wITH A fLAT-rOCK PrOfILE TO KEEP THINgS LOOSE AND YOUr OPTIONS wIDE-OPEN.

PArKTrUE TwIN SHAPES, wITH THE rIgHT COmBINATION Of SPEED AND POP. NEVEr COmE UP SHOrT Or HAVE AN EXCUSE TO NOT STOmP A LANDINg.

ALL mOUNTAINfrOm PArK BOOTErS AND mAN-mADE fEATUrES, TO HIgH-SPEED grOOmErS, HIT-rUNS, POw STASHES, AND SNEAKY OUT-Of-BOUNDS LINES. ALL mOUNTAIN mEANS ALL mOUNTAIN, SO gET OUT THErE!

POwDErC’mON, ALL SNOwBOArDS ArE A BLAST IN POwDEr. BUT SOmE ArE A BIT SOfTEr, fEATUrE A LITTLE mOrE NOSE rOCKEr AND gENErALLY mAKE IT EVEN mOrE fUN. AND THEN THErE’S THE 420…

BELT SANDEDfINE-grIT, wET SANDED BELT grIND CrEATES A fLAT, SmOOTH BASE SUrfACE.

DIAmOND STONE grINDAfTEr THE BELT HAS DONE ITS wOrK, wE DIAmOND fINISH THE BASE, CrEATINg THE PErfECT TEXTUrED SUrfACE fOr BrEAKINg UP SPEED-rOBBINg SUCTION. THErE’S NOTHINg fASTEr.

PRO

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ABS+rUBBErrECYCLED rUBBEr BLENDED wITH ABS CrEATES A DUrABLE SIDEwALL wITH grEATEr DAmPENINg qUALITIES. ABSOrBS HIgH-frEqUENCY CHATTEr AND BIg ImPACTS. fEATUrED ON THE PYL THIS YEAr.

ABSDUrABLE, fLEXIBLE, INfINITELY rELIABLE.

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rEVErSE BANANAAKA: CAmBEr. CLASSIC POwEr AND rESPONSE. CAmBEr APPLIES PrESSUrE ON THE TIP AND TAIL BY PrELOADINg A BOArD’S CONTACT SUrfACE, CrEATINg BUILT-IN POP, AggrESSIVE EDgE CONTACT, AND A mOrE rESPONSIVE rELEASE frOm TUrNS.

CAmrOCKSLIgHT CAmBEr BETwEEN BINDINg ArEAS wITH VArIABLE DEgrEES Of rOCKEr OUTSIDE YOUr STANCE. gIVES rESPONSE AND POP BETwEEN fEET, wITH A LOOSEr fEEL TOwArDS THE TIPS. INCrEASES fLOATATION ON TwINS AND PrE-SETS (INITIATES) YOUr TUrNS.

fLATrOCKfLAT BETwEEN BINDINg ArEAS wITH VArIABLE DEgrEES Of rOCKEr OUTSIDE YOUr STANCE. CrEATES A mOrE NEUTrAL, SmOOTH BOArD fEEL BETwEEN THE fEET fOr rAILS AND UrBAN fEATUrES.

POwrOCKfLAT rOCK wITH LONgEr, mOrE DIrECTIONAL NOSE rOCKEr. NOSE rOCKEr IS PULLED fUrTHEr TOwArDS THE frONT fOOT fOr INCrEASED fLOATATION AND THE ABILITY TO gET ONTO POw-COVErED fEATUrES.

DCPPHOTO : SULLIVAN

Page 16: YES SNOWBOARD

NIK BASIC BASICZIP

SOULBERG SQUAMISH

- 100% COTTON- COLORS: BLACK & OLIVE- SIZES: S - XL

- 100% COTTON- COLORS: BLACK & OLIVE- SIZES: S - XL

- 100% COTTON- COLORS: BLACK & HEATHEr grAY- SIZES: S - XL

- 100% COTTON- COLORS: wHITE & OLIVE- SIZES: S - XL

- 100% COTTON- COLORS: BLACK & rED- SIZES: S - XL

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BASIC

COMIC

FUSE

PUBLIC

FUSE V

PYLTEE

TEE

TEE

TEE

NEC

K

TEE

- 100% COTTON- COLORS: wHITE, BLACK , HEATHEr grEY & fATIgUE - SIZES: S - XL

- 100% COTTON- COLORS: wHITE, BLUE & YELLOw- SIZES: S - XL

- 100% COTTON- COLORS: wHITE & grEY- SIZES: S - XL

- 100% COTTON- COLORS: wHITE/ BLACK- SIZES: S - XL

- 100% COTTON- COLORS: YELLOw & BLACK- SIZES: S - XL

- 100% COTTON- COLORS: wHITE & BLACK- SIZES: S - XL

MEN

’S

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LOGAN KING PEAK

BENDOR

BASIC WALSH SLAGGARD

COOK

grEY NAVY / rED

fATIgUE

BLACK rED / BLACK

wHITE BLACK /fATIgUE

ALL BLACKBLACK grEYBLACK / grEY fATIgUE YELLOw

BLACKfATIgUEBLACK / rED

rED YELLOw

grEY grEY

- ACRYLIC BLEND KNIT- WOVEN LABEL

- ACRYLIC BLEND HAND KNIT- MICRO SUEDE LABEL

- ACRYLIC BLEND KNIT- DIRECT EMBROIDERY

- COTTON TWILL- ONE SIZE FITS ALL

- COTTON TWILL- ONE SIZE FITS ALL

- TRUCKER- ONE SIZE FITS ALL

- ACRYLIC BLEND KNIT- WOVEN LABEL

BLACK

NAVY

BLACK

HEA

DW

EAR

BASIC

NEST V PUBLIC V

X-MARKS V NEC

K

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- 100% COTTON- COLORS: wHITE & HEATHEr CHArCOAL- SIZES: S - XL

- 100% COTTON- COLORS: wHITE & BLACK- SIZES: S - XL

- 100% COTTON- COLORS: HEATHEr rED & OLIVE- SIZES: S - XL

- 100% COTTON- COLORS: wHITE & HEATHEr grAY- SIZES: S - XL

- BOAT NECK CREW SWEATWHIRT- 100% COTTON- COLORS: BLACK & HEATHEr BLUE- SIZES: S - XL

HELEN SCHETTINIPHOTO : gOLDBErg

WO

MEN

’S

Page 18: YES SNOWBOARD

Page 35Page 34 DISTRIBUTORSTHE FAMILY

THE EXTENDED FAMILY

ROMAIN DE MARCHIJP SOLBERGDCPTADASHI FUSETREVOR ANDREW AKA ‘TROUBLE’FRANK APRILMIKEE PEDERSONBENJI RITCHIEHELEN SCHETTINISTIAN SOLBERGMADISON ELLSWORTH

WYATT CALDWELL

CHARLIE IDDA

CHRIS COULTER

CLINT ALLEN

RENzO CHIALA AKA ‘TATO’

COLIN SPENCER

FEDERIKO MAKISTADASHI FUSEPHOTO : DICE-K

CANADAI Found Co-opGuillaume [email protected]

USANidecker US Inc.Donny [email protected]

SWITZERLANDNidecker SARaphael [email protected]

AUSTRALIARush DistributionAmine [email protected]

AUSTRIAMotion SportsStefan [email protected]

BELGIUMPacific BoardshopBenny [email protected]

BULGARIAOne EADKostadin [email protected]

CHILEMekis Bros Deportes [email protected]

CHINANidecker Hang Zhou Industry Co. Ltd [email protected]

CZECH REPUBLICDestiny Distribution S.R.O Lukas [email protected]

ESTONIASurfar OUTanel [email protected]

FRANCESportpulsionFabrice [email protected]

GERMANYElement [email protected]

GREECESki BillVasilis [email protected]

[email protected]

ITALYWoodmorning SRLFabrizio [email protected]

IRANPamchal SportSaeed [email protected]

JAPANM.T Inc L [email protected]

KOREAA2 [email protected]

NETHERLANDSNewsports BeneluxBert den [email protected]

NORWAYTurf Distribution Leif Kr. [email protected]

[email protected]

SPAINDuna TradingBen [email protected]

UKThe Snowboard AsylumChris [email protected]

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WE WOULD LIKE TO THANKREBECCA AMBERMEGAN PISCHKELEIGHLIANELAKAYDENREEF MAMMA + PAPPA (JP)PAUL WATTEMILY ORMERODDUSTIN ORTIzALEX WARBURTONSHâN WARBURTONCHRIS KELLYOLIVIER DALLAIRE DUMASPASCAL GALLANTJEREMY SLADENCHAD PERRINJOSHUA CLEMENTSNICK CIHLAR SAVINA AND OLIVIAHENRY NIDECKERXAVIER NIDECKERMARK KOWALCHUK THOM LESSNER NICO NOLANJOE TIMLINMATHIEU LAROCHE GUILLAUME BROCHU STEVE HARRISMANABU

KAzUYOSHISHINJIN SCOTT SULLIVANJEREMY JONESKEVIN CASILLOMIKE MURCIANO CHRIS MCLEODSTEVEN STONEHALEY CARUSONATE BOSSHARDMAMAN + PAPA (DCP)MALCOLM VAUGHANRYAN MCDONOUGHRYAN ODOWDPAT BYARELLEPATRICK BYARELLEPHIL GRISéFREDERIC PIERRE-ANTOINECHRIS OWEN NATE DESCHENE DAVID GRIGSBY COLIN WISEMAN MATT FENTONJONATHAN WILDE CHRIS MCLEODSTEPHEN GEISE JOSH SHERMANUNCLE BEBERUNCLE JP

RUSSELL DALBYDICE-KJEFF CURLYASHLEY BARKER JUSTIN HOSTYNEKPATRICK ARMBRUSTER‘KELLY’ KELLENBERGERDAVID VLADIKA, IVAN zVAHLEN, HENNING ERLANDSENCHAD DINENNAANDY LAATSMAXIM BALAKHOVSKIYAMINE YAMINEFEDERICO PATRICIOUNCLE BEBERPAPA + MAMAN (RDM)UNCLE JPHELENE BUGJERDEODDVARMADS JONSSON DAVID LIVETVINCENT ROUSSELKELLEY MIDROTHSETH PULFORDTURF THORESENERIC BALDWINROB BURNETT

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