Website brief, Information Architect & some Q&A

forever21.com

1) Main Page - Category and subcategories header tab format

forever21.com

2) Product Page - A side panel that shows products"We Recommend" related to the current productbeing viewed or other products used to complete astyled look. Similar to the "Try this" panel on theright side of the product view page.

victoriassecret.com

1) Product Page - Colour swatch visual reference foreach product so that shoppers can see all the colouroptions and click on it to see the product in thatcolour

stevemadden.com

1) Product Page - A panel at the bottom of the page that shows "Recently Viewed Items"

stevemadden.com

2) Product Page - Tabs to view alternate betweenviewing the product description, reviews, size chart, delivery, returns

stevemadden.com3) Product Page - Header above product photo withcategory ---> subcategory ---> product name. Sothat a customer can click on the category name orsub category name if they want to go back toviewing those products again. This makes it simplerfor browsing since going back to the main page canbe avoided

Website Site Map Template

Home Page

What’s New

Logo

Clothing Designers Accessories Bags & Purses Lookbook Sale

Flash Images

1 2 3 4

This month’s lookbook Blog

Featured Designers/ Featured

Celebrity Style

What’s New Tab

What’s New

Logo

Clothing

Accessories

Bags & Purses

This is what the drop down box should have when a shopper clicks on or hovers

over the What’s New tab

Clothing Tab

Logo

Shop by ProductTops

KnitwearDressesBottomsOutwear

Loungewear & Active wear

Hosiery

Shop by OccasionRunway Rumours

Moods Of The YearManic Mondays

Paint The Town RedFlirty Fridays

You Jetsetter YouSocial Butterfly

This is what the drop down box should have when a shopper clicks on or hovers

over the Clothing tab

Clothing

Designers Tab

Logo

List of DesignersThis is what the drop down box should

have when a shopper clicks on or hovers over the Designers tab

Designers

Accessories Tab

Logo

JewelleryNecklaces

Bracelets & BanglesRings & Pins

Keychains

BeltsHair Accessories

Hats & CapsScarves & Stoles

SunglassesUmbrellas

This is what the drop down box should have when a shopper clicks on or hovers

over the Accessories tab

Accessories

Bags & Purses Tab

Logo

Shoulder BagsTotes

ClutchesWalletsPouches

Travel BagsTechnology

This is what the drop down box should have when a shopper clicks on or hovers

over the Bags & Purses tab

Bags & Purses

Lookbook Tab

Logo

Today’s Temptation

Weekly Wardrobe

Celebrity Style

Blast from the Past

This is what the drop down box should have when a shopper clicks on or hovers

over the Lookbook tab

Lookbook

Sale Tab

Logo

Clothing

Accessories

Bags & Purses

Deal of the Day

This is what the drop down box should have when a shopper clicks on or hovers

over the Sale tab

Sale

Product Details

Apparel/ Clothing:

Tops/Blouses/Tunics - 90 productsT-Shirts/Tank Tops - 60 productsShirts - 50 productsBottoms: 90 products- Skirts and Shorts (30 products-Trousers and Leggings (40 products)- Denims (20 products)

Jumpsuits & Playsuits - 15 products

Outerwear: 50 products- Jackets- Blazers- Vests- Cardigans

Loungewear & Nightwear - 30 products

Hosiery - 25 products- Tights/ Stockings- Socks

Accessories: Jewellery - 80 productsBags & Purses - 30 productsWallets, Tech and Small Leather Acc - 50

productsScarves and Hats - 20 productsHair Acc - 50 productsBelts - 15 productsSunglasses - 15 productsRainwear - 15 products

Lookbook: Going to consist of the existing items, which are styled as separate looks for occasions as listed below

- Key Trend- Seasonal (Summer/Winter)- Social Commitments- Partywear- Workwear- Vacation

Shipping & payment Options

What will be region of shipping?Western Region to start with - Bombay, Pune, Nagpur, etc

Will the website require any other modes of payment?, Like paypal, cash on delivery, etc.

In addition to regular options, we would like to offer cash on delivery as well

Do u have any specific requirement apart from a standard e-commerce website?

Flash driven, visually attractive and connected to social media websitesAnswers to your queries:1) Can you tell us a little more about how http://www.dotbox.com/ can be integrated with the services

that you offer?- They are a service providers like us. It's an experimental CMS idea called, Social E-commerce. We are

providing an E-commerce portal with best implementation of social media interaction.Social E-commerce - The user will who logs in to buy the product from your website, Finds an interface

where he/ she can interact with other consumers of your website. This interface is similar to any social network.

2) Do we need additional software for the shopping cart feature or will that be a part of any regular e-commerce website that you design?

- No you do not need any software. You will need to pay for Hosting service, Payment portal (3rd Party). For usage of payment portal you will also need to create a merchant account in your bank to accept credit card payments.

3) What can you tell us about integration of the back end inventory management with the website?- We provide a user friendly back end interface. We will provide a demonstration of how to use the back

end, after the completion of the project. It will have a comprehensive range of options to modify data displayed in your E-commerce website.

Payment Portal & Hosting

Payment Portal - Payment portal/gateway is a 3rd party secured service which makes sure all credit card/net banking transactions are securely transacted to your bank account. EBS and CC Avenue are the best payment gateways in India. Check out their pricing in the following links.

EBS-http://www.ebs.in/pricing_pricing.php

CC Avenue-http://www.ccavenue.com/content/pricing.jspHosting - Since it is a E-commerce website the hosting needs to be highly secure

from online threats. We would suggest the following two hosting services. These hosting service will be marginally expensive compared to usual hosting services.

Bluehost-https://my.bluehost.com/cgi/help/141?step= 141

HostMonster-https://my.hostmonster.com/cgi/help/141?step= 141

These being 3rd party solutions would be billed directly to you at cost.

Thank you