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    Copyright 2010 Pearson Education, Inc. Publishing as Prentice Hall 1-1

    Chapter 1

    Introduction toOrganizational Behavior

    Essentials of

    Organizational Behavior, 10/e

    Stephen P. Robbins & Timothy A. Judge

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    After reading this chapter, youshould be able to:

    1. Define organizational behavior (OB).

    2. Explain the value of the systematic study of OB.

    3. Identify the contributions made to OB by majorbehavioral science disciplines.

    4. Describe how OB concepts can help make organizationsmore productive.

    5. List the major challenges and opportunities formanagers to use OB concepts.

    6. Identify the three levels of analysis in OB.

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    The Field of OrganizationalBehavior

    Organizational Behavior studies theinfluence that individuals, groups andstructure have on behavior withinorganizations.

    Its chief goal is to apply that knowledgetoward improving an organizationseffectiveness.

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    Focal Points of OB

    Jobs

    Work

    Absenteeism Employment turnover

    Productivity

    Human performance

    Management

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    Complementing Intuition withSystematic Study

    Intuition: the gut feeling explanationof behavior.

    Systematic study improves ability toaccurately predict behavior.

    Assumes behavior is not random.

    Fundamental consistencies underliebehavior.

    These can be identified and modified toreflect individual differences.

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    Systematic Study

    Examines relationships.

    Attempts to attribute causes and

    effects. Bases conclusions on scientific

    evidence:

    On data gathered under controlledconditions.

    Data is measured and interpreted ina reasonably rigorous manner.

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    Evidence-Based Management

    Complementssystematic study.

    Bases decisions on thebest available scientificevidence.

    Forces managers tobecome more scientificin their thinking.

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    Contributing Disciplinesto the OB Field

    Psychology

    Social Psychology

    Sociology

    Anthropology

    Micro:

    TheIndividual

    Macro:

    Groups &

    Organizations

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    Few Absolutes in OB

    Impossible to make simple and accurategeneralizations

    Human beings are complex and diverse OB concepts must reflect situational

    conditions: contingency variables

    Input ACondition

    CBehavior

    B

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    Challenges and Opportunitiesfor OB

    The workplace is contains a wide mix ofcultures, races, ethnic groups, genders andages

    Employees have to learn to cope with rapidchange due to global competition

    Corporate loyalty has decreased due to

    corporate downsizing and use of temp workers Managers can benefit from OB theory and

    concepts

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    Responding to Globalization

    Increased foreign assignments

    Differing needs and aspirations inworkforce

    Working with people fromdifferent cultures

    Domestic motivational techniquesand managerial styles may not

    work Overseeing movement of jobs

    to countries with low-cost labor

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    Managing WorkforceDiversity

    Workforce diversity:

    organizations are

    becoming a moreheterogeneous mix of

    people in terms ofgender, age, race,

    ethnicity, and sexualorientation

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    Diversity Implications

    Managers have to shift their

    philosophy from treating

    everyone alike to recognizing

    differences and responding tothose differences in ways

    that ensure employee

    retention and greater

    productivity while, at thesame time, not

    discriminating.

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    OB Offers Insights Into:

    Improving quality andproductivity

    Customer service andbuilding a customer-responsive culture

    Developing people skills

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    OB Aids in Dealing With:

    Stimulating Innovationand Change

    Increasing

    temporariness in theworkplace

    Helping employees

    balance work-life conflicts Improving ethical

    behavior

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    Thinking Positive

    Creating a positive work environment canbe a competitive advantage

    Positive Organizational Scholarship(Positive OB):

    Examines how organizations develop humanstrengths, foster vitality and resilience, and

    unlock potential.

    Focus is on employee strengths, not theirweaknesses.

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    Three Levels of OB Analysis

    Chapters 2 - 7

    Chapters 8 - 13

    Chapters 14 - 16

    Plan of the Book

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    Implications for Managers

    OB helps with:

    Insights to improve people skills

    Valuing of workforce diversity Empowering people and creating a

    positive work environment

    Dealing with labor shortages

    Coping in a world of temporariness Creating an ethically healthy work

    environment

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    Keep in Mind

    OBs goal is to understand and predicthuman behavior in organizations.

    Fundamental consistencies underliebehavior.

    It is more important than ever to learn OBconcepts.

    Both managers and employees must learnto cope with temporariness.

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    Summary

    1. Defined Organizational Behavior (OB).

    2. Explained the value of the systematic study of OB.

    3. Identified the contributions made to OB by majorbehavioral science disciplines.

    4. Described how OB concepts can help makeorganizations more productive.

    5. Listed the major challenges and opportunities formanagers to use OB concepts.

    6. Identified the three levels of analysis in OB.

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    Copyright 2010 Pearson Education, Inc. Publishing as Prentice Hall 1-21

    All rights reserved. No part of this publication may bereproduced, stored in a retrieval system, or transmitted,

    in any form or by any means, electronic, mechanical,photocopying, recording, or otherwise, without the prior

    written permission of the publisher. Printed in theUnited States of America.