Startup Metrics for Pirates / KILL a Feature (FOWA London, Oct 2009)
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http://www.travelagents.com/
01, November Marion Fournaud
A Virtual travel Agent
Targeted customer group
• People who wants to organize an entire trip,• People who wants to buy property abroad,• Customers who are very interesting in
destination informations,• Between 25 and 40 years old, who use and
trust in internet.
Online customer services offer
• Web site specialized in package,• Hotels, flights, car rentals, cruises, packages
booking,• Travel news,• Buying a Property Abroad,• City guides,• Driving and flying distance tool, • The last lower price by country/ city,• Lowest price garanted,
Online customer services offer
Special web site dedicated to your destination,
• Travel Info,• Entertainment and Attractions,• Latest News and Info,• Weather,• Map,• Possibilities to book : Hotels, flights, car rentals, cruises, • Ex : www.prague.com, www.dubai.com
Difference travelagents.com/expedia.com
TRAVELAGENT EXPEDIA
none Rate calendar
none Activities ( Concert, show)
Very Good and updated city guide none
Buying a property abroad none
The last lower price by country/ city Today's Deals
none Rewards program
none Member account
Customer communication methods use by www.travelagents.com
• Guest can give their feedback
• They use an easy word to attract guest
6. Who are the OTA's partners (not advertisers)
• 1 to 5 star hotels,• Airline compagnies like Air France or American
Airlines,• Car rental agencies like Hertz or Europe Car.