www.skrepkaexpo.ru/en/

MAIN GOAL OF THE EXHIBITION: demonstration of all possible office goods, supplies and equipment for writing, school and children.

MAIN GOAL OF THE EXHIBITION: demonstration of all possible goods and equipment for office.

MAIN SECTIONS OF THE EXHIBITION:• Office technical equipment• Supplies for office technical equipment• Writing goods• Paper and paper goods• Desk accessories• Souvenir products• Painting, graphics, art, posters, framing• Furniture, office safes,• Safety in the office

MAIN SECTIONS OF THE EXHIBITION:• Writing goods, office equipment

• Writing school accessories• Art and hobby equipment

• Supplies• Educational games

and children goods

September, 10th- September, 12th, 2013

February, 22th – February, 25th, 2014

Exhibition report “SKREPKA EXPO”

www.skrepkaexpo.ru

Award report “GOLDEN CLIP”

www.clip.apkor.ru

Location.

INTERNATIONAL EXHIBITION CENTER IEC “CROCUS EXPO”IEC “Crocus expo” is one of the most respectable showrooms in the world.

It has a perfect location with easy access both by car and subway.

www.skrepkaexpo.ru

Exhibition statistic.

2004 2006 2008 2009 2010 2011 20120

50

100

150

200

250Quantity of participants

2004 2006 2008 2009 2010 2011 20120

1000

2000

3000

4000

5000

6000

7000

8000

9000Quantity of visitors

Request results of participants.

Maintain existing contacts with clients

Present new products/ trade mark/service

Maintain company's status

Establish new contacts with potential clients

Find new supply markets

2,4

2,6

3

3,6

4

What are you main participation goals?(scale from 1 to 5)

50%40%

10%

Completely satisfied

Partially satisfied

Hard to tell

Are you satisfied with business contacts? Participants about exhibition visitors:

-- 93% of participants is satisfied with the visitor’s content

-- 85% of participants is satisfied with the quantity of visitors (half of them are new clients)

Request results of participants

60%35%

2,5% 2,5%

Definitely

Maybe

Hard to tell

Probable, no

Do you plan to participate in next exhibition?

Request results of participants

3%

33%

58%

6%

More than 500 people

From 300 to 500 people

From 100 to 300 people

Less than 100 people Other

Mass media representative

Manager of Advertising agency

Manager of Supply company

Office manager

Manager of marketing and advertising department

Head of the company

Manager of sale department

Owner of the company

Manager of supply/purchase department

9,44%

1,51%

1,77%

3,21%

3,76%

7,82%

17,37%

19%

22,80%

23,83%

Professional content of visitorsQuantity of potential clients which attended stand of the participant

Request results of visitors

Visitor s professions:

-- 43% is involved in wholesale business-- 30% is involved in retail business-- 13% is product producers-- 10 % represents custom service companies-- 4% represents such sectors like graphic art, education, advertising etc

I plan to visit

I don t plan to visit

Yes, I do plan to participate

80,00%

12,00%

8,00%

Plan for participation in next exhibition

Search for suppliers

Observe new products, service, technology

Search for partners

Search for customers

Exhibition examination for further participation

Participate in business negotiations

Search for company for office service

Other

40,00%

24,00%

19,00%

6,00%

6,00%

2,00%

1,00%

2,00%

Exhibition goals of visitors

Exhibition agenda, usually includes conferences, presentations, seminars, master classes and business idea expressions.

Our brightest business events:  September, 13th - September, 15th, 2011.Specialized Forum “Market of stationery and office supplies: peculiarities and development perspective” took place on XV International specialized exhibition of stationery and office supplies «Skrepka Expo». In 3 days more than 300 people from more than 150 different companies visited this forum.  March, 15th, 2012 International Institute of Marketing Research GfK Rus (part of the concern GfK Germany) demonstrated Presentation of Methodology of Office Supplies of Russian Market Research.

  

March, 14th, 2012 Conference “Brands in future. Future in brands” took place on XVI International specialized exhibition of stationery and office supplies «Skrepka Expo». The keynote speaker was Dmitry Potanenko, business guru of retail business, one of the founders of X5 Retail Group, one of the partners of Management Development Group Inc.  March, 13th - March, 16th, 2012The first project “First Cup Maped and Skrepka” was established. During 3 days of exhibition all participants took part in the sports events, competing in table hockey, foosball, chess and basketball.

Sponsorship

Sponsorship on International specialized exhibition of stationery and office supplies «Skrepka Expo»  General sponsor Registration sponsor Catalog sponsor Invitation card sponsor 

Management of the exhibition “Skrepka Expo” is ready to develop a suitable individual program for every Sponsor, reflecting all of its needs and necessities.

Promotion

Distribution of advertising product.

Effective online advertising.

Partner’s cooperation.

 

Presentations.

Advertising in specialized Russian and Foreign mass media, TV, out- of- home advertising.

Newsletters, invitations, direct mail.

Promotion

Discount 15% on participation

Product demonstration in a special exhibition business zone

Company’s presentation in the catalog

Special company’s exclamation sign on the exhibition scheme

Company’s promotional video in the exhibition business zone

Consultant for the visitors of the exhibition

Company’s banner on the website of the exhibition

Announcement “What’s new” on the website of the exhibition

Special advertising announcement on the partner’s online researches

Discounts on participation in “Golden Clip” Ceremony Award

To support and stimulate Russian suppliers we established a special program “Buy Russian”, with wide range of benefits:

 Our main advantages

 The largest International specialized exhibition of stationery and office supplies «Skrepka Expo»

Demonstration of every single aspect of stationery and office supplies market

Intensive business program of exhibition, including online option MatchMaking

Specialized business conference “Market of stationery and office supplies: peculiarities and developmentperspectives”

Acceptable prices, financial support of the participants

Discount and bonus programs, no registration fee, no extra charge

Constant technical and informational support

 B2B and B2C communication

100% connection with the target audience

Full service package 

Thank you for your attention.We gladly invite you to join usHope to see you soon at the exhibition!

Management of the International specialized exhibition of stationery and office supplies

“Skrepka Expo by Paperworld”

LLC «Skrepka Expo Project»:Tel: +7 495 648 9138, +7 495 789 9380info@apkor.ru, expo@apkor.ru, www.skrepkaexpo.ru/en/

Address: 109147, Moscow, 34 Marksistskaya Street 10, Office 6Messe Frankfurt RUSTel. +7 495 649 87 75, ext. 114Fax +7 495 649 87 85 anna.manvelova@russia.messefrankfurt.comwww.messefrankfurt.ruwww.messefrankfurt.com