Extended Learning

Mission is to provide seamless access to academic courses, lifelong learning opportunities, and student services through a personalized yet convenient process. Through investments in technology and innovative intellectual opportunities, WVU Extended Learning promotes greater educational access to improve the economic health and well-being of the citizens of West Virginia and our global society.

Dr. Sue Day-Perroots, DeanJuly 2007

A View of 2020• The location of a college, and the geographic

spread of its influence and recruiting area, will be the most significant factor in determining its flow of enrollees in the next decade. *

• The Northeastern states will see a consistent decline in graduates of about 1% per year.

• The South will consistently increase and there will be 9.4% more grads in 2020-21 than in 08-09.

Projected Change in H.S. Graduates to 2018

Educational Attainment in WVMale

25 to 34 years: 113,743Less than 9th grade 2,3499th to 12th grade, no diploma 12,900High school graduate (includes equivalency) 47,960Some college, no degree 23,094Associate degree 6,593Bachelor's degree 15,157Graduate or professional degree 5,690

35 to 44 years: 120,579Less than 9th grade 3,8789th to 12th grade, no diploma 12,914High school graduate (includes equivalency) 54,198Some college, no degree 20,792Associate degree 7,628Bachelor's degree 13,876Graduate or professional degree 7,293

Female25 to 34 years: 113,390

Less than 9th grade 1,885

9th to 12th grade, no diploma 9,571High school graduate (includes equivalency) 38,438

Some college, no degree 26,722

Associate degree 10,631

Bachelor's degree 18,950

Graduate or professional degree 7,193

35 to 44 years: 122,425

Less than 9th grade 2,703

9th to 12th grade, no diploma 10,703High school graduate (includes equivalency) 47,581

Some college, no degree 24,527

Associate degree 12,202

Bachelor's degree 16,397

Graduate or professional degree 8,312

Question:• Of today’s college students, how many of them fit

the traditional image of 18-22 year, full-time, living on campus?

83% 57% 33% 16%

If you said 16% you were

• The “over 25” population is the fastest-growing student segment in higher education and has consistently increased during the last three decades. Peter Stokes, Paper for the Secretary of Education’s Commission on the Future of Higher Education

Correct

Adult Learners• Fastest growing student population • The student body is getting older (25-44)• Will be even more heavily weighted toward

women• Part time students• Working full-time• While the enrollment is projected to grow faster

at private institutions, that is probably because for-profit colleges are private.

Adult Learners• Want sequential degree steps: certificate, AA,

BA/BS, Masters• Continuous enrollment, year-round• Flexible scheduling and services• Advising upfront and as needed• Flexible payment and financial aid opportunities• From 2007 to 2016, the population of college

students ages 18 to 24 will increase by 11.1 percent, but the population of students ages 25 to 34 will increase by 26.8 percent (US Dept of Ed -Center for Ed Statistics)

Online Learners • Nothing is as likely to change the face of

higher education over the next decade as the switch to more online learning.

• The enrollment in distance-education courses nearly quadrupled, from 3,077,000 to 12,153,000 from 2000 - 2007.

• Students (digital natives) AND adult learners (convenience) are demanding online courses.

• Greater than 20% of students are enrolled in at least 1 online course (Fall, 2007).

Online Learning• Associate’s institutions teach over ½ of all online

students• Community Colleges entered online later, but

identified as central to mission• Colleges serving working adults are most positive

about enrollment potential• 85% online enrollments w/in 50 mile radius of

campus – beginning to see change with for-profit private marketing

• 1 in 5 institutions offered 1st online courses in 2007. WVU began in 1999.

Why is this important?• Adult student programs will more than likely be

called upon even more heavily to generate revenue to add to the institution’s bottom line

• Programs focused on serving adult students are the largest potential growth market, according to demographics, in higher education

• Adult student programs able to serve minority students well will be better positioned to compete (particularly in the South)

Importance – continued

• Online addresses flexibility in schedules & lives• Online addresses access during commute, or from

workplace, home• Online addresses career focus and advancement• Increases revenue w/o increasing physical

infrastructure

Who is our competition (really)?

• In West Virginia?• Out of West Virginia?

How Enrollment Has Boomed at For-Profit Colleges  Enrollment,

2009 Enrollment, 2008 Percent Increase

American Public U. System 53,600 35,900 49%Apollo Group (U of Phoenix) 420,700 345,300 22%Bridgepoint Education 45,504 22,607 101%Capella Education 29,281 23,733 23%Career Education Corp. 93,100 83,300 12%Corinthian Colleges 86,088 69,211 24%DeVry 90,365 74,765 21%Education Management Corp. 112,700 91,600 23%

ITT Educational Services 69,127 54,793 26%Kaplan Higher Education 103,300 78,700 31%Strayer U. 46,038 37,733 22%

Notes: All data are for quarter ending June 30, except Apollo Group, whose quarter ends May 31. Some numbers are rounded.

Source: Chronicle reporting

3 Common Characteristics of Schools Successful at Serving Adults/Online

Students• Entrepreneurial Spirit • University Leadership allows units like Extended

Learning to try new things• Commitment to Adult Student Population

WVU Extended LearningYour source for online and off-campus

• Entrepreneurial Unit – Online = 83% return to colleges Summer = Multiplier for level & Residency

• Leadership- Strong support for innovation Nationally recognized for entrepreneurial

models Not dependent on State dollars or central

funding• Adult – centered programming • http://elearn.wvu.edu

WVU Extended LearningYour source for online and off-campus

• Extended Learning = 62,634 credit hours (77% distance ed); Over 3,200 student per term + 1,300 enrolled in “both” online & on-campus.

• Continuing and Professional Education served 2,747 adult learners. Collaboration with Forensics and its numerous online opportunities accounted for much of this 68% annual increase.

• Over 647 high school students enrolled in WVU courses in their high schools

Programming• Undergraduate – Online

3 degree completion college courses for high school students

• Graduate 3 Site based 6 Blended 12 Online (fully) 4 Certificates

• Continuing & Professional Education Over 70 courses offered (90% online)

Summer• Summer 09 – 11k enrollment w/ over $5million

to Colleges• Growth in Online; nearly = to on-campus• Over 400 courses online Summer 09; Enrollment in

“Online & Both” = 49% - up from 41% in 07• SREC courses allow Non-Residents to enroll at

Resident tuition• Invested $120k in grants for on-campus

programming

Vision

WVU Online

Virtual School Collegiate

Undergraduate

Graduate

Lifelong Learning

• Start with STEM – physics, math, engineering• Build WVU Charter School ~

• Currently hiring a Director/ grant writer • Virtual Schools on the Rise (video)

Enrollment in online courses in high schools is still relatively small (it reached the one million mark in 2007), but it is growing even faster than enrollment in college online courses.

WVU OnlineVirtual School

Our Bread & Butter • Expand RBA Today & compressed timeframes• MDS Multidisciplinary Degree – tailored degree

with 3 minors• RN to BSN; MSN & DNP

• Grow Graduate Degrees & Certificates Online MBA Instructional Design & Technology Digital Media• http://elearn.wvu.edu/Degrees/

WVU OnlineCollegiate

WVU OnlineLifelong Learning

• Contracted new eCommerce portal & Student Information System

• Aggregate multitude of providers across the campus – CME, Social Work, Lifetime Activities, Extension, etc.

• Forensic Courses • Substitute Teacher & Renewal • http://elearn.wvu.edu/Continuing/

Show & Tell

• Instructional Technology Resource Center (ITRC)• https://ecampus.wvu.edu/ • A Vision of K-12 Students Today (video)• A Vision of Students Today (video) • http://www.huffingtonpost.com/college/• http://www.pbs.org/wgbh/pages/frontline/collegein

c/view/