W&S Report usb flash drive_December 2013

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Frequency Percent 6,860 100.0% 5,082 74.1% 1,778 25.9% 2. Number of USB Flash Drives owned [SA] (n=5,082) Frequency Percent 5,082 100.0% 2,008 39.5% 2,181 42.9% 837 16.5% 47 0.9% 9 0.2% 5. The material of the latest purchased USB Flash Drive 6. The memory capacity of the latest purchased USB Flash Drive 7. Price of the latest purchased USB Flash Drive 9. Future USB Flash Drive brands 8. Plan to purchase a USB Flash Drive within 1 year W&S Company Limited is one of top online market research service providers in Vietnam. Since 2011, we have established our actively managed panel "Vinaresearch" and it has reached the number of over 134,000 members in October 2013. This Sub-panel is based on Single-choice and Multi-choice question type with a total of 5,082 respondents from Vinaresearch Panel. Statistical result includes the following tables: 1. USB Flash Drive ownership 2. Number of USB Flash Drives owned 10. The memory capacity of future USB Flash Drive brands 1 1. USB Flash Drive ownership [SA] (n=6,860) 3. Purchase time of the latest USB Flash Drive owned 4. The brand name of the latest purchased USB Flash Drive 5 4 5 3 2 1 Total No Total No 4. The brand name of the latest purchased USB Flash Drive 3. Purchase time of the latest USB Flash Drive owned Yes Total 1. USB Flash Drive ownership [SA] (n=6,860) 10. The memory capacity of future USB Flash Drive brands 9. Future USB Flash Drive brands Total Yes 2. Number of USB Flash Drives owned 1. USB Flash Drive ownership 8. Plan to purchase a USB Flash Drive within 1 year 7. Price of the latest purchased USB Flash Drive 6. The memory capacity of the latest purchased USB Flash Drive 5. The material of the latest purchased USB Flash Drive USB Flash Drive SUB-PANEL December 2013

Transcript of W&S Report usb flash drive_December 2013

Page 1: W&S Report usb flash drive_December 2013

Frequency Percent

6,860 100.0%

5,082 74.1%

1,778 25.9%

2. Number of USB Flash Drives owned [SA] (n=5,082)

Frequency Percent

5,082 100.0%

2,008 39.5%

2,181 42.9%

837 16.5%

47 0.9%

9 0.2%

5. The material of the latest purchased USB Flash Drive

6. The memory capacity of the latest purchased USB Flash Drive

7. Price of the latest purchased USB Flash Drive

9. Future USB Flash Drive brands

8. Plan to purchase a USB Flash Drive within 1 year

W&S Company Limited is one of top online market research service providers in

Vietnam. Since 2011, we have established our actively managed panel

"Vinaresearch" and it has reached the number of over 134,000 members in

October 2013.

This Sub-panel is based on Single-choice and Multi-choice question type with a total of 5,082 respondents

from Vinaresearch Panel. Statistical result includes the following tables:

1. USB Flash Drive ownership

2. Number of USB Flash Drives owned

10. The memory capacity of future USB Flash Drive brands

1

1. USB Flash Drive ownership [SA] (n=6,860)

3. Purchase time of the latest USB Flash Drive owned

4. The brand name of the latest purchased USB Flash Drive

5

4

5

3

2

1

Total

No

Total

No

4. The brand name of the latest purchased USB Flash Drive

3. Purchase time of the latest USB Flash Drive owned

Yes

Total

1. USB Flash Drive ownership [SA] (n=6,860)

10. The memory capacity of future USB Flash Drive brands

9. Future USB Flash Drive brands

Total

Yes

2. Number of USB Flash Drives owned

1. USB Flash Drive ownership

8. Plan to purchase a USB Flash Drive within 1 year

7. Price of the latest purchased USB Flash Drive

6. The memory capacity of the latest purchased USB Flash Drive

5. The material of the latest purchased USB Flash Drive

USB Flash Drive SUB-PANEL December 2013

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3. Purchase time of the latest USB Flash Drive owned [SA] (n=5,082)

Frequency Percent

5,082 100.0%

636 12.5%

304 6.0%

282 5.5%

562 11.1%

1,206 23.7%

1,430 28.1%

482 9.5%

76 1.5%

104 2.0%

4. The brand name of the latest purchased USB Flash Drive [SA] (n=4,978)

Frequency Percent

4,978 100.0%

2,057 41.3%

1,062 21.3%

361 7.3%

264 5.3%

264 5.3%

159 3.2%

143 2.9%

126 2.5%

109 2.2%

102 2.0%

97 1.9%

71 1.4%

46 0.9%

21 0.4%

17 0.3%

8 0.2%

5 0.1%

66 1.3%

5. The material of the latest purchased USB Flash Drive [SA] (n=4,978)

Frequency Percent

Total 4,978 100.0%

3,260 65.5%

1,131 22.7%

528 10.6%

28 0.6%

23 0.5%

8 0.2%

01/2011 - 06/2011

From 07/2013 to now

I don't remember

Never buy it, only be donated

07/2011 - 12/2011

01/2012 - 06/2012

07/2012 - 12/2012

01/2013 - 06/2013

HP

Sony

Kingmax

APACER

PNY

JVJ

Adata

SILICON

PQI

Lexar

Pendriver

Ramos

Hard plastic

Metal

Flexible plastic

Leather / Imitation leather

Wood

Others

Toshiba

SanDisk

Others

I don't remember

From 07/2013 to now

01/2013 - 06/2013

07/2012 - 12/2012

01/2012 - 06/2012

07/2011 - 12/2011

01/2011 - 06/2011

Before 01/2011

TotalTotal

Before 01/2011

Total

Kingston

Transcend

Samsung

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6. The memory capacity of the latest purchased USB Flash Drive [SA] (n=4,978)

Frequency Percent

4,978 100.0%

3 0.1%

6 0.1%

10 0.2%

110 2.2%

690 13.9%

1,902 38.2%

1,779 35.7%

402 8.1%

58 1.2%

18 0.4%

7. Price of the latest purchased USB Flash Drive [SA] (n=4,978)

Frequency Percent

4,978 100.0%

375 7.5%

1,110 22.3%

890 17.9%

965 19.4%

673 13.5%

386 7.8%

280 5.6%

400,001 - 600,000 VND 144 2.9%

Over 600,000 VND 69 1.4%

I don't remember 86 1.7%

8. Plan to purchase a USB Flash Drive within 1 year [SA] (n=5,082)

Frequency Percent

Total 5,082 100.0%

3,810 75.0%

526 10.4%

No intention 746 14.7%

Total

128 MB

256 MB

512 MB

1 GB

2 GB

4 GB

8 GB

16 GB

32 GB

Total

Under 100,000 VND

100,000 - 130,000 VND

130,001 - 160,000 VND

Over 32 GB

Have intention

Don't know

160,001 - 200,000 VND

200,001 - 250,000 VND

250,001 - 300,000 VND

300,001 - 400,000 VND

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9. Future USB Flash Drive brands [MA] (n=3,810)

Frequency Percent

Total 3,810 100.0%

Kingston 1,653 43.4%

Transcend 916 24.0%

Sony 794 20.8%

Kingmax 547 14.4%

425 11.2%

320 8.4%

Toshiba 186 4.9%

162 4.3%

149 3.9%

142 3.7%

131 3.4%

PNY 121 3.2%

53 1.4%

20 0.5%

14 0.4%

TEXET 12 0.3%

11 0.3%

10 0.3%

17 0.4%

10. The memory capacity of the future USB Flash Drive brands [SA] (n=3,810)

Frequency Percent

3,810 100.0%

128 MB 0 0.0%

256 MB 0 0.0%

512 MB 0 0.0%

1 GB 22 0.6%

59 1.5%

355 9.3%

1,554 40.8%

1,245 32.7%

485 12.7%

90 2.4%

Samsung

Lexar

Ramos

APACER

Adata

SanDisk

JVJ

SILICON

HP

PQI

Pendriver

Others

4 GB

8 GB

16 GB

32 GB

Over 32 GB

Total

2 GB

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W&S Company LimitedAddress: Floor 10, 40 Pham Ngoc Thach St., District 3, HCMC.

Office phone: +84 8 38 223 215 Fax: +84 8 38 223 216

E-mail: [email protected]

http://vinaresearch.jp

RESPONDENT'S PROFILE (n=5,082)

54.3% 45.7%

GenderMale Female

7.7%

46.5%

25.0%

12.4%

4.9% 2.7% 0.8%

16 - 19years old

20 - 24years old

25 - 29years old

30 - 34years old

35 - 39years old

40 - 49years old

50 years oldand over

Age

CONTACT INFORMATION

The copyright of this report belongs to W&S Company Limited. The results (anlyzing,wording, data, tables and graphs) of this survey can be publicly used, but must be cited andsourced from W&S Company Limited (also include its website addresshttp://vinaresearch.jp).

14.7%16.2%

18.1%17.0%

15.3%

10.0%

3.5%2.5% 2.7%

Under5,000,000

VND

5,000,000 -7,000,000

VND

7,000,001 -10,000,000

VND

10,000,001 -15,000,000

VND

15,000,001 -20,000,000

VND

20,000,001 -30,000,000

VND

30,000,001 -40,000,000

VND

40,000,001 -50,000,000

VND

Over50,000,000

VND

Monthly household income