Workshop-Jeb Brooks-Seven Ways to Grab & Keep Your Sales Training...

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Implementing simple yet, powerful strategies, are necessary to any sales training initiative’s success. Jeb Brooks discusses the top strategies companies use to guarantee a return on their sales training dollars. Implementing these powerful ideas ensures participants pay attention to and adopt a sales training intervention. Additionally, Brooks discusses how the seven specific elements help L&D professionals in becoming truly valued-added resources for their sales organizations.

Transcript of Workshop-Jeb Brooks-Seven Ways to Grab & Keep Your Sales Training...

  • 1.Copyright MMXIII. The Brooks Group. All rights reserved. | www.thebrooksgroup.com Copyright MMXIV. The Brooks Group. All rights reserved. | TheBrooksGroup.com Presented by Jeb Brooks May 20, 2014 7 Ways to Grab & Keep Your Sales Training Participants Attention!

2. Copyright MMXIV. The Brooks Group. All rights reserved. TheBrooksGroup.com Why are sales audiences different? Image Source: http://thecontentwrangler.com 3. Copyright MMXIV. The Brooks Group. All rights reserved. TheBrooksGroup.com Sniffn out a fake. Image Source: http://www.discovermagazine.com/ 4. Copyright MMXIV. The Brooks Group. All rights reserved. TheBrooksGroup.com 1. Openness 2. Consistency 3. Credibility You Need to Deserve Trust If youre guarded, you appear to be hiding something. People arent willing to trust someone whos hiding something. By providing consistent follow- through on your commitments, you prove to others that your word is strong. Do you have extrinsic credibility and/or intrinsic credibility? 5. Copyright MMXIV. The Brooks Group. All rights reserved. TheBrooksGroup.com Image Source: http://www.rutgers.edu/ 6. Copyright MMXIV. The Brooks Group. All rights reserved. TheBrooksGroup.com Respect Them 1. Honor Experience. 2. Learn from Them. 3. Peer-to-Peer. 7. Copyright MMXIV. The Brooks Group. All rights reserved. TheBrooksGroup.com Image Source: http://www.youtube.com/ 8. Copyright MMXIV. The Brooks Group. All rights reserved. TheBrooksGroup.com BeDirect 9. Copyright MMXIV. The Brooks Group. All rights reserved. TheBrooksGroup.com Image Source: http://www.onlyinatlanticcity.com/ 10. Copyright MMXIV. The Brooks Group. All rights reserved. TheBrooksGroup.com Image Source: http://www.cthra.com/ 11. Copyright MMXIV. The Brooks Group. All rights reserved. TheBrooksGroup.com Experiences 12. Copyright MMXIV. The Brooks Group. All rights reserved. TheBrooksGroup.com Image Source: http://www.omgtens.com/ 13. Copyright MMXIV. The Brooks Group. All rights reserved. TheBrooksGroup.com Image Source: http://www.omgtens.com/ Timin g 14. Copyright MMXIV. The Brooks Group. All rights reserved. TheBrooksGroup.com Image Source: http://www.omgtens.com/ Distractions 15. Copyright MMXIV. The Brooks Group. All rights reserved. TheBrooksGroup.com Why are sales audiences different? Image Source: http://thecontentwrangler.com 16. Copyright MMXIV. The Brooks Group. All rights reserved. TheBrooksGroup.com Thank You! Jeb Brooks jbrooks@thebrooksgroup.com @JebBrooks The Brooks Group 800.633.7762 www.brooksgroup.com