Workshop CRM solution

10
CMS solution - xRed Ing. Petr Kořenek 11. 10. 2011

description

Content management system - solution for companies.

Transcript of Workshop CRM solution

Page 1: Workshop  CRM solution

CMS solution - xRed

Ing. Petr Kořenek11. 10. 2011

Page 2: Workshop  CRM solution

CMS

• CMS = Content Management System– System providing a solution for manage content of website

presentation.

• The main use– Content management, content changes, publication of

documents– Access control (documents, content)– Management discussions and comments - moderated

discussion– File and gallery manager– Statistics– Publications News and events– Sales of products and services– Business support activities (presentation, events, banners)

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• Structure of CMS system– categories, articles, tree structure

• The distribution of elements and smarts– templating languages – static and dynamic elements

• What is possible to change– menu– SEO– order– pictures, galleries – banners– texts

CMS - xRed

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• Průběžná optimalizace webových stránek pro internetové prohlížeče

• Maintenance and update core xRed• Continuous innovation• Data backup• Maintain and update database• Maintenance and update application environment• Free update for all modules• Service for stable operation• Availability on the main network

Supporting services

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• Upload of content– Important

• seo, names

– WYSIWYG editor– Link to document– Link inside your web– Link to other web– Setting the SEO articles and categ.

• Access to content files– Structure– Description of images– Trim images

Content management

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• Gallery– FTP– Upload images to a database from FTP– Foundation of gallery– Insert photo to page

Gallery

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• Date of expiration• Sorting of categories• Move article to another category• Backlinks in a texts• Creativity - Images• Correct description• Analysis of user behavior

– A decision tree– Analysis of products– Monitoring goals – Google Analytics

Attractions & Trends

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• Connect to Facebook • Connect to Twitter• RSS • Surveys and questionnaires - feedback

Interesting modules

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• Actualisation of gallery environment • Actualisation of articles environment

Future plan

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Thank you for attention.Question?

Ing. Petr Kořenek

[email protected]/korenek