Workplace Design · 2020-04-21 · 1 FINAL Workplace Design Fabiola Velez Table of Contents I....
Transcript of Workplace Design · 2020-04-21 · 1 FINAL Workplace Design Fabiola Velez Table of Contents I....
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FINALWorkplace DesignFabiola Velez
Table of Contents
I. Workplace Case StudiesII. Site + Building AnalysisIII. Client ProfileIV. Concept ModelV. Program Analysis and Goals StatementVI. Floor PlansVII. RCPVIII. ElevationsIX. SectionsX. AxonometricXI. PerspectivesXII. Materials
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WORKPLACECASE STUDIES
Productivity = The effectiveness of productive effort, especially in industry, as measured in terms of the rate of output per unit of input.
3 tactics to achieve productivity in the workplace:
Wellbeing The physical, mental, and emotional state of users Nature, exercise, mental restoration, choice of materials
User-Control The user’s ability to control its surroundings in the work place. Flexibility through levels of privacy, and personalization
BrandingThe representation of the company’s ethos in their design Visual and design identity, community involvement
Chengfeng Group Fashion Hub and Airbnb Headquarters
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1. Chengfeng Group Fashion Hub
About:One of China’s largest textile and garmentmanufacturing companies with severallocations throughout the country. Their partnersinclude brands such as Stella McCartney,Theory, Asics, Uniqlo, Patagonia and more.
Location:Shanghai, South China
Sq. ft.:64, 583 sq. ft.
Year:Renovated in 2018
Designer:Joseph Dejardin
Goal of client:To transform the factory site into a creative hubfor nurturing fashion design in China.
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Community Involvement• Has a consumer store on the first floor.
Visual Identity• Visual identity is clean cut, corporate and rigid.
User Control
Branding
Flexibility + Personalization Low variety of working space configurations.Unable to control and personalize table height and lighting.
Levels of Privacy• The studio space does not include divisions whichencourages interaction between the users.• Employees working in the studio can choose to haveimpromptu meetings in the huddle rooms.
Noise Control• The floor seems to be highly reflective which conducts a lot of noise.• Conducts high noise vibration. Does not include wall or floorcoverings that would assist noise cancellation.
Artificial Lights• Users do not have control of artificial lights. Ceiling light onlycontrolled centrally.
Nature• Does not incorporate biophilia • All spaces in the outdoor perimeter of the building includewindows that reflect natural light inside the building.• Almost all interior wall divisions are made of transparent glass to allow natural sunlight to permeate in the building.
Physical + Mental Activities• Kitchen away from studio area to encourage physical activity.• No physical or mental exercise room.
Comfort• Cold, monotonous color palette (gray and white).
Wellbeing
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Although the company claims to be people-centric the design feels stagnant and rigid.
Could enhance its wellness offerings with physical activity areas or add more indoor plants in the courtyard area.
Increase user control to allow employees to feel more comfortable at their working stations. For example, include flexible lighting features.
Linear and grid-like circulation and space planning is on point with the brand’s corporate and production focused culture.
20%
15%
90%
Conclusions
Well-being
User Control
Branding
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About: Airbnb is an online marketplace which allows users to rent their properties or spare rooms to guests.
Location: San Francisco, California
Sq. ft.: 150,000 sq. ft.
Year:2017
Designer: Airbnb’s Environments Team & WRNS Architects
Goal of client: Reflect the company’s ethos “belong anywhere” throughout the design. The design team assigned each floor a different city, styling each floor in relation to that city.
2. Airbnb Headquarters
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Community Involvement•Airbnb always promotes community collaboration to create their designs. •In-house designs • Settings that allow communication
Visual Identity• Bringing there ethos of “belong anywhere” through design by incorporating ele-ments of the local/global community.
User Control
Branding
Flexibility + Personalization• Different types of settings allow for different types of individuals to find a comfortable working space. • Personal storage areas• Personalization is allowed in the work space to promote a sense of belonging
Noise Control•Different types of private and public working areas allow for the employee to choose a preferred area.
Nature• An atrium in the middle of the floor plan allows for natural sunlight to permeate throughout the building. • Outdoor views allow for people to appreciate nature from the inside.
Physical + Mental Activities• Different types settings allow for the employee to wonder through the layout during the day, promoting exercise. • Sit and standing desks, lounge areas, nooks and sofas allow for additional comfort. • Yoga classes
Comfort• House like settings allows for an at home feel deviating from the pressure of a typical workplace.
Well-being
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From yoga classes to restorative areas, the Airbnb headquarters are equipped with all the necessary spaces to promote mental and physical wellness.
A variety of settings allow the employees to have more flexibility when choosing where and how to work.
Personal storage areas are also provided for each employee.
The Airbnb headquarters are a reflection of the company’s ethos. Where belonging and communication are crucial.
Conclusions
Well-being
User Control
Branding
45%
60%
100%
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WorkspaceDesign Guidelines
1. Understand and research the values of the company. Design with the company’s brand as the compass.
2. Design with flexibility and variety top of mind to allow for more user control.
3. Design for the USERS.
https://www.forbes.com/sites/quora/2018/09/25/why-is-there-such-a-disconnect-between-baby-boomers-and-millennials-when-it-comes-to-work-ethic/#3467d1d61de7
https://www.forbes.com/sites/pragyaagarwaleurope/2018/12/31/how-does-lighting-affect-mental-health-in-the-workplace/#a7c111d4ccdf
https://www.officemuseum.com/photo_gallery_1930s_1940s.htm
chenfeng.cn/English/channels/302.html
https://www.archdaily.com/882298/airbnb-office-999-brannan-airbnb-environments
https://inhabitat.com/airbnbs-swanky-new-san-francisco-office-has-a-sky-boat-a-castle-and-16-international-neighborhoods/
https://www.archdaily.com/923322/chenfeng-group-fashion-hub-factory-renovation-joseph-dejardin?ad_source=search&ad_medium=search_result_projects
Sources:
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SITE + BUILDINGANALYSISBlue Lagoon Drive Miami, FL 33126
25.7820° N, 80.2786° W
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Site / Location + Views
Blue Lagoon
N
S
E
Blue Lagoon is a corporate park with several class A office buildings and hotels. The site offers a limited variety of eating options that can be inconvenient for employees.
7 min car ride from airport 4 hotel options 100 + multinational companies
W
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Sun Analysis/Summer Solstice
During the summer solstice, the sun enters the southeast facade at 8 AM. At 11 AM the sun will illuminate the entire facade but with very little penetration. In the meantime, the northeast facade remains in the shade.
At 1:15 PM the sun will be right on top of the building and it is not until 3 PM that the sun starts to penetrate the northwest facade.
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Sun Analysis/Winter Solstice
During the Winter Solstice, the northwest facade remains in the shade during the entire day.
The southeast facade will be receiving direct sunlight during the day. During winter, the angle will be larger than during the summer reaching 47 feet of penetration into the building.
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Sun Analysis /Daylight Analysis
Summer Solstice5 PM / Northwest
Winter Solstice8 AM / Southeast
Highest Sun Penetration Daylight / Summer Solstice
Most daylight
Some daylight
Least daylight
UP
UP
UP
UP
UP
UP
Daylight / Winter Solstice
Most daylight
Some daylight
Least daylight
All year round employees will be able to benefit from natural daylight from both the southeast and southwest facade. While natural sunlight can be beneficial to enhance employees well-being, it can also interfere with productivity through its effects such as glare and heat. Design considerations should be taken.
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Building /Structural Components
Glass curtain walls adorn the entire northwest side of the structure, while the fixed windows are installed on the southeast side of the building. 3’ x 3’ columns are arranged in the middle every 19’. Columns split the space with 37’ on each side of the floor(s). Bar joist truss system holds up the roof while I-Beams carry the weight of the floors. Solid concrete walls cap the northern and southern most points of the buildings with no interference.
FIRST LEVEL12” Concrete Slab
SECOND LEVEL19” Concrete Slab
TRUSS SYSTEM- LH SERIES BAR JOIST - 24LH05 - 39’x7.5’
REINFORCED CONCRETE COLUMNS
I BEAMS - WWF WIDE FLANGE 18x152
^
NORTHWESTGlass Curtain Wall
NOT IN SCOPE
SOUTHEAST WALLReinforced concrete wall with fixed windows.
NORTHEASTRestrooms Service stairsElevators
SOUTHWEST WALLReinforced concrete wall.
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Building /Spatial Qualities
Columns L 3’ x W3’ (Average)
Space between columns vertical plane L 19’ 5” (Average)
Space between columns horizontal plane L 37’ 6” (Average)
Open Space
Thresholds
Glass curtain walls adorn the entire North-West side of the structure. It is an important element that visually expands the space. In contrast, the fixed windows installed on the South-East side of the building constrain the scope of view.
The 2x6 grid structural system defines the space in various aspects. It divides the space in equal parts and delineates the circulation creating symmetry that can guide the design process.
The open floor plan provides endless possibilities regarding options when defining different levels of privacy. As an example, the Northern area of the building where the entrance would be placed, can be the public space and can gradually turn into semi-private and private spaces towards the Southern areas of the building.
North-West side
South-East side
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Dominant Issues + Design Guidelines
IssueHeavy noise pollution from the northwest facade due to airplanes and expressway traffic.
GuidelineTo limit exterior noise, designers should incorporate ceiling systems, acoustical panels, and/or sound masking technologies to provide acoustical privacy in the office.
IssueWindows at southeast end of the building are affected by the direct sun light due to it being predominantly in the path during the summer solstice; Direct sunlight to the southwest enters the building towards the end of the day and is completely avoided during the winter solstice. Sunlight will never reach the middle of the building, task and focus lighting will be needed.
GuidelineTo counter the effects of heat gain throughout the building and issues of glare, windows should be treated with specialized UV protection glass. Window treatments (manual or automatic) and/or exterior devices such as awnings, louvers, slats or roof overhangs can be incorporated to reduce glare.
Issue Columns centrally located can prevent views of the outdoors through glass curtain walls.
GuidelineSince the northwest curtain wall receives a minimal amount of direct sunlight it can be an opportunity to bring nature in and enhance well-being. The absence of a second floor is a challenge but at the same time is an opportunity to create hierarchy levels in department identifications. Awareness of I-beam placement is crucial to determining the mezzanine and staircase placement due to them being centrally located.
Noise
Sunlight Exposure
Structural
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CLIENT PROFILE
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1893 1898 1950 1965
A pharmacist named Caleb Bradham created a beverage made of sugar, water, caramel, lemon oil, nutmeg, and other additives in North Carolina and named it “Brad’s Drink”.
Bradham renamed his drink “Pepsi-Cola”. He branded his drink as a healthy beverage, aiding in digestion and boosting energy levels.
After WW2 patriotic feelings were at an ultimate high which led to the addition of a blue patriotic color palette.
Logo was updated to read simply “PEPSI” on the classic bottle cap.
Pepsi merged with Frito Lay to create PepsiCO, a snack and soda company that would acquire over 22 brands.
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A pop culture icon, Pepsi continues to reinvent itself by choosing a more simple logo and innovating new products such as Pepsi Cafe.
Over the years it is clear that Pepsi is not afraid to reinvent themselves and harness the power of marketing to remain a global brand.
Pepsi is owned by PepsiCO, a global and public food and beverage company with headquarters in NY. Brands under their portfolio include Frito Lay, Gatorade, Quaker, Tropicana and more.
22 brands under the Pepsico portfolio
$1 billion amount each brand generates in retail sales
210 countries sold
$19.52 billion reported revenues in 2019
Pepsi Today
PepsiCO’s current CEO, Ramon Laguarta.
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Uninhibited
A bit “extra”
Energetic
“These are people who live lives out loud, without worrying about other things,” says Todd Kaplan, Vice President of marketing for Pepsi.
Pepsi drinkers are “passionate and loyal. They are a little bit ‘extra.’ They are comfortable in their own skin, enjoy life without worrying what other people think.”
Pepsi People
Spontaneous
Vibrant
“Live for Now”
Pepsi’s color palette exudes a American patriotic spirit and the vibrant blue captures Pepsi’s youthful exuberance.
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Organizational Chart
Chairman and CEO
Ramon Laguarta
President of Pepsi North America Beverages
Simon Lowden
Chief Sustainability OfficerChief Global Diversity & Engagement Officer
Kirk TannerUmran Beba
Mark Towfiq
SVP, Digital Technology and Experience
Jon Banner
EVP, Global Communications and President, PepsiCo Foundation
Grace Puma
EVP, Global Operations
Mark Towfiq
SVP, Digital Technology and Experience
Through Pepsico's current organizational chart, we gather that there are two very important values for the company: diversity and engagement, and sustainability.
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CONCEPT MODEL
DanceLike No One is Watching
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Pepsi drinkers are...
3x more like to belt a song out in karaoke
Unapologetic + confident
Makes bold moves + takes risks
An icon of pop culture
A versatile and flexible workplace that moves to the dynamic and fearless beat of Pepsi.
A workplace that get things done but not without a spontaneous dance from time to time.
Incorporating spaces to renovate and find balance between employee's personal and professional life's.
An agile environment where different cultures and disciplines converge to find solutions .
Pepsi is...
2x more likely to clap at the end of a movie
Concept
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Image Collage Analysis
Red wavelengths symbolizing the rhythm of beats and dance moves
Figures dancing unapologetically in broad daylight
A repetition of curves creating movement
Crisp, refreshing, bubbles
Effervescent + vivacious
Strong bold colors: red and blue
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Physical Model
Red waves made of kirigami that symbolize the movement andrhythm of dancing
Bold colors embody Pepsi's patriotic color palette and fearless character
A versatile, spontaneous, organic shape that can become different forms
Similar to a spontaneous
DANCELIKE NO ONE IS WATCHING
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PROGRAM ANALYSIS
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About Pepsi's Miami Office
Main Goals
More than just a soft drink, Pepsi is a global brand and an icon of pop culture.
Their Miami headquarters located in Blue Lagoon, Florida focuses specifically in the Pepsi brand across the Southeast region of the United States.
1- To inspire creativity by creating a balance of spaces that foster collaboration, provide quite spaces and allow for mobile work. To be designed with innovation top of mind understanding that technology is crucial specially for the marketing team. Flexibility and variety will be applied in all design decisions to allow for constant change or enhancements of tools.
The Miami office will offer spaces for 65 staff members
Pepsi generates $1 Billion in retail sales per year
Owned by PepsiCO, a global and public food and beverage company with headquarters in NY
2- Pepsi understands that motivated employees are not only happier but provide the best return on investment. They understand that employees given greater autonomy are more engaged and loyal. Thus, the design will be people-centric by placing greater emphasis on user-control and areas that support social interaction.
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Departments
The lobby and waiting area establishes guests and employees first impression. It provides a welcoming environment for guests to wait for their meetings and welcome employees.
The space will embody Pepsi's youthful and fun brand while setting guests at ease. It will include a receptionist's desk and comfortable lounge seating for guests.
Lobby + Waiting Capacity 8
Total Sq. Ft. 520
Main entrance and human resources
Notable Adjacencies
FF&E Receptionist desk with area for computer, phone and file storage, 4 lounge chairs, sofas, 2 coffee tables, magazine and book stand
Executive Suite
Accounting
The executive team of Pepsi oversees the brand's big picture and financial health of the company.
They need ease of access and egress, private spaces, and noise canceling panels since they handle sensitive information.
The Miami headquarters include the CEO, CFO, COO, and CMO. They all share one assistant.
Main entrance and human resources
Notable Adjacencies
Capacity 5
Total Sq. Ft. 880
FF&E 4 executive chairs, 4 executive desks, 8 visitor chairs, 4 executive drawers and filing cabinets. 1 workstation, 1 admin desk chair
Workspaces 4 CE0 offices Type: Standard size approximately, 12’ x 10’ 1 Executive Assistant deskType: 2 Medium, 6’ x 8’
Responsible for the bookkeeping including accounts receivable, accounts payable, payroll, and financial control of the company.
They require quiet spaces, large computer monitors, and filing cabinets.
Capacity 7
Total Sq. Ft. 610
Notable Adjacencies
Support areas for conference room usage, and close to operations and purchasing department
FF&E 1 manager desk, 1 manager filling cabinets, 2 guest chairs, 6 workstations desks, 6 desk chairs, storage room cabinets
Workspaces 1 Manager office Type: Standard, 12’ x 10’
6 Workstations Type: 3 Standard, 6’x 8’
Support areas
1 Storage Room (120 Sq. Ft.)1 Safe Room (100 Sq. Ft.)
Support areas
Executive lounge
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Operations Manages production rhythms and syncs manufacturing timelines with availability and delivery of materials needed for production.
Works closely with purchasing department.
Capacity 11
Total Sq. Ft. 504
Notable Adjacencies
Close to purchasing and quality assurance FF&E 1 manager desk, 2 guest chairs,
9 desk chairs, 8 workstations, 3 drawer lateral filing cabinet (10 sq. ft. each), 2 small desk tables with chairs for hoteling
Workspaces 1 Manager office Type: Standard, 12’ x 10’
8 Workstations Type: 4 Small, 6’x 6’
Human Resources
Marketing
IT
Organizes, manages and develops the employees of Pepsi. Being such a strong brand, the Human Resources department is also in charge of promoting Pepsi’s values.
FF&E 1 manager Desk, 2 office chairs, 2 guest chairs, 1 workstation, 6 filling cabinets, comfortable chair for mother room
Workspaces 1 Manager office Type: Standard, 12’ x 10’
1 Workstation Type: 2 Medium, 8’ x 8’
Capacity 7
Total Sq. Ft. 370
Notable Adjacencies
Close to support spaces and lobby + waiting area
Support areas
Mother Room
In charge of reaching out to prospects, customers, investors while creating a strong brand image that portrays the company in a positive light.
Since Pepsi is a global lifestyle brand that represents much more than just a beverage, the marketing team is crucial to produce top line revenues.
Works closely with Sales and uses conferences rooms frequently.
Capacity
Total Sq. Ft. 590
Notable Adjacencies
Close to sales, focus room, huddle room and print and collating area
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Support areas
Photo Studio, print andcollating area
FF&E 1 manager desk, 6 office chairs, 2 guest chairs, 6 workstations, 1 filing cabinet, white screen for photo studio, table for printing + collating needs
Workspaces 1 Manager office Type: Standard, 12’ x 10’
5 Workstations Type: 3 Standard, 6’x 8’
Responsible for creating and maintaining the infrastructure that provides an efficient workflow for employees and protects the companyfrom cyber threats.
Capacity 5
Total Sq. Ft. 654
Support areas
Computer maintenance and server room
FF&E 1 manager desk, 5 office chairs, 2 guest chairs, 1 workstation
Workspaces 1 Manager office Type: Standard, 12’ x 10’
4 Workstations Type: 4 Small, 6’x 6’
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Purchasing Supports operations department by serving as the primary buyer of goods needed for production. For example, they purchase the plastic bottles needed to package the soda, the product packaging, as well as the ingredients needed to make the product.
Works closely with operations and quality assurance department.
Capacity 7
Total Sq. Ft. 430
Notable Adjacencies
Close to operations and quality assurance department
FF&E 2 filling cabinets, 7 workstations, 7 office chairs
Workspaces 7 Workstations Type: 3 Standard, 6’x 8’
Support areas
Collaboration area
Quality Assurance Handles the mistakes and defects in manufactured goods. They are in charge of maintaining the Pepsi product at its hight quality by paying close attention to every stage of the operations and production process.
Works closely with operations and purchasing.
FF&E 1 lateral filling cabinet, 4 office chairs
Workspaces 4 Workstations Type: 3 Standard, 6’x 8’
Capacity 4
Total Sq. Ft. 202
Notable Adjacencies
Close to Operations and purchasing department
In charge of merchandising Pepsi products throughout the Southeast region of the United States which includes sales and growing the business.
The sales team is divided by regions and markets. They sell to corporations such as supermarkets, hotels, schools, and more.
They require a balance between collaborative and individual work environments and work hand in hand with the marketing team.
Sales
FF&E 19 desk chairs, 2 guest chairs, 14 Type 5 workstations, 4 Type 4 workstations, 1 manager desk, 1 manager filing cabinet, 2 table and 8 chairs for collaboration area, 3 small desks and chairs for hoteling stations
WorkspacesContinued
4 Workstations Type: 4 Small, 6’ x 6’
14 WorkstationsType: 5 Small 6’ x 4’
Capacity 19
Total Sq. Ft. 864
Notable Adjacencies
Close to support spaces, and marketing team
Support areas
2 Collaboration areas and 3 hoteling areas
Workspaces 1 Manager office Type: Standard, 12’ x 10’
Standard Manager Office
12' x 10', 120 sq. ft.
Type 1 | Large
10' x 8', 80 sq. ft.
Type 2 | Medium Type 3 | Standard Type 4 | Small Type 5 | Small
8' x 8', 64 sq. ft. 6' x 8', 48 sq. ft. 6' x 6', 36 sq. ft. 6' x 4', 24 sq. ft.
Workstations
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Support Spaces
CaféA place where employees can enjoy their meals and catch-up with their co-workers. Promotes employee interaction and restoration time.
Found in the mezzanine level and includes a back of house kitchen.
Capacity 100
Total Sq. Ft. 2,460
Notable Adjacencies
Easily accessible to most departments.
FF&E 5 round tables with 5 seats. Area with different types of coffees, teas, and snacks
Kitchenette Capacity 4
Total Sq. Ft. 137
Notable Adjacencies
Close to café
FF&E Refrigerator, microwave, trash cans, and recycling bins
Test RoomAn open and collaborative room where employees can meet to test out new ideas or work on a specific project.
Requires moderate visual and acoustic privacy.
Capacity 10
Total Sq. Ft. 500
Notable Adjacencies
Close to marketing department
FF&E Large communal table with comfortable seats. Big white board and screens
StorageUsed to store extra chairs and other surplus furniture pieces. Merged original program of two storages with one bigger option.
Capacity 0
Total Sq. Ft. 175
Huddle RoomAn easily accessible room with visual and acoustical privacy for impromptu meetings. Includes collaborative and telecommunications technology.
Capacity 4
Total Sq. Ft. (1) 500 (2)103
Notable Adjacencies
Close to marketing, sales and operations departments
FF&E Small table with 3 seats. Must include audio, video and display system technologies
Capacity 2
Total Sq. Ft. (1) 65(2) 65
Notable Adjacencies
Close to marketing department
Focus Room
FF&E Small table with noise canceling panels and comfortable chairs
The support spaces account for the biggest percentage of square feet in the floor plan.These spaces provide employees with valuable restoration time, allow for individual vs. collaborative areas, and enhance the employee's sense of user-control.
A small area where employees will be able to heat or refrigerate their food. Must be in close to proximity to the café.
Close to café and lobby entrance
Notable Adjacencies
Quantity 2
A private room that employees can enter when concentration is required. Must be easily accessible, private, and silent.
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Open and inviting public spaces where employees can collaborate and share ideas. Must offer a variety of seating arrangements that allow for employees to interact in different ways.
Collaboration Area
FF&E Modular tables and seating arrangements that allow for different configurations.
Capacity 15
Total Sq. Ft. 350
Notable Adjacencies
Close to sales department. Must include telecommunications and display system technologies
Large Conference Room
FF&E 1 large conference room table with 12 chairs, big monitor and conference telephone. Must include telecommunications and display system technologiesCapacity 15
Total Sq. Ft. 570
Notable Adjacencies
Close to human resources, and executive suite
Medium Conference Room
FF&E 1 large conference room table with 8 chairs, big monitor and conference telephone. Must include audio, video and display system technologies
Capacity 10
Total Sq. Ft. 435
Notable Adjacencies
Easily accessibly from the lobby, human resources, purchasing and sales
Print + Collating
FF&E Cutting board table, large table for collating needs, recycling bins
Capacity 2
Total Sq. Ft. (1) 37 (2)117
Notable Adjacencies
Close to marketing and sales team
Used to store the computer servers that provide functionality for all operating systems in the company.
Server Room
FF&E Server rack cabinets
Capacity 0
Total Sq. Ft. 155
Notable Adjacencies
Close to IT department An informal meeting area where employees can unwind. Includes indoor plants and custom furniture pieces.
Social Area Capacity 10
Total Sq. Ft. 500
Notable Adjacencies
Close to lobby and welcome area
Childcare
Quantity 1
Where formal meetings or conferences take place. Must have teleconferencing and display technologies.
Where less formal meetings take place. Must be close to lobby to receive guests.
Used to print, collect, and collate printed materials. Must be an open space with easy access and heavy circulation.
Childcare services for all employees immediate children.
FF&E Small tables and chairs, games
Capacity 30
Total Sq. Ft. 600 sq. ft.
Notable Adjacencies
Close to entrance and away from private areas
A small fitness room where employees can exercise physically. It provides restorative benefits for employees.
Fitness Room
FF&E 2 treadmills, 2 stationary Peloton machines, weights, and mat station
Capacity 8
Total Sq. Ft. 460
Notable Adjacencies
Public area
Quantity 2
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Adjacency Matrix
Private + Public Spaces
Private
Public
Circle size corresponds to the area of each department
Primary adjacency
Secondary adjacency
Sales
IT
Accounting
Operations
PurchasingQuality
Assurance
HumanResources
The support spaces become the center nucleus of all the departments. The departments requiring solely private spaces represented by the blue sphere are in close proximity to each other in the left hand side, while the departments requiring both private and public spaces are gathered to the right hand side.
size
Views
Daylight
ENTRY
Executive Suites
Lobby
Support Spaces
Marketing
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Micro Matri Support Spaces
ENTRY
Lobby
Cafe
TestExperimentation
Large Conference
Room
ServerRoom
Kitchenette
StorageRoom
FurnitureRoom
Huddle Room
1
Huddle Room
2
Print Room
CollaborationArea
MediumConference
Room
Marketing
IT
Sales
ExecutiveSuites
CollaborationArea
Private + Public Spaces
Private
Public
Circle size corresponds to the area of each department
Primary adjacency
Secondary adjacency
size
Views
Daylight
Support Spaces
FocusRoom
1
FocusRoom
2
Through this diagram we understand the variety and scope of the 14 support spaces and how they relate to the other departments.
ChildcareFitness RoomSocial Area
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Micro Matrix | Executive SuiteThe assistant welcomes all guests and is situated in a central location easily accessible to the 4 members of the executive team. The executive offices would benefit from views and natural daylight.
Micro Matrix | SalesAssistant
CEO
Manager
WS 5
Collaboration area
WS 5WS 5
WS 5
WS 5
WS 5
WS 5
Collaboration area
WS 5
WS 5
WS 5
WS 5WS 5
WS 5
The Sales department is one of the biggest teams in the office. The nature of their work requires a balance of both private, semi-private, and collaboration areas. The workstations surround the collaboration areas.
WS 4
WS 4
WS 4
WS 4
H
H
H
H Hoteling
WS 4 Workstation 4
WS 5 Workstation 5
CFO COO CMO
WS 5
ENTRY
ENTRY
Private
Public
Primary adjacency
Secondary adjacency
Views
Daylight
Support Spaces
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Stack Diagram
The majority of the public spaces are located in the first floor. The nature of the first floor becomes more social than the second.
2nd Floor
3rd Floor
Lobby
LobbyHR
Cafe
Kitchenette
FurnitureRoom + Storage
ServerRoom
IT
TestExperimentation
Print Room
CollaborationArea
Marketing
Sales
CollaborationArea
ExecutiveSuites
Huddle Room 1
Focus Room 1
Huddle Room 2
FocusRoom 2
Large Conference
Room
MediumConference
Room
Accounting
Operations
Purchasing
QualityAssurance
ENTRY
ENTRY
Private
Public
Views
Daylight
Support Spaces
Photo Room
Print Room
Social Area
ChildcareFitness Room
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More than just a soft drink, Pepsi is a global and lifestyle brand, a marketing powerhouse, and an icon of pop culture. I.e.: Pepsi's Super Bowl partnership and marketing campaign.
Since marketing is crucial for the brand, design spaces with technology top of mind and the flexibility to update systems frequently. The nature of creative work requires a balance of both collaboration and private spaces.
Pepsi consumers are confident, vibrant, and energetic. Pepsi’s brand is young, spontaneous and takes risks. For example Kendall Jenner’s Pepsi advertisement.
Nonetheless, their holding company, PepsiCO, is more corporate and serious.
Be creative and present the client with innovative offerings. Be mindful of PepsiCO's corporate structure while keeping in mind Pepsi’s youthful brand.
A top-line goal of Pepsi is to "perform with purpose" and to transition to 100%renewable energy.
Pepsi believes in being a global citizen that works to lift up people and their families
Utilize sustainable materials and design in ways to reduce energy emissions. Consider solar panels and other environmentally conscious advancements.
Incorporate wellness offerings for employees such as child care services, and personal finance departments.
Pepsi is global and diverse. Pepsi products are available in 210 countries. Their current CEO Ramon Laguarta is from Barcelona, Spain and previous CEO was Indra Nooyi, an Indian American.
Design using a global language and/or cues. Incorporate a variety of seating arrangements, privacy levels, and while being mindful of Pepsi's diverse workforce.
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2
3
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WorkplaceDesignGuidelines
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FLOOR PLANS
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UP
UP
UP
SERVICE BLOCK
WOMENRESTROOMS
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ELEVATORS
NORTH
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PRODUCED BY AN AUTODESK STUDENT VERSIONLevel 2
North Scale: 1/16” = 1’
Sales Manager 200 SQ FT
MKT Manager200 SQ FT
Sales Workstations Type 4340 SQ FT
Print Area37 SQ FT
Medium ConferenceRoom435 SQ FT
Fitness Room460 SQ FT
Storage175 SQ FT
Lobby 520 SQ FT
HR Manager 156 SQ FT
Mother Room100 SQ FT
Childcare600 SQ FT
Social Area500 SQ FT
Huddle Room500 SQ FT
Test Room 500 SQ FT
Marketing Workstations Type 3 500 SQ FT
Mobile Workstations 99 SQ FT
Photo Room120 SQ FT
Focus 165 SQ FT
Focus 265 SQ FT
Sales Workstations Type 5160 SQ FT
Elevations
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Level 2.5
Cafe2,200 SQ FT
Cafe back of house260 SQ FT
North Scale: 1/16” = 1’
Elevations
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42
DN
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SERVICE BLOCK
WOMENRESTROOMS
MENRESTROOMS
ELEVATORS
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PRODUCED BY AN AUTODESK STUDENT VERSIONLevel 3
Large Conference Room570 SQ FT
Collaboration Area350 SQ FT
Purchasing Workstations Type 3200 SQ FT
Kitchenette 137 SQ FT
Print Room117 SQ FT
Operations Workstations Type 4225 SQ FT
Operations & Quality Assurance Workstations Type 4240 SQ FT
Operations Manager 150 SQ FT
Huddle Room 103 SQ FT
Accounting Storage Room87 SQ FT
Accounting Manager175 SQ FT
Safe Room 117 SQ FTAccounting Workstations230 SQ FT IT Manager
135 SQ FT
IT Workstations 150 SQ FT
Computer Maintenance Room 311 SQ FT
Server Room155 SQ FT
Lobby 500 SQ FT
Executive Lobby260 SQ FT
Executive Lounge221 SQ FT
Executive Offices230- 260 SQ FT
Open to below
North Scale: 1/16” = 1’
Lon
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RCP
44
8' - 3 5/8"
8' - 3 5/8"
8' - 4 5/16"
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RCP | Level 2North Scale: 1/16” = 1’
Mark Architectural Lighting
Magellan LED
Indy
MSS30 Recessed
LED Adjustable 1000-3000LM Single Spot
Juno
Trac-Master Black Cylinder LED Trac Head
45
4' - 11 3/4"
7' - 8 5/16"
8' - 11 13/32"
4' - 2 1/8"
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PRODUCED BY AN AUTODESK STUDENT VERSION
RCP | Level 2.5North Scale: 1/16” = 1’
Flos
Aim Pendant LightsMatte Black
Mark Architectural Lighting
Slot 2 LED
Mark Architectural Lighting
Magellan LED
Indy
MSS30 Recessed
LED Adjustable 1000-3000LM Single Spot
46
11' - 5 25/32"
11' - 5 9/16"
12' - 0"
12' - 0"
11' - 5 25/32"
PRO
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PRO
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PRODUCED BY AN AUTODESK STUDENT VERSION
RCP | Level 3North Scale: 1/16” = 1’
Mark Architectural Lighting
Magellan LED
Flos
Aim Pendant LightsMatte Black
Mark Architectural Lighting
Slot 2 LED
Recessed
Flos
IC Pendant LightMatte Black
Indy
MSS30 Recessed
LED Adjustable 1000-3000LM Single Spot
47
ELEVATIONS
48
UP
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SERVICE BLOCK
WOMENRESTROOMS
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ELEVATORS
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PRODUCED BY AN AUTODESK STUDENT VERSION
49
UP
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WOMENRESTROOMS
MENRESTROOMS
ELEVATORS
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PRODUCED BY AN AUTODESK STUDENT VERSION
50
UP
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WOMENRESTROOMS
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ELEVATORS
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PRODUCED BY AN AUTODESK STUDENT VERSION
51
UP
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52
SECTIONS
53
Longitudinal Section
Level 336' - 0"
Roof48' - 0"
Level 216' - 0"
Level 2.526' - 0"
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PRODUCED BY AN AUTODESK STUDENT VERSION
Scale: 1/8” = 1’
UP
UP
UP
SERVICE BLOCK
WOMENRESTROOMS
MENRESTROOMS
ELEVATORS
NORTH
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PRODUCED BY AN AUTODESK STUDENT VERSION
54
Transverse Section
Level 336' - 0"
Roof48' - 0"
Level 216' - 0"
Level 2.526' - 0"
PRO
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PRODUCED BY AN AUTODESK STUDENT VERSION
PRO
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STUD
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PRODUCED BY AN AUTODESK STUDENT VERSION
Scale: 1/16” = 1’
UP
UP
UP
SERVICE BLOCK
WOMENRESTROOMS
MENRESTROOMS
ELEVATORS
NORTH
PRO
DU
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BY
AN
AU
TOD
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PRODUCED BY AN AUTODESK STUDENT VERSION
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PRODUCED BY AN AUTODESK STUDENT VERSION
55
AXONOMETRIC
56
Level 2 and 2.5
Steelcase Ology Bench Desk System
57
Level 3
Coalesse Conference E-Tables
Steelcase Ology Height Adjustable Desk System
58
PERSPECTIVES
59
UP
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SERVICE BLOCK
WOMENRESTROOMS
MENRESTROOMS
ELEVATORS
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PRODUCED BY AN AUTODESK STUDENT VERSION
B&B Italia
Fat Fat tables
Cassina
LC 2
Mark Rotho paintings
60
UP
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SERVICE BLOCK
WOMENRESTROOMS
MENRESTROOMS
ELEVATORS
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Coalesse Sistema Lounge System
61
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WOMENRESTROOMS
MENRESTROOMS
ELEVATORS
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Carl Hansen
Wishbone chairsMatte Black
62
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SERVICE BLOCK
WOMENRESTROOMS
MENRESTROOMS
ELEVATORS
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PRODUCED BY AN AUTODESK STUDENT VERSION
Coalesse Sistema Lounge System
Noise canceling clouds
63
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Steelcase Turnstone Campfire Lounge
Black Napoli Leather
64
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WOMENRESTROOMS
MENRESTROOMS
ELEVATORS
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PRODUCED BY AN AUTODESK STUDENT VERSION
65
MATERIALS
66
Wallpaper
Manufacturer: Designtex
Product name: Air Waves
Upholstery
Manufacturer: Knoll Textiles,
Product name: Dottie
Colors: Redwood and wave
Floor covering
Manufacturer: Mohawk group
Product name: Blue Spectrum
Upholstery
Manufacturer: Edelman
Product name: Napoli Leather
Metals
Manufacturer: Chemetal:
Colors: Graphite Aluminum
Millwork
Product name: Light walnut wood
Floors
Manufacturer: Daltile
Product name: Bellant Concrete Grey
Metals
Manufacturer: Chemetal
Colors: Matte Black