WordPress Full-Time - 2018 WordCamp Jacksonville€¦ · Retainers Are ongoing relationships with...
Transcript of WordPress Full-Time - 2018 WordCamp Jacksonville€¦ · Retainers Are ongoing relationships with...
![Page 1: WordPress Full-Time - 2018 WordCamp Jacksonville€¦ · Retainers Are ongoing relationships with our clients that help bring skill, experience, security, excellence, and peace of](https://reader034.fdocuments.net/reader034/viewer/2022050218/5f641e16d0bbd81a7177d3fe/html5/thumbnails/1.jpg)
WordPress Full-Time YEAR 1
#WCJAX
![Page 2: WordPress Full-Time - 2018 WordCamp Jacksonville€¦ · Retainers Are ongoing relationships with our clients that help bring skill, experience, security, excellence, and peace of](https://reader034.fdocuments.net/reader034/viewer/2022050218/5f641e16d0bbd81a7177d3fe/html5/thumbnails/2.jpg)
HELLO!I am Wesley LewisOwner of OneEighty.DigitalA Small Flexible Design, Development, and Marketing Agency in Orange Park
![Page 3: WordPress Full-Time - 2018 WordCamp Jacksonville€¦ · Retainers Are ongoing relationships with our clients that help bring skill, experience, security, excellence, and peace of](https://reader034.fdocuments.net/reader034/viewer/2022050218/5f641e16d0bbd81a7177d3fe/html5/thumbnails/3.jpg)
HELLO!I’m a DADI’m a HUSBANDI’m a PASTORI’m a DEVELOPER
![Page 4: WordPress Full-Time - 2018 WordCamp Jacksonville€¦ · Retainers Are ongoing relationships with our clients that help bring skill, experience, security, excellence, and peace of](https://reader034.fdocuments.net/reader034/viewer/2022050218/5f641e16d0bbd81a7177d3fe/html5/thumbnails/4.jpg)
1. My StoryHow I came to start my company
2. SIX Hurdles I had to overcome
![Page 5: WordPress Full-Time - 2018 WordCamp Jacksonville€¦ · Retainers Are ongoing relationships with our clients that help bring skill, experience, security, excellence, and peace of](https://reader034.fdocuments.net/reader034/viewer/2022050218/5f641e16d0bbd81a7177d3fe/html5/thumbnails/5.jpg)
My Worst Day Ever :(
![Page 6: WordPress Full-Time - 2018 WordCamp Jacksonville€¦ · Retainers Are ongoing relationships with our clients that help bring skill, experience, security, excellence, and peace of](https://reader034.fdocuments.net/reader034/viewer/2022050218/5f641e16d0bbd81a7177d3fe/html5/thumbnails/6.jpg)
The Lightbulb MomentFrom AGONY to OPPORTUNITY
WordCamp JAX 2017
![Page 7: WordPress Full-Time - 2018 WordCamp Jacksonville€¦ · Retainers Are ongoing relationships with our clients that help bring skill, experience, security, excellence, and peace of](https://reader034.fdocuments.net/reader034/viewer/2022050218/5f641e16d0bbd81a7177d3fe/html5/thumbnails/7.jpg)
My Journey So FarWordPress Full-Time
![Page 8: WordPress Full-Time - 2018 WordCamp Jacksonville€¦ · Retainers Are ongoing relationships with our clients that help bring skill, experience, security, excellence, and peace of](https://reader034.fdocuments.net/reader034/viewer/2022050218/5f641e16d0bbd81a7177d3fe/html5/thumbnails/8.jpg)
SIXHurdlesAND 4 TIPS
![Page 9: WordPress Full-Time - 2018 WordCamp Jacksonville€¦ · Retainers Are ongoing relationships with our clients that help bring skill, experience, security, excellence, and peace of](https://reader034.fdocuments.net/reader034/viewer/2022050218/5f641e16d0bbd81a7177d3fe/html5/thumbnails/9.jpg)
Hurdle #1Yourself
» Do A Serious Evaluation» Know Your Strengths & Weaknesses» Find Your Passions» Establish Your Value
What Do I Have Going For Me?ASK
MistakeUnder Value Yourself
![Page 10: WordPress Full-Time - 2018 WordCamp Jacksonville€¦ · Retainers Are ongoing relationships with our clients that help bring skill, experience, security, excellence, and peace of](https://reader034.fdocuments.net/reader034/viewer/2022050218/5f641e16d0bbd81a7177d3fe/html5/thumbnails/10.jpg)
“Know Yourself”TIP
![Page 11: WordPress Full-Time - 2018 WordCamp Jacksonville€¦ · Retainers Are ongoing relationships with our clients that help bring skill, experience, security, excellence, and peace of](https://reader034.fdocuments.net/reader034/viewer/2022050218/5f641e16d0bbd81a7177d3fe/html5/thumbnails/11.jpg)
Hurdle #2Your Market
» Find Your Focus/Niche» Understand Who You Relate To Best» Know Who You’re Fishing For» Find The Needs In That Industry
What Language Do ISpeak?ASK
MistakeGoing To Broad Too Early
![Page 12: WordPress Full-Time - 2018 WordCamp Jacksonville€¦ · Retainers Are ongoing relationships with our clients that help bring skill, experience, security, excellence, and peace of](https://reader034.fdocuments.net/reader034/viewer/2022050218/5f641e16d0bbd81a7177d3fe/html5/thumbnails/12.jpg)
Hurdle #3Your Client
» Who Is Looking for Someone Like You» Networking Is Key» Can’t Build A Business From Your Basement» Go Out And Find Them
Who Do I Want To Work With?ASK
MistakeThinking Everyone Is My Client
![Page 13: WordPress Full-Time - 2018 WordCamp Jacksonville€¦ · Retainers Are ongoing relationships with our clients that help bring skill, experience, security, excellence, and peace of](https://reader034.fdocuments.net/reader034/viewer/2022050218/5f641e16d0bbd81a7177d3fe/html5/thumbnails/13.jpg)
“Build Relationships Over Customers”
TIP
![Page 14: WordPress Full-Time - 2018 WordCamp Jacksonville€¦ · Retainers Are ongoing relationships with our clients that help bring skill, experience, security, excellence, and peace of](https://reader034.fdocuments.net/reader034/viewer/2022050218/5f641e16d0bbd81a7177d3fe/html5/thumbnails/14.jpg)
● Want It Now● For The
Lowest Price● Not Loyal
● Build Trust● Pay It Forward● Give Great
ReviewsVs.
Customers Vs. Client Relationships
CUSTOMERSCLIENT
RELATIONSHIPS
![Page 15: WordPress Full-Time - 2018 WordCamp Jacksonville€¦ · Retainers Are ongoing relationships with our clients that help bring skill, experience, security, excellence, and peace of](https://reader034.fdocuments.net/reader034/viewer/2022050218/5f641e16d0bbd81a7177d3fe/html5/thumbnails/15.jpg)
How To Build Relationships» Really Listen » Ask Questions» Be Honest and Open» Be Helpful
You’re LikeableTHE RESULT
![Page 16: WordPress Full-Time - 2018 WordCamp Jacksonville€¦ · Retainers Are ongoing relationships with our clients that help bring skill, experience, security, excellence, and peace of](https://reader034.fdocuments.net/reader034/viewer/2022050218/5f641e16d0bbd81a7177d3fe/html5/thumbnails/16.jpg)
Hurdle #4Your Team
» Identify Who You Need» Find/Make Some Friends» Look Right Around You» Do What You Do Best
What Don’t I Have Time For?ASK
MistakeTrying To Do It All Yourself
![Page 17: WordPress Full-Time - 2018 WordCamp Jacksonville€¦ · Retainers Are ongoing relationships with our clients that help bring skill, experience, security, excellence, and peace of](https://reader034.fdocuments.net/reader034/viewer/2022050218/5f641e16d0bbd81a7177d3fe/html5/thumbnails/17.jpg)
Hurdle #5Your Process
» Invest In Efficiency» Know How You Work Best» Figure Out Your Project Flow» Process Is Priceless
How Can I Make Things Easier?ASK
MistakeDoing Things Like Everyone Else
![Page 18: WordPress Full-Time - 2018 WordCamp Jacksonville€¦ · Retainers Are ongoing relationships with our clients that help bring skill, experience, security, excellence, and peace of](https://reader034.fdocuments.net/reader034/viewer/2022050218/5f641e16d0bbd81a7177d3fe/html5/thumbnails/18.jpg)
“Don’t Let LearningHinder Doing”
TIP
![Page 19: WordPress Full-Time - 2018 WordCamp Jacksonville€¦ · Retainers Are ongoing relationships with our clients that help bring skill, experience, security, excellence, and peace of](https://reader034.fdocuments.net/reader034/viewer/2022050218/5f641e16d0bbd81a7177d3fe/html5/thumbnails/19.jpg)
Hurdle #6Your Pricing
» You’re Selling You» Don’t Be Afraid To Talk Money» As You Get Better, You Can Charge More» Think Of Your Long Term Goals
How Can I Bring ValueTo My Clients?ASK
MistakeNot Talking About Money
![Page 20: WordPress Full-Time - 2018 WordCamp Jacksonville€¦ · Retainers Are ongoing relationships with our clients that help bring skill, experience, security, excellence, and peace of](https://reader034.fdocuments.net/reader034/viewer/2022050218/5f641e16d0bbd81a7177d3fe/html5/thumbnails/20.jpg)
“Never Do AnythingFor Free”
TIP
![Page 21: WordPress Full-Time - 2018 WordCamp Jacksonville€¦ · Retainers Are ongoing relationships with our clients that help bring skill, experience, security, excellence, and peace of](https://reader034.fdocuments.net/reader034/viewer/2022050218/5f641e16d0bbd81a7177d3fe/html5/thumbnails/21.jpg)
Developing Recurring RevenueRetainersAre ongoing relationships with our clients that help bring skill, experience, security, excellence, and peace of mind.
» Web Maintenance & Support
» Graphic Design» Marketing» Social Media
Support
HostingWe provide hosting with the best features, security, backup and support that we can. We try to create the best home for our client’s website.
» Use existing hosting providers
» Include Premium Plugins & Themes
» Provide Support
Repeat BusinessGood Relationships lead to repeat business. They also lead to expanded business opportunities.
» Expanding Retainers» New Projects» Business Referrals» “Icing On The Cake”
The Key To Long Term Success
![Page 22: WordPress Full-Time - 2018 WordCamp Jacksonville€¦ · Retainers Are ongoing relationships with our clients that help bring skill, experience, security, excellence, and peace of](https://reader034.fdocuments.net/reader034/viewer/2022050218/5f641e16d0bbd81a7177d3fe/html5/thumbnails/22.jpg)
The Reality
YOU CAN DO IT!
WordPress Full-Time
![Page 23: WordPress Full-Time - 2018 WordCamp Jacksonville€¦ · Retainers Are ongoing relationships with our clients that help bring skill, experience, security, excellence, and peace of](https://reader034.fdocuments.net/reader034/viewer/2022050218/5f641e16d0bbd81a7177d3fe/html5/thumbnails/23.jpg)
THANKS!Any questions?You can find me at...
» https://OneEighty.Digital» @OneEightyDig @OneEightyDigital» [email protected]» OneEighty.Digital/WCJAX #WCJAX