WordCamp Philly 2011 - How I Made $15,000+ From One Blog Post or Best Practices in Monetizing Blogs
-
date post
17-Sep-2014 -
Category
Self Improvement
-
view
12 -
download
0
description
Transcript of WordCamp Philly 2011 - How I Made $15,000+ From One Blog Post or Best Practices in Monetizing Blogs
![Page 1: WordCamp Philly 2011 - How I Made $15,000+ From One Blog Post or Best Practices in Monetizing Blogs](https://reader035.fdocuments.net/reader035/viewer/2022081412/5418d3fc7bef0a48248b60ca/html5/thumbnails/1.jpg)
Presented By: Yasmine Mustafa (@myasmine)
How I Made $15,000+ From One Blog Postor Best Practices in Monetizing Blogs
![Page 2: WordCamp Philly 2011 - How I Made $15,000+ From One Blog Post or Best Practices in Monetizing Blogs](https://reader035.fdocuments.net/reader035/viewer/2022081412/5418d3fc7bef0a48248b60ca/html5/thumbnails/2.jpg)
About Me Why you’re never going to make $ Ways to Monetize a Blog FTC Disclosures Personal Case Study Main Factors of Success Types of Posts that Perform Well How to Write your Posts How to Promote your Posts Tricks of the Trade Q/A
Agenda
2
![Page 3: WordCamp Philly 2011 - How I Made $15,000+ From One Blog Post or Best Practices in Monetizing Blogs](https://reader035.fdocuments.net/reader035/viewer/2022081412/5418d3fc7bef0a48248b60ca/html5/thumbnails/3.jpg)
About Me
3
![Page 4: WordCamp Philly 2011 - How I Made $15,000+ From One Blog Post or Best Practices in Monetizing Blogs](https://reader035.fdocuments.net/reader035/viewer/2022081412/5418d3fc7bef0a48248b60ca/html5/thumbnails/4.jpg)
Written on 2007, took 2+ hours It is about alternatives to email campaign software List-format Optimized for “[email campaign software] alternatives” 5 Advertisers 9 link-backs using specific anchor text 41 comments
Averages $500 to $1600 per month
The $15,000+ Post
4
![Page 5: WordCamp Philly 2011 - How I Made $15,000+ From One Blog Post or Best Practices in Monetizing Blogs](https://reader035.fdocuments.net/reader035/viewer/2022081412/5418d3fc7bef0a48248b60ca/html5/thumbnails/5.jpg)
Blog #1 - Personal Case Study for First Blog
$- $2,000 $4,000 $6,000 $8,000 $10,000 $12,000 $14,000
2008
2009
2010
2011
Affiliate Revenue GrowthUp to Oct
2011
![Page 6: WordCamp Philly 2011 - How I Made $15,000+ From One Blog Post or Best Practices in Monetizing Blogs](https://reader035.fdocuments.net/reader035/viewer/2022081412/5418d3fc7bef0a48248b60ca/html5/thumbnails/6.jpg)
6
Why You’re Never Going to Make $$
![Page 7: WordCamp Philly 2011 - How I Made $15,000+ From One Blog Post or Best Practices in Monetizing Blogs](https://reader035.fdocuments.net/reader035/viewer/2022081412/5418d3fc7bef0a48248b60ca/html5/thumbnails/7.jpg)
7
Bad designToo many ads
![Page 8: WordCamp Philly 2011 - How I Made $15,000+ From One Blog Post or Best Practices in Monetizing Blogs](https://reader035.fdocuments.net/reader035/viewer/2022081412/5418d3fc7bef0a48248b60ca/html5/thumbnails/8.jpg)
8
Little to no traffic
![Page 9: WordCamp Philly 2011 - How I Made $15,000+ From One Blog Post or Best Practices in Monetizing Blogs](https://reader035.fdocuments.net/reader035/viewer/2022081412/5418d3fc7bef0a48248b60ca/html5/thumbnails/9.jpg)
9
Little to no engagement
![Page 10: WordCamp Philly 2011 - How I Made $15,000+ From One Blog Post or Best Practices in Monetizing Blogs](https://reader035.fdocuments.net/reader035/viewer/2022081412/5418d3fc7bef0a48248b60ca/html5/thumbnails/10.jpg)
Your content isn’t suitable You blog looks inactive Not committed
Other reasons:
10
![Page 11: WordCamp Philly 2011 - How I Made $15,000+ From One Blog Post or Best Practices in Monetizing Blogs](https://reader035.fdocuments.net/reader035/viewer/2022081412/5418d3fc7bef0a48248b60ca/html5/thumbnails/11.jpg)
11
4 key factors of success
![Page 12: WordCamp Philly 2011 - How I Made $15,000+ From One Blog Post or Best Practices in Monetizing Blogs](https://reader035.fdocuments.net/reader035/viewer/2022081412/5418d3fc7bef0a48248b60ca/html5/thumbnails/12.jpg)
12
#1. It’s not your main priority
![Page 13: WordCamp Philly 2011 - How I Made $15,000+ From One Blog Post or Best Practices in Monetizing Blogs](https://reader035.fdocuments.net/reader035/viewer/2022081412/5418d3fc7bef0a48248b60ca/html5/thumbnails/13.jpg)
13
#2. Relevant, unique & valuable content
![Page 14: WordCamp Philly 2011 - How I Made $15,000+ From One Blog Post or Best Practices in Monetizing Blogs](https://reader035.fdocuments.net/reader035/viewer/2022081412/5418d3fc7bef0a48248b60ca/html5/thumbnails/14.jpg)
14
#3. You have an active, engaged community
![Page 15: WordCamp Philly 2011 - How I Made $15,000+ From One Blog Post or Best Practices in Monetizing Blogs](https://reader035.fdocuments.net/reader035/viewer/2022081412/5418d3fc7bef0a48248b60ca/html5/thumbnails/15.jpg)
15
#4. Traffic!
![Page 16: WordCamp Philly 2011 - How I Made $15,000+ From One Blog Post or Best Practices in Monetizing Blogs](https://reader035.fdocuments.net/reader035/viewer/2022081412/5418d3fc7bef0a48248b60ca/html5/thumbnails/16.jpg)
Ways to Monetize a Blog
16
![Page 17: WordCamp Philly 2011 - How I Made $15,000+ From One Blog Post or Best Practices in Monetizing Blogs](https://reader035.fdocuments.net/reader035/viewer/2022081412/5418d3fc7bef0a48248b60ca/html5/thumbnails/17.jpg)
Direct Advertising – fixed revenue
17
Advertiser contacts blogger
directly
![Page 18: WordCamp Philly 2011 - How I Made $15,000+ From One Blog Post or Best Practices in Monetizing Blogs](https://reader035.fdocuments.net/reader035/viewer/2022081412/5418d3fc7bef0a48248b60ca/html5/thumbnails/18.jpg)
Cost Per Click (CPC) vs. Cost Per Thousand (CPM) Networks
18
CPC - paid per click
CPM - paid per 1000 impressions
![Page 19: WordCamp Philly 2011 - How I Made $15,000+ From One Blog Post or Best Practices in Monetizing Blogs](https://reader035.fdocuments.net/reader035/viewer/2022081412/5418d3fc7bef0a48248b60ca/html5/thumbnails/19.jpg)
Affiliate Networks – paid per sale/lead
19
![Page 20: WordCamp Philly 2011 - How I Made $15,000+ From One Blog Post or Best Practices in Monetizing Blogs](https://reader035.fdocuments.net/reader035/viewer/2022081412/5418d3fc7bef0a48248b60ca/html5/thumbnails/20.jpg)
A disclaimer within the post if services/products were exchanged free of charge or for a reduced fee.
Example disclaimer: Intuit provided me with a free copy of Quickbooks 2011 in return for an honest review.
A disclosure statement (or page) which outlines how you make money from your blog.
Example disclosure: The FTC requires bloggers to disclose any type of advertising revenue received from our blog. As such, please note we make money from in-text affiliate links powered by 123LinkIt’s WordPress Affiliate Plugin as well as the banner ads on our Resources section. We do not review free products or provide paid reviews. The main goal of our blog is to educate you on our Plugin and provide you with resources to help you increase your blog revenue. Thank you!
FTC Disclosures
20
![Page 21: WordCamp Philly 2011 - How I Made $15,000+ From One Blog Post or Best Practices in Monetizing Blogs](https://reader035.fdocuments.net/reader035/viewer/2022081412/5418d3fc7bef0a48248b60ca/html5/thumbnails/21.jpg)
Posts that perform well
1. Comparisons between products/services (or Alternatives)
2. Product/service reviews
3. Gift ideas
4. Informational
5. Hot Topics
6. How-to Guides/tutorials
![Page 22: WordCamp Philly 2011 - How I Made $15,000+ From One Blog Post or Best Practices in Monetizing Blogs](https://reader035.fdocuments.net/reader035/viewer/2022081412/5418d3fc7bef0a48248b60ca/html5/thumbnails/22.jpg)
Examples
![Page 23: WordCamp Philly 2011 - How I Made $15,000+ From One Blog Post or Best Practices in Monetizing Blogs](https://reader035.fdocuments.net/reader035/viewer/2022081412/5418d3fc7bef0a48248b60ca/html5/thumbnails/23.jpg)
Be objective Write for search engines (focus on one keyword) Make lists! Include visuals Add incentives if there are any (limited time sale, satisfaction
guaranteed, etc) Capitalize on the latest trends
How to Write your Posts
23
![Page 24: WordCamp Philly 2011 - How I Made $15,000+ From One Blog Post or Best Practices in Monetizing Blogs](https://reader035.fdocuments.net/reader035/viewer/2022081412/5418d3fc7bef0a48248b60ca/html5/thumbnails/24.jpg)
Linkbacks using specific anchor text is key! Maintain a community on your blog Set up Google Alerts for your “Keyword”
Leave comments on other posts/blogs with the blog URL Stumbleupon Guest blogging
Use trackbacks Q&A sites (Yahoo Answers, Quora, etc)
Keep stats!
How to Promote your Blog Posts
24
![Page 25: WordCamp Philly 2011 - How I Made $15,000+ From One Blog Post or Best Practices in Monetizing Blogs](https://reader035.fdocuments.net/reader035/viewer/2022081412/5418d3fc7bef0a48248b60ca/html5/thumbnails/25.jpg)
Tricks of the Trade
Being objective Consider it a PT job Keeping the audience in mind first On-page SEO and blog post titles Listing alternatives to a service/product Don’t forget to promote your post! A/B testing (e.g. lists) Monthly stats
![Page 26: WordCamp Philly 2011 - How I Made $15,000+ From One Blog Post or Best Practices in Monetizing Blogs](https://reader035.fdocuments.net/reader035/viewer/2022081412/5418d3fc7bef0a48248b60ca/html5/thumbnails/26.jpg)
Questions?
Keep in touch!@myasmine
Blog: http://myasmine.com