WOMinizer - Introduction to Word of Mouth Marketing for Small Business and Professsionals
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Transcript of WOMinizer - Introduction to Word of Mouth Marketing for Small Business and Professsionals
![Page 1: WOMinizer - Introduction to Word of Mouth Marketing for Small Business and Professsionals](https://reader036.fdocuments.net/reader036/viewer/2022062704/555f0bd2d8b42a5c388b4d95/html5/thumbnails/1.jpg)
WOMinizerLeaders in Word Of Mouth Optimization
For Small Business and Professionals
™
WOMinizer™
![Page 2: WOMinizer - Introduction to Word of Mouth Marketing for Small Business and Professsionals](https://reader036.fdocuments.net/reader036/viewer/2022062704/555f0bd2d8b42a5c388b4d95/html5/thumbnails/2.jpg)
The “Age of Persuasion” is over !
WOMinizer™
![Page 3: WOMinizer - Introduction to Word of Mouth Marketing for Small Business and Professsionals](https://reader036.fdocuments.net/reader036/viewer/2022062704/555f0bd2d8b42a5c388b4d95/html5/thumbnails/3.jpg)
The “Age of Engagement” is upon
us !
WOMinizer™
![Page 4: WOMinizer - Introduction to Word of Mouth Marketing for Small Business and Professsionals](https://reader036.fdocuments.net/reader036/viewer/2022062704/555f0bd2d8b42a5c388b4d95/html5/thumbnails/4.jpg)
The RESULT!
WOMinizer™
![Page 5: WOMinizer - Introduction to Word of Mouth Marketing for Small Business and Professsionals](https://reader036.fdocuments.net/reader036/viewer/2022062704/555f0bd2d8b42a5c388b4d95/html5/thumbnails/5.jpg)
The RESULT!
The world’s Most Powerful Sales
Toolhas now
become accessible!WOMinizer™
![Page 6: WOMinizer - Introduction to Word of Mouth Marketing for Small Business and Professsionals](https://reader036.fdocuments.net/reader036/viewer/2022062704/555f0bd2d8b42a5c388b4d95/html5/thumbnails/6.jpg)
WOM
WOMinizer™
![Page 7: WOMinizer - Introduction to Word of Mouth Marketing for Small Business and Professsionals](https://reader036.fdocuments.net/reader036/viewer/2022062704/555f0bd2d8b42a5c388b4d95/html5/thumbnails/7.jpg)
WOM
Word Of Mouth
WOMinizer™
![Page 8: WOMinizer - Introduction to Word of Mouth Marketing for Small Business and Professsionals](https://reader036.fdocuments.net/reader036/viewer/2022062704/555f0bd2d8b42a5c388b4d95/html5/thumbnails/8.jpg)
WOM.
Word Of Mouth is the world’s most powerful
sales tool
(source: Neilson)
WOMinizer™
![Page 9: WOMinizer - Introduction to Word of Mouth Marketing for Small Business and Professsionals](https://reader036.fdocuments.net/reader036/viewer/2022062704/555f0bd2d8b42a5c388b4d95/html5/thumbnails/9.jpg)
Whose recommendations do you trust?
Your friends 92%
Bloggers 18%
Marketers 14%
√
WOMinizer™
![Page 10: WOMinizer - Introduction to Word of Mouth Marketing for Small Business and Professsionals](https://reader036.fdocuments.net/reader036/viewer/2022062704/555f0bd2d8b42a5c388b4d95/html5/thumbnails/10.jpg)
When was the last time you recommended a
book
movie
restaurant
realtor
car
WOMinizer™
![Page 11: WOMinizer - Introduction to Word of Mouth Marketing for Small Business and Professsionals](https://reader036.fdocuments.net/reader036/viewer/2022062704/555f0bd2d8b42a5c388b4d95/html5/thumbnails/11.jpg)
Did someone pay you for the recommendation?
WOMinizer™
![Page 12: WOMinizer - Introduction to Word of Mouth Marketing for Small Business and Professsionals](https://reader036.fdocuments.net/reader036/viewer/2022062704/555f0bd2d8b42a5c388b4d95/html5/thumbnails/12.jpg)
Did someone pay you for the recommendation?
That makes you a WOMer!
WOMinizer™
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WOMer.
A person who pro-actively recommends your company or products
without being paid to do so
WOMinizer™
![Page 14: WOMinizer - Introduction to Word of Mouth Marketing for Small Business and Professsionals](https://reader036.fdocuments.net/reader036/viewer/2022062704/555f0bd2d8b42a5c388b4d95/html5/thumbnails/14.jpg)
#1 Motivation for WOMers
“Help others”( Source- Comscore – Yahoo! )
They want to share their positive experiences
WOMinizer™
![Page 15: WOMinizer - Introduction to Word of Mouth Marketing for Small Business and Professsionals](https://reader036.fdocuments.net/reader036/viewer/2022062704/555f0bd2d8b42a5c388b4d95/html5/thumbnails/15.jpg)
WOMers are...
Best Marketers
Most Effective Sales People
Most Passionate Defenders
WOMinizer™
![Page 16: WOMinizer - Introduction to Word of Mouth Marketing for Small Business and Professsionals](https://reader036.fdocuments.net/reader036/viewer/2022062704/555f0bd2d8b42a5c388b4d95/html5/thumbnails/16.jpg)
Not only do they like you
WOMinizer™
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They will...
WOMinizer™
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Recommend You
WOMinizer™
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Write Testimonials
Review Products
Drive Traffic To Your Store
Recommend You
Be Your Best Sales People
Spread Positive WOM
Attend Events
Provide Feedback
Drive Sales
Build BuzzDefend You
Share OffersWOMinizer™
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Half of allcustomers are highlylikely to
recommendyou
Did you know?
WOMinizer™
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Half of allcustomers are highlylikely to
recommendyou
If you make it easy!
WOMinizer™
![Page 22: WOMinizer - Introduction to Word of Mouth Marketing for Small Business and Professsionals](https://reader036.fdocuments.net/reader036/viewer/2022062704/555f0bd2d8b42a5c388b4d95/html5/thumbnails/22.jpg)
But most businessesdon’t even know who
theirWOMers are
WOMinizer™
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.
Do You?
WOMinizer™
![Page 24: WOMinizer - Introduction to Word of Mouth Marketing for Small Business and Professsionals](https://reader036.fdocuments.net/reader036/viewer/2022062704/555f0bd2d8b42a5c388b4d95/html5/thumbnails/24.jpg)
WOMers are the #1 driver for off-line and
on-line purchases
WOMinizer™
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.
A whole new language...
WOMinizer™
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WOMonomicsFor every $1 a company invests on energizing WOMers
they get $10+ in positive WOM impressions/sales
WOMinizer™
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WOMerA person who pro-actively recommends your business or products
without being paid to do so
WOMinizer™
![Page 28: WOMinizer - Introduction to Word of Mouth Marketing for Small Business and Professsionals](https://reader036.fdocuments.net/reader036/viewer/2022062704/555f0bd2d8b42a5c388b4d95/html5/thumbnails/28.jpg)
WOMinatorA business owner or employee who creates WOMable experiences
for their customers
WOMinizer™
![Page 29: WOMinizer - Introduction to Word of Mouth Marketing for Small Business and Professsionals](https://reader036.fdocuments.net/reader036/viewer/2022062704/555f0bd2d8b42a5c388b4d95/html5/thumbnails/29.jpg)
But most businessesdon’t know who their
WOMers are
WOMinizer™
![Page 30: WOMinizer - Introduction to Word of Mouth Marketing for Small Business and Professsionals](https://reader036.fdocuments.net/reader036/viewer/2022062704/555f0bd2d8b42a5c388b4d95/html5/thumbnails/30.jpg)
But most businessesdon’t know who their
WOMers are
WOMinizer™
![Page 31: WOMinizer - Introduction to Word of Mouth Marketing for Small Business and Professsionals](https://reader036.fdocuments.net/reader036/viewer/2022062704/555f0bd2d8b42a5c388b4d95/html5/thumbnails/31.jpg)
WOMgineerA person who specializes in the optimization of WOMortunities for
business
( that’s what we do )
WOMinizer™
![Page 32: WOMinizer - Introduction to Word of Mouth Marketing for Small Business and Professsionals](https://reader036.fdocuments.net/reader036/viewer/2022062704/555f0bd2d8b42a5c388b4d95/html5/thumbnails/32.jpg)
WOMinizeProviding great customer experiences and making it easy
for customers to share those experiences via Word of Mouthand Social Media
WOMinizer™
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The platform specifically designed forsmall businesses and professionals
to get the greatest ROI on their WOM
WOMinizer™
WOMinizer ™
![Page 34: WOMinizer - Introduction to Word of Mouth Marketing for Small Business and Professsionals](https://reader036.fdocuments.net/reader036/viewer/2022062704/555f0bd2d8b42a5c388b4d95/html5/thumbnails/34.jpg)
But most businessesdon’t know who their
WOMers are
WOMinizer™
![Page 35: WOMinizer - Introduction to Word of Mouth Marketing for Small Business and Professsionals](https://reader036.fdocuments.net/reader036/viewer/2022062704/555f0bd2d8b42a5c388b4d95/html5/thumbnails/35.jpg)
Most small companies can derive over 50% oftheir business from
Word Of Mouth
WOMinizer™
![Page 36: WOMinizer - Introduction to Word of Mouth Marketing for Small Business and Professsionals](https://reader036.fdocuments.net/reader036/viewer/2022062704/555f0bd2d8b42a5c388b4d95/html5/thumbnails/36.jpg)
.
Do You?
WOMinizer™
![Page 37: WOMinizer - Introduction to Word of Mouth Marketing for Small Business and Professsionals](https://reader036.fdocuments.net/reader036/viewer/2022062704/555f0bd2d8b42a5c388b4d95/html5/thumbnails/37.jpg)
Get your company
WOMinizing today !
www.WOMinizer.com
WOMinizer™