WiZE Investor - RTM

National TV via Mobile

Investor’s Guide to WiZE Mobile Platform

How is WiZE Mobile Defined?

• Independent Mobile Broadcasting Station.

Our Service

- Mobile Streaming Solution via IP.

- Mobile Platform Solution.

Investor’s Guide to WiZE MobilePlatform

Evaluating Mobile Opportunities

Investor’s Guide to WiZE Mobile

Who is the customer? WiZE Mobile Valuation

Geography(s) IP Accessible via 3G , WiMAX & Wifi

Profitability Multi-Channel Platform Live event streaming

Existing Relationships(Product / Services)

M-DownloadM-LearningM-Coupons

Access to mobile Data Charges Apply via 3G or WiMAX

Broadband Stream 200 Kbps/

Investor’s Guide to WiZE MobileWhat is the consumer value

proposition?WiZE Mobile Valuation

Why is it so urgent that the consumer cannot wait until they get home or office access to their computer?

- Accessibility Availability Affordability

Speed 200Kbps/

Convenience Everyone, Anywhere,Anytime.

Cost 6 free to view channels

Loyalty Brand

Alignment to trends Proximity Marketing


• How is WiZE Mobile Defined?

• Why should I listen and participate?

• How is Social Media Marketing being used for entrepreneurs, executives and career professionals via Mobile?

• How can WiZE Mobile benefit my business?


• What action am I going to take NOW to better market my business?

• Why do I care?

National TV Everyone, Anytime, Anywhere

WiZE Mobile Platform

WiZE Mobile TV solution currently runs totally via IP

accessible via local WIFI or 3G (Data Charges Apply)

System Requirement

Streaming = 200 Kbps/

Device Requirement = Flash Lite 3

WiZE Mobile Broadcasting Station

WiZE Mobile solution supported Device Flash Lite 3 (phones)

HTC-Pro S621(Same as T-Mobile Dash) HTC S740 HTC Touch Cruise P3650 HTC Touch Diamond HTC Touch P3452 HTC TyTN II P4551 Motorola Q Motorola Q9c

Motorola Q9h (CDMA) Motorola Q9m Motorola Q Norman (same as Moto Q 9h(GSM)) Palm Treo 700w Palm Treo 750 Palm Treo Pro Samsung SGH-i607 BlackJack I Samsung SGH-i617

Nokia N78 Nokia E65 Nokia N95 8GB Nokia N95 Nokia N73 Nokia N81 Nokia 6120 Classic Nokia E51 Nokia N81 8GB Nokia E71 Nokia N96 Nokia N82

Nokia 6110 Navigator Nokia 5320 Nokia 5700 Nokia E50 Nokia E66 BlackJack II Samsung SGH-i780 T-Mobile Shadow T-Mobile Wing

WiZE Mobile solution supported Country

Kuwait Malaysia Mexico Netherlands Norway Panama Peru Philippines Poland Portugal Romania United States of America

Russia Saudi Arabia Singapore South Africa South Korea Spain Sweden Switzerland Taiwan Turkey UK United Arab Emirates

Argentina Australia Austria Belgium Brazil Canada China Columbia Costa Rica Czech Republic Denmark

Finland France Germany Greece Hong Kong India Indonesia Ireland Israel Italy Japan

- Because only by using Proximity Marketing a brand may:

Deliver content of value to consumers

1- At the precise moment

2- At the right venue

3- With no cost to the consumer

4- and place it on consumers’ preferred

platform of communication: Their

handsets.

Why become a WiZE Mobile Partner?

Why use mobyletv.my Proximity Marketing?....

Evaluating Mobile Opportunities

mobyleTv.my MARKETPLACE1. Traditional -These are the 30 second (or less) spots typically seen on television today.

2. Long-Form -These may vary from 60 seconds to 2 minutes and can take the form of traditional advertising, infomercials or advertainment.

3. Preview Spots -A 30 second (or shorter) spot to preview. The content of long form advertising. viewers to click-through.

4. Direct Response and Per Inquiry -The viewer is encouraged to respond to the add to purchase merchandise/services or to get additional information.

5. Banner Ads - As described above, the viewer encounters several menus when choosing a mini-channel and then choosing a program. These menus will include banner ads that the viewer can .click-through. with his/her mobile to get additional information.

6. Companion web sites - Ads will offer the viewer the ability to spontaneously accessthe sponsor's web.

7. Classifieds - The mini-channels can offer its viewers the opportunity to advertise in an interactive classified section.

RTM RADIO TELEVISION MALAYSIA

Business Nature - National Broadcasting Station

Streaming method** - 1) mobyletv.my

Advantages on mobileTv platform - live streaming via mobile

Revenue * (win-win) - 1) mobyletv.my (Main Channel)

- 2) rtm.mobyletv.my (RTM channel –mobile)

- 3) Live Broadcast (upon request)

Future Activity - 1 Malaysia Sitcom (Mobile Base Content)

RTM Team Building/Company Dinner/Conference

Brand awareness - Loyal customer

Interactive Channel - Interactive on main channel (client main

webpage)

RTM Additional Revenue - International Streaming (upon request)

News alert

M-Download

M-Learning

M-Coupon


• RTM’s established content should go beyond FTA TV, and theagency can monetize it through a multi broadcasting platform.

• RTM’s News arm is the Best, with latest equipment and StateRep’s all over the country, the News flow should be reach beyondTV box, but also to the people on the move.

• RTM Mobile entertainment is the right choice to kill time.Leveraging the Muzik Aktif to be broadcast over mobile canpenetrate targeted market segment especially teenagers.

• Broadband penetration is crucial, the technology is in place butnot the take up. MobyleTV would drive the common interest thatpeople loved – music, entertainment and information there andthen


• Contact

• Questions? Next steps?

Maha

Business Development

[email protected]

http://mobiletv.my

012 6580089

http://mobiletv.my/

http://mobiletv.my/

WiZE Investor - RTM

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