Idea

Social. Mobility.Commerce.

Lifestyle. Portal

The original idea is to combine people’s high mobility with technology to be a lifestyle portal where you have all of package into one application (Portal). We realize that the idea is not a new or fresh idea. However, we believe that we will develop a strong value added strategy to create a sustainable business model.

Our target market is Young Professionals, which is adults age 25 to 39 with a college degree. They are heavy consumers of news and information. They are enthusiastic consumers for fashion, electronics, dining out and social activities.

Product & Services

Daily DealsFood Court

EventWe brings you special

deals directly to the palm of your hand. Whether it's a dinner for two, a holiday

escape or that gadget you've been dying to get,

we have a variety of promo to suit everyone.

Going for a night out with your friends or family is

getting easier with our events feature. You can save your

event's schedule and details directly to your phone, so

you'll never miss that awesome concert in the

future!

Order food delivery conveniently from your

mobile. Browse your favorite menu with your fingertips, and have it delivered to your door. What is even better, you can suggest any of your favorite restaurant to be listed in our

app

Product & Services

• Loyalty (Point Rewards)• Latest News• Restaurant Reservation• Bank (Credit Card Promotion)• e-wallet• Donation• etc

Features

Augmented Reality Nearby Request Offer

Summary of Survey ResultSurvey is meant to test the viability of business opportunity. We’ve manage to administered the survey by handout questionnaires to our colleague and street intercept. From 150 participants asked to complete the survey, 112 participants responded and submitted a completed survey.

Response Rate = 112 / 150 = 74.6%

Face to face interviews was held with selected potential customers, start-up founders, entrepreneurs, IT (Gadget) freak, company board of directors, shoppers etc

Participant’s Background

There are 30% of participants said that this will be a good apps.

Opinion

Averagely 49% of people are accessing internet on their mobile phone and 28% are from their office.

Participant’s Habit

Internet Activities

Market Intention

This data can be used for analyze our Daily Deals features

Food Ordering

This data can be used for analyze our Food Court features

Projection

• Users : 100.000 on first year apps launch

• Daily Deals : 500 transaction per month

• Food Ordering : 1.000 transaction per month

• Social Media Fan Page : 10.000 on first year launch

Conclusion• WINK apps could have a chance to survive against all application

especially in Indonesia, due to this is a new innovation in Indonesia

• Some of potential customers like the idea of combining all features into one application but some of it advice to be focus on one particular features

• Need to be fully support on promotion side to increase brand awareness

• There are some advice to penetrate the community market

Thank You

www.wink.co.id