Wine Industry Profile-India

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India - Wine 0102 - 0800 - 2009

© Datamonitor. This profile is a licensed product and is not to be photocopied

INDUSTRY PROFILE

Wine in

India

Reference Code: 0102-0800

Publication Date: May 2010

EXECUTIVE SUMMARY

India - Wine 0102 - 0800 - 2009


EXECUTIVE SUMMARY

Market value

The Indian wine market grew by 18.8% in 2009 to reach a value of $254.2 million.

Market value forecast

In 2014, the Indian wine market is forecast to have a value of $602.6 million, an increase of 137.1% since

2009.

Market volume

The Indian wine market grew by 18.2% in 2009 to reach a volume of 10.4 million liters.

Market volume forecast

In 2014, the Indian wine market is forecast to have a volume of 24.4 million liters, an increase of 134.6%

since 2009.

Market segmentation I

Still wine is the largest segment of the wine market in India, accounting for 79.8% of the market's total

value.

Market segmentation II

India accounts for 1.7% of the Asia-Pacific wine market value.

Market share

Indage Group is the leading player in the Indian wine market, generating a 58.1% share of the market's

volume.

Market rivalry

The Indian market for wine is concentrated, with top three players holding a market share of 85.3% by

volume. The domestic Indian market has traditionally been dominated by beer and spirits. However, with

a growing population and the increasing popularity of wine, the market has seen robust growth over

recent years, which has led to a lower level of rivalry. The sale of alcohol in India is restricted to license

off- and on-trade outlets and, of these, there are only a limited number that sell wine. Backward

integration is common, with most winemakers owning or leasing vineyards, although large companies

often need to source grapes from third-party growers. Alcoholic beverages in general are consumed in

low quantities in India, and, although the market for wine is growing fast, it is yet to become an accepted

part of the country’s culture. This, together with the high import duties applicable, may make market entry

difficult for non-Indian companies.

CONTENTS

India - Wine 0102 - 0800 - 2009


TABLE OF CONTENTS

EXECUTIVE SUMMARY 2

MARKET OVERVIEW 7

Market definition 7

Research highlights 8

Market analysis 9

MARKET VALUE 10

MARKET VOLUME 11

MARKET SEGMENTATION I 12

MARKET SEGMENTATION II 13

MARKET SHARE 14

COMPETITIVE LANDSCAPE 15

LEADING COMPANIES 17

Grover Vineyards 17

Nashik Vintners Pvt. Ltd. 18

Indage Vintners Limited 19

MARKET DISTRIBUTION 23

MARKET FORECASTS 24

Market value forecast 24

Market volume forecast 25

MACROECONOMIC INDICATORS 26

APPENDIX 28

Methodology 28

Industry associations 29

Related Datamonitor research 29

Disclaimer 30

ABOUT DATAMONITOR 31

Premium Reports 31

Summary Reports 31

CONTENTS

India - Wine 0102 - 0800 - 2009


Datamonitor consulting 31

CONTENTS

India - Wine 0102 - 0800 - 2009


LIST OF TABLES

Table 1: India wine market value: $ million, 2005–09(e) 10

Table 2: India wine market volume: million liters, 2005–09(e) 11

Table 3: India wine market segmentation I:% share, by value, 2009(e) 12

Table 4: India wine market segmentation II: % share, by value, 2009(e) 13

Table 5: India wine market share: % share, by volume, 2009(e) 14

Table 6: Grover Vineyards: key facts 17

Table 7: Nashik Vintners Pvt. Ltd.: key facts 18

Table 8: Indage Vintners Limited: key facts 19

Table 9: Indage Vintners Limited: key financials ($) 20

Table 10: Indage Vintners Limited: key financials (INR) 20

Table 11: Indage Vintners Limited: key financial ratios 21

Table 12: India wine market distribution: % share, by volume, 2009(e) 23

Table 13: India wine market value forecast: $ million, 2009–14 24

Table 14: India wine market volume forecast: million liters, 2009–14 25

Table 15: India size of population (million), 2005–09 26

Table 16: India gdp (constant 2000 prices, $ billion), 2005–09 26

Table 17: India gdp (current prices, $ billion), 2005–09 26

Table 18: India inflation, 2005–09 27

Table 19: India consumer price index (absolute), 2005–09 27

Table 20: India exchange rate, 2005–09 27

CONTENTS

India - Wine 0102 - 0800 - 2009


LIST OF FIGURES

Figure 1: India wine market value: $ million, 2005–09(e) 10

Figure 2: India wine market volume: million liters, 2005–09(e) 11

Figure 3: India wine market segmentation I:% share, by value, 2009(e) 12

Figure 4: India wine market segmentation II: % share, by value, 2009(e) 13

Figure 5: India wine market share: % share, by volume, 2009(e) 14

Figure 6: Indage Vintners Limited: revenues & profitability 21

Figure 7: Indage Vintners Limited: assets & liabilities 22

Figure 8: India wine market distribution: % share, by volume, 2009(e) 23

Figure 9: India wine market value forecast: $ million, 2009–14 24

Figure 10: India wine market volume forecast: million liters, 2009–14 25

MARKET OVERVIEW

India - Wine 0102 - 0800 - 2009


MARKET OVERVIEW

Market definition

The wine market consists of retail sale of champagne, fortified wine, sparkling wine and still wine. The

market is valued according to retail selling price (RSP) and includes any applicable taxes. Any currency

conversions used in the creation of this report have been calculated using constant 2009 annual average

exchange rates.

For the purpose of this report, Asia-Pacific comprises Australia, China, Japan, India, Singapore, South

Korea and Taiwan.

MARKET OVERVIEW

India - Wine 0102 - 0800 - 2009


Research highlights

The Indian wine market generated total revenues of $254.2 million in 2009, representing a compound

annual growth rate (CAGR) of 20.4% for the period spanning 2005-2009.

Still wine sales proved the most lucrative for the Indian wine market in 2009, generating total revenues of

$203 million, equivalent to 79.8% of the market’s overall value.

The performance of the market is forecast to decelerate slightly, with an anticipated CAGR of 18.8% for

the five-year period 2009-2014, which will lead the market to a value of $602.6 million by the end of 2014.

MARKET OVERVIEW

India - Wine 0102 - 0800 - 2009


Market analysis

The Indian wine market grew at a double digit rate between 2005 and 2009, driven by strong sales growth

in the still wine category. The market is expected to follow similar trend, albeit at a slightly lower rate, in

the forthcoming five years.

The Indian wine market generated total revenues of $254.2 million in 2009, representing a compound

annual growth rate (CAGR) of 20.4% for the period spanning 2005-2009. In comparison, the Chinese

market grew at a CAGR of 5.3% while the Japanese market declined at a compound annual rate of

change (CARC) of -0.4%, over the same period, to reach respective values of $7.2 billion and $4.9 billion

in 2009.

Market consumption volumes increased with a CAGR of 18.4% for the period 2005-2009, to reach a total

of 10.4 million litres in 2009. The market's volume is expected to rise to 24.4 million litres by the end of

2014, representing a CAGR of 18.6% for the 2009-2014 period.

Still wine sales proved the most lucrative for the Indian wine market in 2009, generating total revenues of

$203 million, equivalent to 79.8% of the market’s overall value. In comparison, sales of sparkling wine

generated revenues of $24.5 million in 2009, equating to 9.6% of the market's aggregate revenues.

The performance of the market is forecast to decelerate slightly, with an anticipated CAGR of 18.8% for

the five-year period 2009-2014, which will lead the market to a value of $602.6 million by the end of 2014.

Comparatively, the Chinese and Japanese markets will grow with CAGR of 4.7% and 0.2%, respectively,

over the same period, to reach respective values of $9 billion and $5 billion in 2014.

MARKET VALUE

India - Wine 0102 - 0800 - 2009


MARKET VALUE

The Indian wine market grew by 18.8% in 2009 to reach a value of $254.2 million.

The compound annual growth rate of the market in the period 2005–09 was 20.4%.

Table 1: India wine market value: $ million, 2005–09(e)

Year $ million INR million € million % Growth

2005 121.0 5,912.0 87.0

2006 148.4 7,246.9 106.7 22.6

2007 179.8 8,784.0 129.3 21.2

2008 213.9 10,449.0 153.8 19.0

2009(e) 254.2 12,418.6 182.8 18.8

CAGR: 2005–09 20.4%

Source: Datamonitor D A T A M O N I T O R

Figure 1: India wine market value: $ million, 2005–09(e)


MARKET VOLUME

India - Wine 0102 - 0800 - 2009


MARKET VOLUME

The Indian wine market grew by 18.2% in 2009 to reach a volume of 10.4 million liters.

The compound annual growth rate of the market in the period 2005–09 was 18.4%.

Table 2: India wine market volume: million liters, 2005–09(e)

Year million liters % Growth

2005 5.3

2006 6.2 17.0

2007 7.5 21.0

2008 8.8 17.3

2009(e) 10.4 18.2

CAGR: 2005–09 18.4%


Figure 2: India wine market volume: million liters, 2005–09(e)


MARKET SEGMENTATION I

India - Wine 0102 - 0800 - 2009


MARKET SEGMENTATION I

Still wine is the largest segment of the wine market in India, accounting for 79.8% of the market's total

value.

The sparkling wine segment accounts for a further 9.6% of the market.

Table 3: India wine market segmentation I:% share, by value, 2009(e)

Category % Share

Still wine 79.8%

Sparkling wine 9.6%

Champagne 7.8%

Fortified wine 2.7%

Total 100%


Figure 3: India wine market segmentation I:% share, by value, 2009(e)


MARKET SEGMENTATION II

India - Wine 0102 - 0800 - 2009


MARKET SEGMENTATION II

India accounts for 1.7% of the Asia-Pacific wine market value.

China accounts for a further 35.6% of the Asia-Pacific market.

Table 4: India wine market segmentation II: % share, by value, 2009(e)

Category % Share

China 35.6%

Japan 21.5%

South Korea 3.8%

India 1.7%

Rest of Asia-Pacific 37.3%

Total 100%


Figure 4: India wine market segmentation II: % share, by value, 2009(e)


MARKET SHARE

India - Wine 0102 - 0800 - 2009


MARKET SHARE

Indage Group is the leading player in the Indian wine market, generating a 58.1% share of the market's

volume.

Nashik Vintners Pvt. Ltd. accounts for a further 19% of the market.

Table 5: India wine market share: % share, by volume, 2009(e)

Company % Share

Indage Group 58.1%

Nashik Vintners Pvt. Ltd. 19.0%

Grover Vineyards Ltd. 8.2%

Others 14.7%

Total 100%


Figure 5: India wine market share: % share, by volume, 2009(e)


COMPETITIVE LANDSCAPE

India - Wine 0102 - 0800 - 2009



The wine market will be analyzed taking manufacturers of wine as players. The key buyers will be taken

as retail and on-trade companies, and independent grape growers and other raw material producers as

the key suppliers.

The Indian market for wine is concentrated, with top three players holding a market share of 85.3% by

volume. The domestic Indian market has traditionally been dominated by beer and spirits. However, with

a growing population and the increasing popularity of wine, the market has seen robust growth over

recent years, which has led to a lower level of rivalry. The sale of alcohol in India is restricted to license

off- and on-trade outlets and, of these, there are only a limited number that sell wine. Backward

integration is common, with most winemakers owning or leasing vineyards, although large companies

often need to source grapes from third-party growers. Alcoholic beverages in general are consumed in

low quantities in India, and, although the market for wine is growing fast, it is yet to become an accepted

part of the country’s culture. This, together with the high import duties applicable, may make market entry

difficult for non-Indian companies.

In the Indian wine market, on-trade companies such as clubs and restaurants account for 61.4% of total

market distribution by volume. Retailers and other channels account for the remaining 38.6% of total

market distribution. In India, the food and beverages retail market is fragmented, which reduces buyer

power. Wine producers can differentiate their products quite strongly, for example by the overall segment

(such as still or sparkling) and also by region of origin, grape variety, style, and so on. Furthermore, major

buyers generally need to offer a wide range of wines for their own customers, which fact tends to weaken

the buyer power. However, switching costs for buyers are not particularly high, which increases buyer

power in all markets. Furthermore, producers and buyers operate in distinct businesses, with very little

likelihood of on-trade businesses or retailers integrating backwards. Overall, buyer power is assessed as

moderate.

The main inputs for wine producers in the Indian market are grapes and bottles. Traditionally, wine

makers operated vertically-integrated businesses; harvesting and crushing grapes from their own

vineyards, then making wine from them, and then bottling it. This model is still followed by large

companies to some extent. However, the scale of major players also need to source grapes and grape

juice from independent growers. In some cases, the company-owned vineyards are used for producing

premium wines, while third-party grapes are used for producing lower-priced products. The independents

are numerous, and include some fairly small operations, weakening supplier power. However,

independent grape growers can find alternative markets - for example, grapes are a raw material for fruit

sugar production - and integrate forward into winemaking. These factors boost supplier power. Raw

material quality is highly important in this business. The end product is strongly influenced by the nature

of the grapes used. Overall, supplier power is no more than moderate.

Entry to the Indian wine market may be achieved by starting a new company, by diversifying an existing

company's operations into winemaking or, in the case of foreign producers, by beginning to export to the


India - Wine 0102 - 0800 - 2009


country. The domestic wine industry in India is still at a nascent stage, but imported wine nevertheless

represented less than a quarter of total wine sales in 2006. The obstacles for foreign wine producers

attempting to enter the market are the strength of the domestic players' position in the market, and a

tough and often confusing regulatory regime that makes imports expensive by comparison. In early 2007,

the Government of India removed additional custom duties on imported wines and spirits. Additional

customs duties on imported liquor imposed by India ranged between 20%-150%. This was over and

above the basic customs duty of 150% allowed by the WTO. The multiple duties took the overall taxes on

wine and spirits up to 550% in some cases. However, India's basic import duties on wines were increased

to 150%. Despite high import duties, demand for foreign wines is strong, and France is the leading trade

partner. As high quality wines can be sold at premium prices, it is possible to enter the market on a small

scale, recouping investment in vines, production equipment, etc by adding a good margin to the price of

the end-product. The larger companies, however, produce not only premium wines but also mass-market

products. Here, margins may be much lower. An additional entry barrier is the need to access good

distribution channels. It is unusual for wineries to integrate forward into selling to final consumers. Overall,

there is a moderate likelihood of new entrants.

The main substitutes for wine are other alcoholic beverages, such as spirits and beer. From the point of

view of retailers or on-trade businesses, the switching costs are not high, and the per-unit-volume prices

may be higher (for spirits) or lower (for beers). It is also difficult to be conclusive about the benefits of the

alternatives: for example, not only beer but also champagne and white wine are optimally stored in chilled

cabinets, which makes them more expensive to store; more concentrated forms of alcohol (spirits) may

offer better returns on shelf space than higher-volume wines and beers. Some on-trade establishments,

such as restaurants, would find it difficult to operate without selling wine; others, for example pubs and

clubs targeting particular demographics, are strongly focused on beers and spirits. From the point of view

of the consumer, there are some differences between the ways different alcoholic beverages are used

(champagne as a signifier of celebration, and so on), but many consumption decisions are a matter of

personal taste – this makes wine vulnerable to the threat of other alcoholic beverages. Overall, there is a

strong threat from substitutes.

The Indian wine market is highly concentrated, with the top three players holding an aggregate share of

around 85.3% of the total market by volume. Revenue growth in the Indian market has been high which

tends to weaken the competition. Factors that tend to intensify rivalry are the wide range of wines

available to consumers and the low switching costs involved. Major players may offer premium wines, but

much of their business involves mass-market products. This implies high fixed costs, because of the need

to operate large winemaking plants. At the same time, the prices that can be obtained for these products

may be forced down by large retail chains. Overall, rivalry is assessed as moderate.

LEADING COMPANIES

India - Wine 0102 - 0800 - 2009


LEADING COMPANIES

Grover Vineyards

Table 6: Grover Vineyards: key facts

Head office: Anand Bhavan, 348, Dr. DN Road, Mumbai 400001, IND

Telephone: 91 22 2204 3885

Fax: 91 22 2287 4021

Local office:

Website: www.groverwines.com

Financial year-end:

Source: company website D A T A M O N I T O R

Grover Vineyards produces and markets premium wines in India. The company’s portfolio comprises

brands such as La Reserve, Cabernet Shiraz, Sauvignon Blanc, Viognior Clairette, Shiraz Rose, Sante

Chenin Blanc, and Sante Shiraz. It operates its wine estate in Nandi Hills in India and exports 250,000

bottles of wine every year. Grover Vineyards is headquartered in Mumbai, India.

Key Metrics

As this company is privately held, financial information is not available.

LEADING COMPANIES

India - Wine 0102 - 0800 - 2009


Nashik Vintners Pvt. Ltd.

Table 7: Nashik Vintners Pvt. Ltd.: key facts

Head office: 1 Matulya Centre C, Senapati Bapat Marg, Lower Parel, Mumbai 400013, IND

Telephone: 91 22 6721 1900

Fax: 91 22 2492 6064

Local office:

Website: www.sulawines.com

Financial year-end:


Nashik Vintners is the holding company for Sula Vineyards. The company produces and markets

premium wine products. It owns and operates vineyards in Nashik and Dindori estates located in India.

The company markets its products in the US, the UK, Italy, France, Canada, Finland, Sweden, Germany,

Japan, Singapore and Middle East Asia. It is headquartered in Mumbai, India.

The company offers a wide range of wines that include red wines, white wines, rose wines, sparkling

wines, and dessert wines. It markets its products under Brut, Seco, Madera Rose, Sula Blush Zinfandel,

Dia, and Viognier brand names.

Nashik Vintners also imports wines from Argentina, Australia, France, Italy, Japan, New Zealand,

Portugal, and South Africa. Some of the imported brands include Single Varietal Malbec, Astica Cabernet,

Hardys, Heidsieck Monopole, and Ruffino.

In 2008, the company launched a wide range of products such as Dia, an Asti Spumante-style low alcohol

wine; and Dindori Reserve Shiraz, a luxurious and premium red wine.

Key Metrics

As this company is privately held, financial information is not available.

LEADING COMPANIES

India - Wine 0102 - 0800 - 2009


Indage Vintners Limited

Table 8: Indage Vintners Limited: key facts

Head office: Indage House, 82 Dr. Annie Besant Road, Worli, Mumbai, 400018, Maharashtra, IND

Telephone: 91 22 6654 7933

Fax: 91 22 6654 7933

Local office:

Website: www.indagevintners.com

Financial year-end: March

Ticker: 522059

Stock exchange: Bombay


Indage Vintners (formerly known as Champagne Indage Limited) is engaged in the production,

distribution and marketing of wines, liquors and alcoholic beverages. The company produces still red

wine, white wine and sparkling wine. The company, through its subsidiaries, exports its products to over

69 countries across the globe. The company is headquartered in Mumbai, India and employs 600 people.

The company manufactures alcoholic beverages with a capacity of 15 million liters at Narayangaon with a

bottling capacity of 15,000 bottles per hour and multiple manufacturing facilities across India.

The company offers its products under the brand names of Chantilli Shiraz, Chantilli Merlot, Chantilli

Chenin Blanc, Chantilli Chardonnay, Chantilli Cabernet Sauvignon, Indage Vineyards, Mist of Sahyadri

Syrah, Omar Khayyam, Marquise De Pompadour, IVY Brut, and Tiger Hill.

The company's subsidiary, Indage UK, is engaged in integrated wine supply chain management

business. It has a bottling plant with a capacity of 3.5 million cases and, operates as a distributor to more

than 4,000 outlets in the UK. The company’s other subsidiaries include Seabuckthorn Indage, Indage

Holding, and Thatchi Wines.

In 2007, Indage Vintners acquired about 52.63% of shareholding interest in Seabuckthorn Indage.

In March 2008, Indage Vintners acquired Loxton Winery. The company acquired Darlington Wines, a

supplier of wines in UK, in May 2008. In the same month, Indage Vintners, through its Australian

subsidiary Thatchi Wines, acquired Australia’s VineCrest, a premium boutique winery at the Barossa

valley.

In November 2008, the company changed its name from Champagne Indage to Indage Vintners Limited.

LEADING COMPANIES

India - Wine 0102 - 0800 - 2009


Key Metrics

Indage Vintners generated revenues of $37.2 million in the financial year (FY) ended March 2008, an

increase of 46.5% over 2007. The company's net income totaled $8.2 million in FY2008, an increase of

70.8% over 2007.

Table 9: Indage Vintners Limited: key financials ($)

$ million 2004 2005 2006 2007 2008

Revenues 4.8 7.4 14.0 25.4 37.2

Net income (loss) 0.6 1.1 2.2 4.8 8.2

Total assets 12.7 19.8 32.1 66.8 112.7

Total liabilities 6.8 13.4 13.8 29.1 52.8

Source: company filings D A T A M O N I T O R

Table 10: Indage Vintners Limited: key financials (INR)

INR million 2004 2005 2006 2007 2008

Revenues 235.1 362.0 685.9 1,240.1 1,817.6

Net income (loss) 29.4 54.9 108.0 233.4 399.0

Total assets 618.8 965.8 1,570.0 3,262.3 5,507.6

Total liabilities 333.3 652.2 675.7 1,423.1 2,578.8


LEADING COMPANIES

India - Wine 0102 - 0800 - 2009


Table 11: Indage Vintners Limited: key financial ratios

Ratio 2004 2005 2006 2007 2008

Profit margin 12.5% 15.2% 15.7% 18.8% 22.0%

Revenue growth - 54.0% 89.5% 80.8% 46.6%

Asset growth - 56.1% 62.6% 107.8% 68.8%

Liabilities growth - 95.7% 3.6% 110.6% 81.2%

Debt/asset ratio 53.9% 67.5% 43.0% 43.6% 46.8%

Return on assets 4.7% 6.9% 8.5% 9.7% 9.1%


Figure 6: Indage Vintners Limited: revenues & profitability


LEADING COMPANIES

India - Wine 0102 - 0800 - 2009


Figure 7: Indage Vintners Limited: assets & liabilities


DISTRIBUTION

India - Wine 0102 - 0800 - 2009


MARKET DISTRIBUTION

On-trade form the leading distribution channel in the Indian wine market, accounting for a 61.4% share of

the total market's volume.

Specialist Retailers accounts for a further 35.6% of the market.

Table 12: India wine market distribution: % share, by volume, 2009(e)

Channel % Share

On-trade 61.4%

Specialist Retailers 35.6%

Supermarkets / hypermarkets 3.0%

Others 0.0%

Total 100%


Figure 8: India wine market distribution: % share, by volume, 2009(e)


MARKET FORECASTS

India - Wine 0102 - 0800 - 2009


MARKET FORECASTS

Market value forecast

In 2014, the Indian wine market is forecast to have a value of $602.6 million, an increase of 137.1% since

2009.

The compound annual growth rate of the market in the period 2009–14 is predicted to be 18.8%.

Table 13: India wine market value forecast: $ million, 2009–14

Year $ million INR million € million % Growth

2009 254.2 12,418.6 182.8 18.8%

2010 303.3 14,815.6 218.1 19.3%

2011 364.0 17,781.5 261.8 20.0%

2012 439.3 21,459.2 315.9 20.7%

2013 532.9 26,032.3 383.2 21.3%

2014 602.6 29,435.7 433.3 13.1%

CAGR: 2009–14 18.8%


Figure 9: India wine market value forecast: $ million, 2009–14


MARKET FORECASTS

India - Wine 0102 - 0800 - 2009


Market volume forecast

In 2014, the Indian wine market is forecast to have a volume of 24.4 million liters, an increase of 134.6%

since 2009.

The compound annual growth rate of the market in the period 2009–14 is predicted to be 18.6%.

Table 14: India wine market volume forecast: million liters, 2009–14

Year million liters % Growth

2009 10.4 18.2%

2010 12.4 19.2%

2011 14.8 19.4%

2012 17.8 20.3%

2013 21.5 20.8%

2014 24.4 13.5%

CAGR: 2009–14 18.6%


Figure 10: India wine market volume forecast: million liters, 2009–14


MACROECONOMIC INDICATORS

India - Wine 0102 - 0800 - 2009



Table 15: India size of population (million), 2005–09

Year Population (million) % Growth

2005 1,091.0 1.6%

2006 1,107.6 1.5%

2007 1,124.1 1.5%

2008 1,140.6 1.5%

2009(e) 1,156.9 1.4%


Table 16: India gdp (constant 2000 prices, $ billion), 2005–09

Year Constant 2000 Prices, $ billion % Growth

2005 648.8 9.1%

2006 711.8 9.7%

2007 776.8 9.1%

2008 832.5 7.2%

2009(e) 880.8 5.8%


Table 17: India gdp (current prices, $ billion), 2005–09

Year Current Prices, $ billion % Growth

2005 813.3 17.0%

2006 911.4 12.1%

2007 1,142.0 25.3%

2008 1,222.6 7.1%

2009(e) 1,238.7 1.3%



India - Wine 0102 - 0800 - 2009


Table 18: India inflation, 2005–09

Year Inflation Rate (%)

2005 3.3%

2006 6.9%

2007 8.1%

2008 8.0%

2009(e) 9.8%


Table 19: India consumer price index (absolute), 2005–09

Year Consumer Price Index (2000 =

100) % Growth

2005 115.6 3.3%

2006 123.6 6.9%

2007 133.6 8.1%

2008 144.3 8.0%

2009(e) 158.4 9.8%


Table 20: India exchange rate, 2005–09

Year Exchange rate ($/Rs.) Exchange rate (€/Rs.)

2005 44.1154 54.8337

2006 45.3188 56.8596

2007 41.3570 56.5898

2008 43.8145 64.1115

2009 48.8500 67.9264


APPENDIX

India - Wine 0102 - 0800 - 2009


APPENDIX

Methodology

Datamonitor Industry Profiles draw on extensive primary and secondary research, all aggregated,

analyzed, cross-checked and presented in a consistent and accessible style.

Review of in-house databases – Created using 250,000+ industry interviews and consumer surveys

and supported by analysis from industry experts using highly complex modeling & forecasting tools,

Datamonitor’s in-house databases provide the foundation for all related industry profiles

Preparatory research – We also maintain extensive in-house databases of news, analyst

commentary, company profiles and macroeconomic & demographic information, which enable our

researchers to build an accurate market overview

Definitions – Market definitions are standardized to allow comparison from country to country. The

parameters of each definition are carefully reviewed at the start of the research process to ensure they

match the requirements of both the market and our clients

Extensive secondary research activities ensure we are always fully up-to-date with the latest

industry events and trends

Datamonitor aggregates and analyzes a number of secondary information sources, including:

- National/Governmental statistics

- International data (official international sources)

- National and International trade associations

- Broker and analyst reports

- Company Annual Reports

- Business information libraries and databases

Modeling & forecasting tools – Datamonitor has developed powerful tools that allow quantitative

and qualitative data to be combined with related macroeconomic and demographic drivers to create

market models and forecasts, which can then be refined according to specific competitive, regulatory

and demand-related factors

Continuous quality control ensures that our processes and profiles remain focused, accurate and

up-to-date

APPENDIX

India - Wine 0102 - 0800 - 2009


Industry associations

All India Distillers Association

805, Sidhartha, 96, Nehru Place New Delhi- 110019, India

Tel.: 91 11 643 2743

Fax: 91 11 6476628

www.aidaindia.org

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Wine in Canada

Wine in Mexico

Wine in France

APPENDIX

India - Wine 0102 - 0800 - 2009


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India - Wine 0102 - 0800 - 2009


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