Will Google Rule the World? Lois S. Levine-Elman, M.S. OLLI at Widener University Spring 2012 Class...
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Transcript of Will Google Rule the World? Lois S. Levine-Elman, M.S. OLLI at Widener University Spring 2012 Class...
![Page 1: Will Google Rule the World? Lois S. Levine-Elman, M.S. OLLI at Widener University Spring 2012 Class 1.](https://reader037.fdocuments.net/reader037/viewer/2022110206/56649cea5503460f949b4d07/html5/thumbnails/1.jpg)
Will Google Rule the World?
Lois S. Levine-Elman, M.S.
OLLI at Widener University
Spring 2012 Class 1
![Page 2: Will Google Rule the World? Lois S. Levine-Elman, M.S. OLLI at Widener University Spring 2012 Class 1.](https://reader037.fdocuments.net/reader037/viewer/2022110206/56649cea5503460f949b4d07/html5/thumbnails/2.jpg)
Googlization of Everything has permeated our culture.
A ubiquitous brand.
Part of the common vernacular.Google is used as a noun and a verb everywhere
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What Does The Word “Google” Mean?
Google basically is a play on the word “googol”
A “googol” is a number
followed by 100 zeros• Goooooooooo,oooooooooo,oooooooooo,
oooooooooo,oooooooooo,oooooooooo,oooooooooo,oooooooooo,oooooooooo,oooooooooogle
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Google’s play on the term reflects the company’s intention to organize the immense amount of information currently on the web and beyond.
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Questions?• Why is Google always in the news?• How do Google’s business decisions
and product development impact my life?
• How do Google’s business decisions and product development impact people and nations around the world?
• Is Google on the verge of becoming indistinguishable from the Web itself?
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Course Goals• To identify the techniques which Google
has used to achieved prominence on the Web.
• To look at the ways Google is seeking to achieve prominence in other areas of technology.
• To create thought provoking discussions on Google’s multifaceted technologies and their impact on global social issues which affect:– personal privacy– information access – product competition.
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Techno-cultural Imagination
• What sorts of historical factors influence why one technology “succeeds” and another fails?
• What are the cultural and economic assumptions that influence the ways a technology works in the world?
• To what extent do technologies guide, influence, or determine history?
• To what extent do social conditions mold technologies?• To what extent do technologies mold social changes?
• Can technologies spark revolutions?
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Every Generation Has to Adapt to New Technologies
When you were young, how did your parents cope with the technological change?
Exponential increase in computing power every 2 years.
How are you and your friends coping With the new digital technologies?
Moore’s Law:
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Understanding Google is like a blind man being able to describe
an elephant.
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Google Markets its Image-Little Tramp Video
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Mission Statement “to organize the world’s information and
make it universally accessible and useful” • create
the perfect
search
engine.
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Google Orchestrates Many Different Online Services and Products for Public Use.
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Google Juggles the Production of Other Products and Services
Operating System for Mobile Phones
Google Chrome Browser for the Web
Google ownsMotorola for Digital media.
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Inventions in the Pipeline
Glasses that project the web and entertainment to the eyes of the wearer. Developed by Google X at a lab in a hidden location in California.
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Interview Techniques theWay Google asks potential employeesquestions such as:
You are shrunk to the heightof a nickel and thrown into a blender. Your mass is reducedSo that your density is the sameAs usual. The blades start movingIn sixty seconds. What do you do?
Other companies are copying Google