Wild atlantique

8
‘Designs for Living Beautifully’ Online Store Featuring Unique Interior Decor and Fashion www.wildatlantique.com

Transcript of Wild atlantique

Page 1: Wild atlantique

‘Designs for Living Beautifully’Online Store Featuring Unique Interior Decor and Fashion

www.wildatlantique.com

Page 2: Wild atlantique

www.wildatlantique.com

What is WiLD atLantique?

www.wildatlantique.com is an Online Store and Lifestyle Catalogue that features Interior and Fashion ‘Designs for Living Beautifully’.

Only the best will do and we want to bring it to our treasured customers!

We will curate the very best in worldwide Interior Home Decor and Fashion and deliver it to them directly. We help simplify a customers’ search for truly unique, forward thinking designs that give them value for their money.

We feature Manufacturer’s from around the world, that are committed to producing unique, quality products in a sustainable and responsible way. We endeavor to find products with style for both the Home and Wardrobe that our customer base would not readily find in either local retail or the online market. Its the combination of these unique vendors, presented in a ‘Lifestyle’ Catalogue and Website that makes the ‘Wild Atlantique’ brand unique.

Page 3: Wild atlantique

www.wildatlantique.com

Mission

“To carefully curate unique and stylish designs in Fashion and Interiors and present them to

consumers in an intriguing Lifestyle Catalogue and Website.

To pursue the highest level of corporate social responsibility and sustainable development.

To inspire a love of quality and uniqueness in all that touches our treasured customers and to inspire brand loyalty based on outstanding

value and exemplary service.”

Page 4: Wild atlantique

FounDer & Ceo

Wild Atlantique Llc is the passionate creation of Founder and CEO Karen Clifford. An Online Retail and Lifestyle Catalogue curating unique, high quality products of Men’s, Women’s, and Children’s clothing, as well as, Home Decor & Garden Accessories, Bed & Table Linens, Kitchenware, Home Fragrance, etc. Combining all of these in a single convenient online shopping experience for consumers.

Karen Clifford is an experienced professional in the fields of

• Catalogue Marketing/Fashion (J.Crew Group),

• Interior Design, Real Estate and Construction (Principal Designer/Founder of Cliff House Designs Llc); Product Sales (Bella Pietra - Darien CT); Real Estate (Coldwell Banker).

• Finance (Analyst, International Team - AIB Bank, NYC); Not-for-Profit (Financial Consultant/Volunteer with Mercy Global Action, United Nations, NYC).

With undergraduate degrees in Interior Design, International Business and Finance, and an MBA, Clifford is eminently suited to creating and steering an Online/Catalogue Retail business. Building and marketing www.wildatlantique.com as a respected, quality brand is the dedicated pursuit. To curate the right mix of products for inclusion on the company’s website and catalogue and deliver same in an efficient and cost effective manner, the ultimate objective.

Clifford’s vision for Wild Atlantique is a distinctive look, ranging from Traditional and Timeless to Rustic and Modern. Special attention is paid to how and where goods are manufactured with Fair Trade, Corporate Social Responsibility and Sustainable Development being of paramount importance. The production of unique products and a company’s integrity in manufacturing, are much valued virtues. A synergy in quality and like minded value is the brand focus.

Page 5: Wild atlantique

ProDuCt anD VenDor seLeCtion

The primary and essential aspect of any business is the product they are endeavoring to sell. Choosing the right products and combination of products to really ‘curate’ a reliable and imaginative brand is key to the success of Wild Atlantique llc. If you have received this Vendor / Media packet then we feel your product and company have something truly unique in its design offering / uniqueness and quality of product. We are excited to represent and promote sales of quality goods with our brand and develop a mutually beneficial relationship.

The main product criteria and categories will be:

• Valueformoneyonthetypeofproductsoffered.

• Unique products sourced from European, UK, Irish, U.S. manufacturers.

• Clothing companies producing timeless designs of Women’s, Men’s and Children’s Clothing and Shoes.

• Manufacturers/Artisans of Home Decor and Accessories, Blankets and Throws, Bed Linens, Dishware, Silverware, Place Settings, Glasses and Stemware, Table Linens, Kitchenware, Decorative items - Holiday, Seasonal, Mirrors and Occasional Tables (small scale items for the home), Home Fragrance, Soap, Candles, etc.

The uniqueness of the product selection and the way it is presented and styled in the catalogue and on the website are what will show ‘Wild Atlantique’ has both vision and style thus building brand loyalty.

Offering clients products that are timeless, not just trendy. Clothing that lasts and has enduring style. Home Decor that is staged and presented in a way that makes consumers eager to buy ‘The Look’. All showcased in an Inspirational Catalogue and Website is what Wild Atlantique is ultimately focused on.

Page 6: Wild atlantique

Wild Atlantique LLC was incorporated in the United States in the Fall of 2015.

Itsofficialaddressis:

605 N. Olive Avenue - 2nd Fl, West Palm Beach, Florida 33401, USA

Email contact: [email protected], [email protected]

Cell/Mobile for all business/purchase inquiries: Karen Clifford +1-203-434-4905 or +353-87-438-7456

Facebook: Wild Atlantique

Instagram: @wildatlantique

Twitter: @wildatlantique

inCorPoration anD oPerations

nationaL & internationaL FoCus anD BranDing

The Design agency hired to create the brand logo, etc. is BrandNew Creative based in Dublin, Ireland.

www.brandnew.ie www.2cubed.ie www.shopify.com

The Web Creation Team used for establishing and creating the website is 2Cubed out of New Ross, Wexford, Ireland

The platform used for the initial launch and operating of the online store is Shopify.

Page 7: Wild atlantique

Marketing/soCiaL MeDia

The main sales/marketing focus for the launch of Wild Atlantique is establishing itself in the North American Market. Establishing a Nationally recognized brand then branching out with International sales is the near term goal. Eventually, a flagship store will be opened based on sales demographics, customer concentrations and synergy for the company. The ‘Lifestyle’ Catalogue and ‘Opening Events’ are intended for several key U.S. Cities with local and national print media and customers the main focus.

The marketing approach for Wild Atlantique will be multi-pronged with the website launch planned for late Spring/early Summer 2016. Every aspect of Social Media will be utilized with Wild Atlantique’s accounts on: Facebook, Pinterest, Instagram, and Twitter, as well as, an ongoing Website Blog. The process of capturing and retaining customer email addresses is of paramount importance. All aspects of addressing ‘Top Billing’ in Search Engine Operations are being pursued. Online Advertising and the Direct Mailing of the Catalogue to targeted markets are the primary intent.

CustoMer suPPort/serViCe

Wild Atlantique Llc is fully committed to bringing the highest levels of value and service to it’s treasured customers. From the Online Shopping experience and visual ‘Lifestyle’ Catalogue to the Shipping and Return policies, we will give our customers’ value for their money!

shiPPing anD DeLiVery

All orders taken from online customers of www.wildatlantique.com will be filled and shipped from a central location and transported through the US Postal Service, UPS and/or Federal Express. All vendor products will be shipped and received directly into the central location and filled from online orders or through a direct ship arrangement with vendors. Please note all shipping and packing materials, paper products etc used for Wild Atlantique will be made of a high content of recycled materials and FSC approved suppliers.

Page 8: Wild atlantique

‘Designs for Living Beautifully’Online Store Featuring Unique Interior Decor and Fashion

www.wildatlantique.com

DisCLaiMer

Any photographs, plans, sketches, drawings and the like (the “Illustrations”) depicted on this website or in any Media, Vendor Presentations are for display and illustrative purposes only and are in no way intended for any practical application whatsoever. Wild Atlantique LLC does hereby specifically disclaim any and all representations and warranties, express or implied, of fitness for a particular use, purpose or merchantability of such Illustrations. Any use of same is at the user’s sole risk and user specifically disclaims and releases Wild Atlantique LLC from any and all liability for incidental or consequential damages, including, but not limited to, attorneys’ fees and costs incurred arising out of, caused by or related to the use thereof.