Wikisym 2013 - Video Co-creation in Collaborative Online Communities

73
Andrew Lih http://andrewlih.com Twitter: Fuzheado Email: [email protected] Video Cocreation in Collaborative Online Communities Wikisym 2013 August 5, 2013 Associate professor American University School of Communication Monday, August 5, 13
  • date post

    19-Sep-2014
  • Category

    Technology

  • view

    410
  • download

    2

description

Video Co-creation in Collaborative Online Communities, the case of Wiki Makes Video project in Wikipedia

Transcript of Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Page 1: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Andrew  Lihhttp://andrewlih.comTwitter:  Fuzheado    Email:  [email protected]

Video  Co-­‐creation  in  Collaborative  Online  Communities

Wikisym  2013August  5,  2013

Associate  professorAmerican  UniversitySchool  of  Communication

Monday, August 5, 13

Page 2: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Wikipedia and Video statusVideo patternsExperiments

Guidelines,Wikipedia portalIdeas

by bored-now@flickr, licensed under Creative Commons Attribution NC License

Overview

Monday, August 5, 13

Page 3: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Andrew  [email protected]

Twitter:  Fuzheado

article view sourcediscussion history

HOW A BUNCH OF NOBODIES CREATED THE WORLD’S

GREATEST ENCYCLOPEDIA“Imagine a world in which every single person

on the planet is given free access to the sum of

all human knowledge. That’s what we’re doing.”

—Jimmy Wales

With more than 2,000,000 individual articles on

everything from Aa! (a Japanese pop group) to

Zzyzx, California, written by an army of volunteer

contributors, Wikipedia is the #8 site on the World

Wide Web. Created (and corrected) by anyone with

access to a computer, this impressive assemblage

of knowledge is growing at an astonishing rate of

more than 30,000,000 words a month. Now for the

first time, a Wikipedia insider tells the story of how

it all happened—from the first glimmer of an idea to

the global phenomenon it’s become.

Andrew Lih has been an administrator (a trusted

user who is granted access to technical features)

at Wikipedia for more than four years, as well as a

regular host of the weekly Wikipedia podcast. In The

Wikipedia Revolution, he details the site’s inception

in 2001, its evolution, and its remarkable growth,

while also explaining its larger cultural repercussions.

Wikipedia is not just a website; it’s a global commu-

nity of contributors who have banded together out of

a shared passion for making knowledge free.

Featuring a Foreword by Wikipedia founder Jimmy

Wales and an Afterword that is itself a Wikipedia

creation.

U.S. $24.99

ANDREW LIH was an academic in new media and

journalism for ten years, at Columbia University

and Hong Kong University. He has been a com-

mentator on new media, technology, and journal-

ism issues on CNN, MSNBC, and NPR. Lih is

based in Beijing.

Become a part of The Wikipedia Revolution yourself,

and try your hand at editing the last chapter at: http://

www.wikipediarevolution.com/wiki/Main_Page

Jacket design by Ervin Serrano

Jacket photographs: globe by Frank Whitney/Jupiterimages;

puzzle by Shutterstock

Author photograph by Mei Fong

3/09

Prin

ted

in U

SA ©

200

9 H

yper

ion

Wikipedia RevolutionFrom Wikipedia, the free encyclopedia

Jump to: navigation, search

This article is about the book. For the different, similar terms related to Wikipedia, see

Wikipedia (terminology).

For Wikipedia’s non-encyclopedic visitor introduction, see Wikipedia:About.

Wikipedia Revolution (pronunciation ) is the story of the free,[1] multilingual ency-

clopedia project supported by the non-profit Wikimedia Foundation. The website’s name

is a portmanteau of the words wiki (a technology for creating collaborative websites) and

encyclopedia. Wikipedia’s 10 million articles have been written collaboratively by volun-

teers around the world, and almost all of its articles can be edited by anyone who can

access the Wikipedia website.[2] Launched in 2001 by Jimmy Wales and Larry Sanger,[3] it

is currently the largest and most popular[1] general reference work on the Internet.[4][5][6]

The Wikipedia Revolution traces Wikipedia’s phenomenal success back to its roots, and

profiles the people who have contributed to its stated mission of giving every single person

free access to the sum of all human knowledge.

THE WIKIPEDIA REVOLUTION

ANDREW LIH

How a Bunch of Nobodies Created the W

orld’s Greatest Encyclopedia

ISBN: 978-1-4013-0371-6

ANDREW L IH

From the Introduction to The Wikipedia Revolution by Wikipedia founder, Jimmy Wales

By now, it’s hard not to use the Internet without experiencing Wikipedia in

searches and surfing. It has become an incredibly useful Internet resource in

many languages. Yet when you use Wikipedia, you may not understand the

philosophy behind it.

This book tells the story of how Wikipedia began and evolved from a traditional

encyclopedia into the intricate global community that it is today.

Monday, August 5, 13

Page 4: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

What I do

• Weekly roundtable on PBS MediaShift podcast

• Technology features for KCET in Los Angeles

Monday, August 5, 13

Page 5: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Video @ Wikimania

• Multimedia roundtable - Wednesday, 10 am. Fabrice Florin, WMF[[Submissions/Multimedia_Roundtable]]

• Towards a more visual encyclopedia - Saturday, 1130am. Andrew Lih

• Wiki TV - Sunday, 200pm. Manuel Schneider

Monday, August 5, 13

Page 6: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

CHM• Computer History Museum curation

advising - Wikipedia exhibit 2014

• Edit this Museum Exhibit @ Wikimania - Friday, 4pm.

Monday, August 5, 13

Page 7: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Wikipedia  video  status

Potential  for  great  video  storytellingHow  many  videos  in  Wikipedia  

articles?

Monday, August 5, 13

Page 8: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Wikipedia  video  status

Of  4.x  million  articles,  around  4,000Only  0.1%

Only  0.03%  of  high  quality

Monday, August 5, 13

Page 9: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Wikipedia  video  status

Articles  on  [[soccer]]  and  [[dance]]  -­‐  NO  VIDEO

Britannica  and  Encarta  are/were  better  in  these  areas

Monday, August 5, 13

Page 10: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Ward CunninghamThis file is licensed under Creative Commons Attribution 2.0 License

Monday, August 5, 13

Page 11: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Citizen  GlobalVideo  co-­‐creation  using  mobile  app

“Footage  call”  to  the  crowdLow  quality  submissions

Low  visual  literacy

Monday, August 5, 13

Page 12: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Citizen  Global

Monday, August 5, 13

Page 13: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Reading/writing  text

Reading Writing

Easy

Hard

Monday, August 5, 13

Page 14: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Video  creation

Watch video Produce video

Easy

Hard

Monday, August 5, 13

Page 15: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Video  experimentsMTV  UNfiltered  (1993-­‐1998)Teens  and  Hi-­‐8  camcordersVery  low  signal/noise  ratio

Monday, August 5, 13

Page 16: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Common mistakes

• “Uncle Murray” video

• Nauseating kids party style; painting the walls

• Bad framing

• Poor pans, zooms, tilts that fail to halt

• Badly lit scenes, backlight

• Too many wide shots, no closeups

• Not walking out of frame (Let my people go!)

Monday, August 5, 13

Page 17: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Desirable habits

• Hold a shot, treat it like a still camera

• Linger: create > 10 second long clips

• Panning: start steady, end steady

• Hands off the zoom

• Have sequences and alternatives in mind

• Meaningful, useful B-roll

Monday, August 5, 13

Page 18: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

JournalismCommon  problem:  teaching  video  

storytelling

Solution:  BBC  5  shot  methodWall  Street  Journal,  NY  Times

That’s  a  pattern!

Monday, August 5, 13

Page 19: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

SolutionWikis  started  out  to  share  programming  patterns

How  about  video  patterns?Provide  templates/direction  for  

content  creators

Monday, August 5, 13

Page 20: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

News  Language

Monday, August 5, 13

Page 21: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Video  GrammarThe  Daily  Show

TV  TropesCommunity  (TV  show)

Monday, August 5, 13

Page 22: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Video  GrammarInterview

B-­‐roll  -­‐  secondary  footageCutaway

Line  of  actionRule  of  thirds

Monday, August 5, 13

Page 23: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

BBC  5  Shot  methodPattern  pioneered  by  Michael  

Rosenblum,  NYT  Television,  NY1,  BBC,  CurrentTV

Monday, August 5, 13

Page 24: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Five  Shot  methodCloseup  on  handsCloseup  on  face

Wide  shotOver  the  shoulderUnusual/side  shot

Monday, August 5, 13

Page 25: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

25

Example:  Venice  Pier  Gets  its  Fill

Monday, August 5, 13

Page 26: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Closeup of the hands

Closeup of the face

Wide shot

Over the shoulder

Unusual/alternative

WHAT!is!being!done?!Mystery!is!good:!half!the!frame!should!be!hands

WHO!is!doing!it?!Show*TWO*EYES,*not*a*profile*shot

WHERE!is!it!being!done?!Respect*the*LINE*OF*ACTION

HOW!is!it!done?!Combine*into*POVClike*shot

WHAT*ELSE!should!viewer!know?

1

2

3

4

5

Monday, August 5, 13

Page 27: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Five  Shot  basicsStart  with  best  shot

Get  audience  to  ask  questions

Monday, August 5, 13

Page 28: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Why  it  worksEngages  audience  

Lighten  cognitive  load  with  good  continuity

Monday, August 5, 13

Page 29: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Why  it  worksSequence  always  cuts  together

Usable  B-­‐roll  all  the  timeMystery  closeups  draw  viewers  in

Monday, August 5, 13

Page 30: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

MethodCompels  shooters  to  get  closeProvides  known  game  plan

Frees  brain  for  story  decisionsWeb  video  demands  closeups

Monday, August 5, 13

Page 31: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Wikipedia  video  statusHow  do  we  use  this  to  get  more  video  

in  Wikipedia?

Monday, August 5, 13

Page 32: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Wiki  Makes  VideoSpring  video  contest

(Renamed  from  Lights  Camera  Wiki)Challenge  for  low-­‐hanging  fruit  topicsTrain  Wikimedians  on  video  literacy/

shooting

Monday, August 5, 13

Page 33: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Monday, August 5, 13

Page 34: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Tiers  of  Video(Chet  Rhodes,  WaPost)

Tier  1  -­‐  one-­‐take,  raw  videoTier  2  -­‐  light  productionTier  3  -­‐  heavy  production

Monday, August 5, 13

Page 35: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Tier  1Serbian  dessert

Monday, August 5, 13

Page 36: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Tier  2Berlin  Wall

Monday, August 5, 13

Page 37: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Tier  2Chris  Burden

Monday, August 5, 13

Page 38: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Tier  3Tie  Dye

Monday, August 5, 13

Page 39: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Tier  3Airstream

Monday, August 5, 13

Page 40: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Tier  3Spring  roll

Monday, August 5, 13

Page 41: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Tier  3Internet  Archive,  Brewster  Kahle

Monday, August 5, 13

Page 42: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Patterns

FoodFinished  dishIngredients

PrepCookingFinal  dish

Static  objectsCloseupWide  shotDetail

Interesting/unusualFinale

HumanHandsFaceWideOTS

Unusual

Monday, August 5, 13

Page 43: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Wiki  Makes  Video  participationClip  -­‐  existing  archivesShoot  -­‐  original  content

Suggest  -­‐  recommendations

Monday, August 5, 13

Page 44: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

ChallengesVideo  standards...

Open  source  standards  WebM  and  Ogg  Theora  not  widely  used

No  collaborative  editingStorage  of  intermediate  work?

Monday, August 5, 13

Page 45: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Video  StandardsPatent  encumbered/proprietary

Open  source/open  standard

Codec/container AVCHD,  MPEG-­‐2,  MPEG-­‐4,  Xvid,  AVI,  MOV

Ogg  Theora,  WebM  (VP6)  -­‐  Google

Embedding Flash HTML5

Availability Out-­‐of-­‐the-­‐box  commercial  support  (Apple,  Microsoft,  Samsung,  Sony,  Panasonic,  et  al)

Limited  codec  support  (iOS  especially),  plugins  needed.  Chrome  built-­‐in

Ubiquity Widespread,  both  professionals  and  amateurs

Limited,  mostly  open  source  communities

Monday, August 5, 13

Page 46: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Articles  UpgradedSandbag

Contact  lensAfrican  penguin

LonganSpace  shuttleAirstream

Monday, August 5, 13

Page 47: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Wiki  Makes  VideoDefine  sample  video  patternsIdentify  topic  areas  for  video

Train  novices  on  shooting/editingTutorial  on  uploading/embedding

Monday, August 5, 13

Page 48: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Video  PatternsFive  shot  pattern  (BBC)

Food  pattern  (ingredients,  prep,  product)

Monuments  pattern

Monday, August 5, 13

Page 49: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Prime  topicsArt/dance/sport  -­‐  bodies  in  motion

Food  -­‐  cross-­‐culturalMonuments/architecture  -­‐  WLM

Wildcard

Monday, August 5, 13

Page 50: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

IssuesBest  way  to  get  high  participation?Best  way  to  describe  patterns?

Over-­‐instruction  is  a  riskBest  way  to  track  progress,  tag?

Best  way  to  judge?

Monday, August 5, 13

Page 51: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

IssuesVideo  still  a  “singleton”  effort

Wikimedia  Foundation  had  a  video  initiative  (circa  2009)

Partnered  with  Kaltura  for  web-­‐based  collaborative  editing:  effort  stalled

Monday, August 5, 13

Page 52: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

IssuesLegal  problem:  freedom  of  panorama,  right  of  publicity

Probably  should  do  model  release  forms  for  all  human  subjects

Public  art  copyright  confusion  (ownership,  display,  et  al)

Monday, August 5, 13

Page 53: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Future  workNational  Geographic  2.0

Generic  XML-­‐based  “storyboard”  language  for  patterns

Mobile  appCollaborative  editing,  storing  

intermediate  workPartners?

Monday, August 5, 13

Page 54: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Future  workApps  and  software-­‐assisted  

workflows

Monday, August 5, 13

Page 55: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Examples  for  Citizen  JournalismCNN  iReportRawporterVideolicious

Wikinews/Wikipedia

Monday, August 5, 13

Page 56: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Examples  for  video  appsVine

Instagram  videoViddy

Monday, August 5, 13

Page 57: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Case:  VideoliciousRequesting  user-­‐generated  videos  

for  lifestyle  brandsUnfortunately,  text-­‐heavy  

descriptions

Monday, August 5, 13

Page 58: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

58

Monday, August 5, 13

Page 59: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

59

Monday, August 5, 13

Page 60: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

60

#FAILToo  much  text  instructionWouldn’t  a  visual  system  be  desirable?

Monday, August 5, 13

Page 61: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Case:  RawporterCrowdsourced  videojournalism

#FAILUnclear  on  what  styles  of  video  footage  desired  by  news  organizations.Clip-­‐based,  not  story-­‐based.

Monday, August 5, 13

Page 62: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

MaterialsField  checklistshttp://andrewlih.com/blog

Monday, August 5, 13

Page 63: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

ChallengeChecklist-­‐based,  two-­‐handed  operation  

can  be  cumbersome

Combine  these  two!Monday, August 5, 13

Page 64: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Evolution

Paper  book

Text/Photo

Audio/Video

Media  capture,  analysis,  transmission

Source:  http://commons.wikimedia.org/wiki/File:Eucharius_R%C3%B6%C3%9Flin_Rosgarten_Titel.jpg

Monday, August 5, 13

Page 65: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Evolution

Paper  book E-­‐textbook

Text/Photo

Audio/Video

Media  capture,  analysis,  transmission

• •

Source:  http://commons.wikimedia.org/wiki/File:Eucharius_R%C3%B6%C3%9Flin_Rosgarten_Titel.jpg

Monday, August 5, 13

Page 66: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Evolution

Paper  book E-­‐textbook E-­‐workbook

Text/Photo

Audio/Video

Media  capture,  analysis,  transmission

• • •

• •

Source:  http://commons.wikimedia.org/wiki/File:Eucharius_R%C3%B6%C3%9Flin_Rosgarten_Titel.jpg

Monday, August 5, 13

Page 67: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Instead  of  paper  instruction...Build  the  5  shot  method  into  device

iPad  screen  ridiculously  big,  sotake  advantage  of  its  UI  space

Monday, August 5, 13

Page 68: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Prototype  interfacesShot  list,  instruction  and  camera

Monday, August 5, 13

Page 69: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Prototype  interfacesAnalysis,  checklist,  camera  location

Monday, August 5, 13

Page 70: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Prototype  interfacesStoryboard  of  shots  neededProvide  instruction/analysis

54321

Hands Face OTSWide Unusual

Closeup on faceWHO is doing it? • Frame with rule of thirds • Give “talk space” in front of eyes/nose. • Can cut off top of head, but not the chin. • SHOW TWO EYES!

2

FRAMING

EYES

NOSEROOM

e-workbook

REC

Analyze

Module: BBC 5 Shot

Monday, August 5, 13

Page 71: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Interested  PartiesVericorder

iPhone  hardware/software

Five  shot  materials  used  in  video  training  at:

Notre  Dame  University,  West  Virginia  University,  WTOP  in  Washington  DC

Monday, August 5, 13

Page 72: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

Android?Investigating  Open  Data  Kit

(Apache  license)

Monday, August 5, 13

Page 73: Wikisym 2013 - Video Co-creation in Collaborative Online Communities

73

Monday, August 5, 13