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Why the “Why” Matters: The Impact of Organizational Culture
Presentation for:
2012 Fall Conference
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Strategy Primary reason organizations fail – No Strategy
90% who do have a written plan fail to execute it….: Only 5% of their workforce understand it
Only 25% of managers have incentives that are linked to it
85% of Executive teams spend less than one hour per month discussing it
60% of organizations don’t link budgets to strategy.
If there is no strategy the organization is doomed to fail
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Simple Model
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“Why” Evokes Emotion and Feeling
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Tell what you BELIEVE! http://www.youtube.com/watch?v=80RI3VepJDI&feature=youtube_gdata_p
layer
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Emotional Connection - Publix http://www.youtube.com/watch?v=TEHM4V3HG_w
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“Why” is defined and demonstrated through organizational culture.
The collective attitudes, beliefs, common experiences, procedures, and values prevalent in an organization
It can be one of the most important factor in whether an organization succeeds or fails.
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The Communicated Vs. Actual Culture
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WCTC Core Values 1) Hire, retain, and celebrate talent.
2)Maintain humility despite success
3) Be truthful in all our conversations
4) Embrace challenges and change
5) Relentlessly pursue improvement in ourselves and our work
6) Demonstrate care for each customer and their family
7) Comprise a dynamic team of family who do work and life . . . together.
8) Seek opportunities to serve others
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Three Dimensions Core Values – Don’t just carefully create and then forget them.
Corporate Culture – Culture is the only sustainable source of competitive advantage. Competitors can steal your products and services they that cannot steal or copy your culture.
Emotional Environment- What does it feel like to work in your organization?
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Four Areas of Emphasis
Customer/Stakeholder Financial Internal Business Processes Employee (Talent)
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Employee Focus Hire, Retain and Develop TALENT
Hire People who Believe what you Believe
Recognition
Feedback
Include and empower
Process Improvement Teams
Staff Alignment with desired outcomes – Not “Who is next?”
Engagement
Performance Management
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Intentions and Purposes of Appraisals Give feedback Promotion screening/decision Get performance improvement Coaching and mentoring Counsel problem performers Develop training needs Career advancement Set and measure goals Motivate and provide recognition Measure individual performance Legal documentation
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Individual Career Development Plan (ICDP)
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The importance of Open/Honest FeedbackIf one person says that you are a horse, smile at them.
If two people say that you are a horse, give it some thought.
If three people say you are a horse, go out and buy a saddle.
PROVERB
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The Big Picture -5 P’s
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Organizational Alignment Occurs… When strategic goals and cultural values are mutually
supportive. When key components of an organization are linked
and compatible with each other. Market strategies are consistent with values and so
perceived by the members of the organization.
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Organizational Alignment Occurs… Group objectives are derived from organizational
strategy and Supported by management practices. Peoples day to day activities and behaviors are
consistent with mission, vision, and values Leadership supports those activities and behaviors.
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Great Leaders Must GROW Gain Knowledge
Reach Out to Others
Open Your World
Walk Toward Wisdom
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