Why PR must be at the Cannes Lions by David Gallagher, ICCO Summit 2013
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David Gallagher ICCO Global Summit - October 2013 - Paris
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20-Oct-2014 -
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The 2013 ICCO Summit presentation by David Gallagher, CEO EMEA of Ketchum, President of ICCO and 2013 Chairman of PR Lions Award at Cannes Lions. Delivered on 11th October as part of "Creating Award-Winning Campaign" panel.
Transcript of Why PR must be at the Cannes Lions by David Gallagher, ICCO Summit 2013
David Gallagher ICCO Global Summit - October 2013 - Paris
Should PR Agencies Enter?
So why do the ad agencies keep winning?
Is it fair?
How do you win?
How do I get on the jury?
What can my association do?
Is it worth it to our people?
Do clients care?
One last word