Why CXOs Should Care About the Wild Web of Mapping
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Why CXOs Should Care About the Wild Web of Mapping
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Why CXOs Should Care About the Wild Web of Mapping. “Consumer” Mapping Sites Have Driven Awareness in Business. Sharing and re-mixing of Geo data by people Demystify GIS technology (interactive maps, directions, mash-ups). Unlocking GIS Data From it’s Silos. - PowerPoint PPT Presentation
Transcript of Why CXOs Should Care About the Wild Web of Mapping
Why CXOs Should Care About the Wild Web of Mapping
Yahoo! Confidential
“Consumer” Mapping Sites Have Driven Awareness in Business
• Sharing and re-mixing of Geo data by people
• Demystify GIS technology (interactive maps, directions, mash-ups)
Yahoo! Confidential
Unlocking GIS Data From it’s Silos
• Open standards / GeoRSS support. APIs are also GeoRSS readers.
• MS Excel publishing to GeoRSS & Y! Maps Simple Publishing API.
• Range of API solutions for different audiences (simple vs. complex; platform independent)
MS Excel
GeoRSS
Web Server
Y! Maps APIs / Mashups
Other Data Sources
Yahoo! Confidential
Wide Range of Data Overlaid onto Maps
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