Live Chat Insight: Online Customer Engagement has Evolved - Ian Rowley, Who's On
Who's Online?
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Transcript of Who's Online?
Internet Culture & The Online World
Jennifer ArnottFebruary 18, 2008
Who. What. Why. How.
intro
71% of US adults.
who
In the beginning.
what
Few create. Many read.
what
what
Search engines
what
Getting directions
what
Finding health information
what
Daily life tasks.Research and learning.
Shared hobbies.Web pages.
what
Instant messages
Online discussions(email, web, Usenet)
Text messages
what
Many to many.
what
Web 2.0
what
Share opinions
what
Support
what
Shared interests
what
Ego-boo (praise & status)
what
A "social network site" is a category of websites with profiles, semi-persistent public commentary on the profile, and a traversable publicly articulated social network displayed in relation to the profile.
danah boyd : November 10, 2006 : her blog
what
A "social network site" is a category of websites with profiles, semi-persistent public commentary on the profile, and a traversable publicly articulated social network displayed in relation to the profile.
danah boyd : November 10, 2006 : her blog
what
Social Networking Sites
what
Immersion.Integration.
Finding the best.
what
Self in community
why
Everyone’s busy
(chat when you have time)
why
Many interests.
(we’re complex people)
why
You know great people
(I like talking to them.)
why
Feedback and insight.
(status through sharing)
why
Start simple.
(pick one site)
how
Get comfy.
(spend time reading and exploring.)
how
Find a mentor.
(friends, family, online)
how
Explore interests.
(share your passions)
how
Clear but casual.
(chatting with a friend)
how
Oops. That was public?
warning
That’s so junior high.
warning
Did you hear?
warning
You’re so ugly.
warning
Everyone smart knows…
warning
I’m who I say I am.
warning
@#$^@#$!
(Oh, and I have your account.)
warning
I know where you live.
warning
Common sense.
help
Sleep on it.
help
Many resources.
help
Questions?
http://[email protected]
Sources
• Pew Internet Studies: http://www.pewinternet.org/
• danah boyd:http://www.zephoria.org/thoughts/archives/2006/11/10/social_network_1.html