Who Are You & Why Should We Care? How To Write An Effective Artist Bio
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Transcript of Who Are You & Why Should We Care? How To Write An Effective Artist Bio
Andrew KingEditor, Canadian Musician Magazine(with a few ideas stolen from other people)
There's no such thing as a great band bio - just ones that
aren't terrible.
-Luther Mallory, State of the Artist
(Were only half kidding)
About the author guy talking:
Bios For:City & Colour
Xavier Rudd
The Sheepdogs
July Talk
Cancer Bats
Articles On:Rush
Avril Lavigne
Michael Buble
Billy Talent
Kiesza
Spoken At:ECMAs
Halifax Pop Explosion
Music PEI Week
VIMBC
MIMEFest
REMEMBER:
There are exceptions to every rule.Just make sure you understand the risks of breaking one.
The Basics
Tell People What You Want Them To Know
First Impressions Are Important
(So the first impression of your first impression is extra important)
Know Your AudienceFans
Media
Industry
Know Where Its GoingWebsite/Social Media
Emails/PR
Festivals
Articles
Grant Applications
This IS a Popularity Contest
Things To Do:
Make Sure Its Well Written
Not First Person
Hire A Writer (If You Can)
Make It Factual, Not Fluffy
This IS Marketing, But Cant Be Blatant
Give It Style
Tell Your Story
Intrigue PeopleWhy SHOULD We Care?
Share Big AchievementsAwards & Accolades
Festivals & Shows
Places Youve Been
Namedrop (but not too much)
Things To Do:
Highlight Your Strengths
Music?
Live Show?
Creativity?
Humour?
Drive?
Etc.
Keep It As Short As It Can Be
MAKE SURE YOURE HAPPY WITH IT
Things NOT To Do
Dont Overhype
Groundbreaking new sound
Revolutionize the music industry
The next Michael Jackson
Make Musical Recipes or Love ChildrenWu-Tang Clan hooks up with Shania Twain
Take a dash of Fleetwood Mac, add
Rely On ClichsUnleashes their new album
Kills it on stage
Deadweighting
Outdated/Irrelevant Accolades
Bands With Similar Profile
Leading By Example
Singer and songwriter. Broadcaster. Performer, producer, poet, and playwright. Multi-instrumentalist and Mountie. Hawksley Workman is all of these things and others still an ambitious, ever-busy global ambassador of Canadian culture and creativity. The pun on the surname? Its just too easy.Hawksley Workman
Leading By Example
Upon returning to his hometown of Toronto from a final European tour with his band, Peter Dreimanis sat sweaty and half-drunk in a candlelit basement bar, nursing a drink, debating his next musical pursuit. Lulled in lethargy, he paid little attention to the beat-up acoustic guitar being passed from patron to patron around him; that was until it found its home in the hands of Leah Fay.July Talk
Leading By Example
Substance. Sincerity. Swagger. Reverb.
All are abundant throughout the nine tracks comprising Desires Despair, the debut full-length from indie rock/pop pair Mise en Scene.
Mise En Scene
Leading By Example
God forbid anyone ever tries to re-make Animal House, at least we know the infamous house party scene can be salvaged by swapping the Shout-ing Otis Day and the Knights with Winnipegs The Noble Thiefs. (And yes. Its supposed to be spelled that way.)
The Noble Thiefs
DONT FOLLOW THIS Example
God forbid anyone ever tries to re-make Animal House, at least we know the infamous house party scene can be salvaged by swapping the Shout-ing Otis Day and the Knights with Winnipegs The Noble Thiefs. (And yes. Its supposed to be spelled that way.)
Tiesto
Nail, Meet Head
The voice is unmistakable immediately identifiable by those who know it and intensely intriguing to those that dont.
?????????
Rule Breakers
umm so there are guitars and stuff.
Foo Fighters
Rule Breakers
I think its the best album Ive ever madeI know every artist on earth says that when their new album is coming out but really - this time its true. I swear. You can ask my mother. But dont take my word for it or my moms. Play it yourself and youll see and hear Im telling the honest truth. I want to take you on a wonderful journey about love all different kinds of love. The album swings big time it rocks its soulful its happy sometimes a little sad - its romantic its yummy and its heartfelt. Michael Buble
Questions? Comments? Crises? Interesting facts nobody really cares about?
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