What's your digital footprint
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Transcript of What's your digital footprint
What’s YOUR Digital Footprint?by @TeriConrad/ Founder Agent Quest
ZMOT/UMOT
What are the Rules of Engagement?
Hint: Think like your consumer
• Story
• Visual: Images/Video
• Entertainment
• Education
• Emotion
What Makes Great Social?
Just the FACTS Ma’am
What’s Your BRAND Experience?
• Remember MOBILE!
• Is your website responsive?
• Is the user experience CONSISTENT across platforms?
• Have you made it easy for users to connect?
• Are you SHARING or BROADCASTING? (hint *not social)
RORReturn on Relationship
It’s NOT About YOU• TRUST
• Listening and empathy
• Delivering Value
• Leave ego at the door
• Ask - who cares?
Build Your Own Community
• KNOW who you’re talking to
• What common questions can you answer?
• Become the trusted resource