What's up?! 12 september 2013 - Sander Hoeken - big data & de beta marketeer
-
Upload
lectric-groep -
Category
Technology
-
view
292 -
download
0
description
Transcript of What's up?! 12 september 2013 - Sander Hoeken - big data & de beta marketeer
![Page 1: What's up?! 12 september 2013 - Sander Hoeken - big data & de beta marketeer](https://reader033.fdocuments.net/reader033/viewer/2022051610/548c73ccb47959050d8b64b6/html5/thumbnails/1.jpg)
Big Data &
De bèta-marketeer
‘De marketeer van nu, is morgen overbodig’
![Page 2: What's up?! 12 september 2013 - Sander Hoeken - big data & de beta marketeer](https://reader033.fdocuments.net/reader033/viewer/2022051610/548c73ccb47959050d8b64b6/html5/thumbnails/2.jpg)
Dit ben ik
![Page 3: What's up?! 12 september 2013 - Sander Hoeken - big data & de beta marketeer](https://reader033.fdocuments.net/reader033/viewer/2022051610/548c73ccb47959050d8b64b6/html5/thumbnails/3.jpg)
En dat was Big Data! • Sander Hoeken = 116.000 resultaten
– In 0,19 seconden
• Uit
– 1.000.000.000.000.000 URL’s in 2012
@sanderhoeken
![Page 4: What's up?! 12 september 2013 - Sander Hoeken - big data & de beta marketeer](https://reader033.fdocuments.net/reader033/viewer/2022051610/548c73ccb47959050d8b64b6/html5/thumbnails/4.jpg)
Wat ‘t niet vertelt
![Page 5: What's up?! 12 september 2013 - Sander Hoeken - big data & de beta marketeer](https://reader033.fdocuments.net/reader033/viewer/2022051610/548c73ccb47959050d8b64b6/html5/thumbnails/5.jpg)
Tja
![Page 6: What's up?! 12 september 2013 - Sander Hoeken - big data & de beta marketeer](https://reader033.fdocuments.net/reader033/viewer/2022051610/548c73ccb47959050d8b64b6/html5/thumbnails/6.jpg)
Moore’s Law
@sanderhoeken
![Page 7: What's up?! 12 september 2013 - Sander Hoeken - big data & de beta marketeer](https://reader033.fdocuments.net/reader033/viewer/2022051610/548c73ccb47959050d8b64b6/html5/thumbnails/7.jpg)
De beurs-crash van 6 mei, 14.45
@sanderhoeken
![Page 8: What's up?! 12 september 2013 - Sander Hoeken - big data & de beta marketeer](https://reader033.fdocuments.net/reader033/viewer/2022051610/548c73ccb47959050d8b64b6/html5/thumbnails/8.jpg)
@sanderhoeken
![Page 9: What's up?! 12 september 2013 - Sander Hoeken - big data & de beta marketeer](https://reader033.fdocuments.net/reader033/viewer/2022051610/548c73ccb47959050d8b64b6/html5/thumbnails/9.jpg)
Beurshandelaar in de 80’s
@sanderhoeken
![Page 10: What's up?! 12 september 2013 - Sander Hoeken - big data & de beta marketeer](https://reader033.fdocuments.net/reader033/viewer/2022051610/548c73ccb47959050d8b64b6/html5/thumbnails/10.jpg)
Beurshandelaar in 2013
@sanderhoeken
![Page 11: What's up?! 12 september 2013 - Sander Hoeken - big data & de beta marketeer](https://reader033.fdocuments.net/reader033/viewer/2022051610/548c73ccb47959050d8b64b6/html5/thumbnails/11.jpg)
De wereld in microseconden
@sanderhoeken
![Page 12: What's up?! 12 september 2013 - Sander Hoeken - big data & de beta marketeer](https://reader033.fdocuments.net/reader033/viewer/2022051610/548c73ccb47959050d8b64b6/html5/thumbnails/12.jpg)
Ver van je bed?
![Page 14: What's up?! 12 september 2013 - Sander Hoeken - big data & de beta marketeer](https://reader033.fdocuments.net/reader033/viewer/2022051610/548c73ccb47959050d8b64b6/html5/thumbnails/14.jpg)
Complexiteit van de (niet)relatie
@sanderhoeken
![Page 15: What's up?! 12 september 2013 - Sander Hoeken - big data & de beta marketeer](https://reader033.fdocuments.net/reader033/viewer/2022051610/548c73ccb47959050d8b64b6/html5/thumbnails/15.jpg)
De omkering van jouw rol
![Page 16: What's up?! 12 september 2013 - Sander Hoeken - big data & de beta marketeer](https://reader033.fdocuments.net/reader033/viewer/2022051610/548c73ccb47959050d8b64b6/html5/thumbnails/16.jpg)
Van driver naar driverless
![Page 17: What's up?! 12 september 2013 - Sander Hoeken - big data & de beta marketeer](https://reader033.fdocuments.net/reader033/viewer/2022051610/548c73ccb47959050d8b64b6/html5/thumbnails/17.jpg)
En zij dan?
![Page 18: What's up?! 12 september 2013 - Sander Hoeken - big data & de beta marketeer](https://reader033.fdocuments.net/reader033/viewer/2022051610/548c73ccb47959050d8b64b6/html5/thumbnails/18.jpg)
![Page 19: What's up?! 12 september 2013 - Sander Hoeken - big data & de beta marketeer](https://reader033.fdocuments.net/reader033/viewer/2022051610/548c73ccb47959050d8b64b6/html5/thumbnails/19.jpg)
Wat is jouw algoritme
@sanderhoeken
![Page 20: What's up?! 12 september 2013 - Sander Hoeken - big data & de beta marketeer](https://reader033.fdocuments.net/reader033/viewer/2022051610/548c73ccb47959050d8b64b6/html5/thumbnails/20.jpg)
If you can’t be quick…
![Page 21: What's up?! 12 september 2013 - Sander Hoeken - big data & de beta marketeer](https://reader033.fdocuments.net/reader033/viewer/2022051610/548c73ccb47959050d8b64b6/html5/thumbnails/21.jpg)
Be smart
![Page 22: What's up?! 12 september 2013 - Sander Hoeken - big data & de beta marketeer](https://reader033.fdocuments.net/reader033/viewer/2022051610/548c73ccb47959050d8b64b6/html5/thumbnails/22.jpg)
Haal jezelf uit de loop
@sanderhoeken
![Page 23: What's up?! 12 september 2013 - Sander Hoeken - big data & de beta marketeer](https://reader033.fdocuments.net/reader033/viewer/2022051610/548c73ccb47959050d8b64b6/html5/thumbnails/23.jpg)
Denk in scenario’s
![Page 24: What's up?! 12 september 2013 - Sander Hoeken - big data & de beta marketeer](https://reader033.fdocuments.net/reader033/viewer/2022051610/548c73ccb47959050d8b64b6/html5/thumbnails/24.jpg)
Meteen doen?
• Heb je heldere ‘rules’?
• Hoe werkt je algoritme?
• Waar zit jij in het proces?
• Wat zijn repeterende taken?
Vragen of verder praten?
![Page 25: What's up?! 12 september 2013 - Sander Hoeken - big data & de beta marketeer](https://reader033.fdocuments.net/reader033/viewer/2022051610/548c73ccb47959050d8b64b6/html5/thumbnails/25.jpg)