The Grosvenor House Hotel, Park Lane, London, 21st November 2014

WELCOME Do you, or your clients, build the best new homes in Britain?Then we proudly invite your entries for the What House? Awards 2014 – the Oscars of the housebuilding industry and now in their 33rd year.

A What House? Award is a highly respected symbol of prestige and excellence,giving winners the ultimate sales and marketing edge over their competitors andre-assuring buyers they are purchasing from one of Britain’s best housebuilders.

The country’s new homes profile has never been higher, with a political will to build the houses needed and break down the barriers to increasing supply.

Housebuilders must turn the public gaze to their advantage, by promoting theburgeoning benefits of buying brand new.

The standard of new homes continues to rise, with enterprising, customer-focusedhousebuilders and housing associations, large and small, working alongside anequally innovative supply chain, providing outstanding products and services, toproduce top quality housing, across the price range.

Our awards sponsors are all outstanding leaders in their fields and hugelycommitted to and responsible for the success of the new-build market.

Good luck and thank you for your support

Rupert BatesEditorial DirectorWhatHouse?

Download more entry forms at www.whathouse.com

Rupert Bates

2013 host Dave Spikey

“A great speech by Rupert Bates thatstruck an excellent chord with all.”Phil Spencer

WINNINGAll winners will receive a plaquesignifying a Gold, Silver or Bronzeaward for each category. Theprestigious Housebuilder of the Yearhas only one award.

TAKING PARTAny number of entries, includingmultiple entries in the same category,are invited from housebuilders,developers and housing associations,large and small. Judges are looking forinformation that clearly and conciselytells them of the quality of the product,backed up with photographs and whythe entry is worthy of being consideredfor the industry's top accolades. Pleaserefer to Conditions of Entry on page 8for details of what is required in yourpresentation.

THE JUDGING When all entries have been received,an extensive panel of property experts,including architects, surveyors,property writers and industryspecialists, will prepare shortlists of the best entries in each category.

The short-lists are not published inadvance and selected entries will thenbe visited where applicable and adetailed report drawn up before judgesreach their final decisions. Up to threeawards - Gold, Silver and Bronze - willbe made in each category (apart fromCategory 1).

Where entries are deemed ofinsufficient merit, the number of awardsmay be reduced in that category.

Written reports detailing the judges'decisions will be made available at theconclusion of the What House? Awardspresentation luncheon. The judges'decisions are final and nocorrespondence will be entered into.

PUBLICITYAward-winning housebuilders anddevelopments, through an integratedPR campaign, will receive widespreadnational, local, trade, digital and socialmedia coverage, promoting thebuilders of the best new homes inBritain, including a supplement inleading trade magazine Show Houseand extensive coverage onwhathouse.com and in theWhatHouse? regional newspapers.

SPONSORS There are still a limited number ofsponsorship opportunities available.For further information please contactAdrian Talbot on: 020 7940 1070 email: at@globespanmedia.com.

GALA PRESENTATION LUNCHEONThe housebuilding industry's event ofthe year, in the presence of the biggestand most influential names in theproperty market, will be held atLondon's Grosvenor House Hotel, ParkLane, on Friday 21 November 2014.

“A great day and a huge turnout at theWhat House? Awards”George Clarke

Download more entry forms at www.whathouse.com

KITCHENS

Berkeley wins Housebuilder of the Year 2013

2014 SPONSORS

CATEGORIES1. Housebuilder of the YearNo entry is required for this category, asthe award will be made exclusively fromentries received in categories 2, 3 and 4.

This is our top award and the mostcoveted prize in British housebuilding - theultimate new homes accolade.

It is important that all housebuilders,large, medium and small, enter intoeither category 2, 3, or 4 to be eligiblefor the top award.

As well as the quality, design and range ofthe houses built, all aspects of thehousebuilder’s performance will beassessed, including: The influence ofsenior management, staff values,recruitment & training, sustainabilityinitiatives, marketing, home buyingassistance schemes, after-sales serviceand customer care.

This is not an award for the biggest or mostconspicuous; it is an award for the bestand is open to all housebuilders, large orsmall who enter categories 2, 3 and 4.

2. Best Large Housebuilder(1,000 units or more a year. Please state number)

This is an important category for allvolume housebuilders in the UK to enter.If you do not enter your company intothis category you will not be eligble tocompete for Housebuilder of the Year.

As well as the quality, design and range ofthe houses built, all aspects of thehousebuilder’s performance will beassessed, including: The influence of seniormanagement, staff values, recruitment &training, sustainability initiatives, marketing,home buying assistance schemes, after-sales service and customer care.

This award is only open to companiesbuilding at least 1,000 units a year.

All entrants in this category willautomatically be considered for theHousebuilder of the Year award.

3. Best Medium Housebuilder(100-999 units a year. Please state number)

This is an important category for allmedium-size housebuilders in the UK toenter. If you do not enter your companyinto this category you will not be eligbleto compete for Housebuilder of the Year.

As well as the quality, design and range ofthe houses built, all aspects of thehousebuilder’s performance will beassessed, including: The influence of seniormanagement, staff values, recruitment &training, sustainability initiatives, marketing,home buying assistance schemes, after-sales service and customer care.

This award is only open to companiesbuilding between 100 and 999 units a year.

All entrants in this category willautomatically be considered for theHousebuilder of the Year award.

4. Best Small Housebuilder (Less than 100 units a year. Please state number)

This is an important category for allsmall housebuilders in the UK to enter.If you do not enter your company intothis category you will not be eligble tocompete for Housebuilder of the Year.

As well as the quality, design and range ofthe houses built, all aspects of thehousebuilder’s performance will beassessed, including: The influence of seniormanagement, staff values, recruitment &training, sustainability initiatives, marketing,home buying assistance schemes, after-sales service and customer care.

This award is only open to companiesbuilding less than 100 units a year.

This is an opportunity for brand newcompanies having recently completedtheir first developments, or establishedsmall, niche housebuilders.

All entrants in this category willautomatically be considered for theHousebuilder of the Year award.

5. Sustainable Developer of the YearWith sustainability, energy efficiency andthe environment high on theGovernment's agenda and dominatingbuilding regulations on the path to ZeroCarbon 2016, this category will rewardthose committed to all aspects ofsustainability, with an eco-ethos runningthrough the company from top to bottom.Judges will be looking for low carboninitiatives, use of sustainable materials andenergy-saving appliances - and cruciallysustainability as community.

Download more entry forms at www.whathouse.com

Sustainable Developer of the Year–Hastoe – Gold

“These prestigious awards are judged by highly respectedindustry figures. It is something that the staff and all thoseconnected with Antler are honoured to be a part of.”

John Bell, group managing director, Antler Homes

“Winning provides huge encouragement and endorsement. Having otherpeople recognise all the effort is very rewarding for everyone at Berkeley.”

Rob Perrins, managing director, Berkeley Group

Best Medium Housebuilder–CALA – Gold

6. Housing Association of the YearThis award is open to all housingassociations, large and small, with judgeslooking at all aspects of performance fromdesign and build, value for money,management and marketing. Judges alsowant to see innovative solutions to assistbuyers onto the home ownership ladder orinto rented accommodation, according toneeds and status. Housing associationsshould illustrate, through a mix of tenuresand equity schemes, how they arespreading the affordable and socialhousing options as wide and as flexibly aspossible. Joint ventures with private sectorhousebuilders can also be included inentry submissions.

7. Best Starter Home SchemeWith restrictive mortgage availability, thejudges are looking at starter homes -either stand-alone developments or withinwider housing schemes - that not onlyoffer quality, value-for-money propertiesfor entry level budgets, but also give firsttime buyers a variety of options andinitiatives to help them onto the first rungof the housing ladder. Affordable housingschemes from Housing Associations,shared equity initiatives, mixed tenureprojects and joint ventures betweenprivate and public sector are all eligible.

8. Best HouseThe Best House award is for middle-market houses with that something extra –a high-quality family home of exceptionalstandard. Between the first-time buyer andthe big-money executive lies a mass newhomes market. What judges are lookingfor is a house that combines comfortablefamily living at a realistic price, but with theedge to lift it above its competitors. Not toobig and not too small, both affordable andaspirational.

9. Best Apartment SchemeThis may be a block of one-bedroomapartments at a budget price for first-timebuyers; a luxury waterfront apartmentscheme, or a stylish high-risedevelopment. Judges will be looking at theinternal layout, elevational treatments andarchitectural innovation, while consideringthe relative price range and the overallquality of the scheme.

10. Best Luxury HouseA one-off bespoke house on a single plotor a luxurious, individually designedproperty on a small, exclusivedevelopment. This is the category for thehedonist pleasure dome - the house thathas everything. Judges are looking for anew home that is simply the best in everyaspect, with no expense spared onquality and luxury, but at the same time,offering value for money, albeit in anexalted price range.

11. Best RenovationThis award recognises enterprisingdevelopment of dated or derelict property.Exterior and interior appearance as well asinteresting adaptation of original featureswill be considered. Before and afterimages are key.

12. Best DevelopmentIs your site the Best Development inBritain? Judges will be looking for astylish mix of original designs, top qualitysite layout and landscaping, a variety ofexternal elevations and plenty of designflair inside and out. This is not an awardfor luxury, but an award for a mass-market development lifted above theordinary by the quality of its componentparts, be it geared to first-time buyers, themiddle market, or a mix of propertiesacross the price range.

13. Best Partnership SchemeThis award is designed to highlight theexcellent partnerships, or joint ventures,forged between developers and otherbodies, be they housing associations,local councils or, given renewable energyrequirements and low-carbon initiatives,innovative partnerships with utilitycompanies.

14. Best Luxury DevelopmentThis category is for a top-of-the-rangedevelopment of executive homes, with noexpense spared on design, finish,landscaping, security and customer care.Top houses for top people at premiumprices, be it swanky riverside apartments,or a millionaires' row of new-buildmansions, set in luxurious surroundings.The development should offer value formoney, albeit in an exalted price range.

15. Best Mixed Use DevelopmentThis category recognises the increasingimportance and number of mixed-useschemes. Judges will be looking fordevelopments with a range of differentfacilities and amenities and how theycontribute to the economic and socialenhancement of the neighbourhood.

The development could be a large urbanscheme, or a smaller scale, local mixed-use project. All developments must have a residential element, combined with oneor more of the following uses:commercial, office, retail or leisure.

Download more entry forms at www.whathouse.com

“This is amagnificent

event”Esther Rantzen

Best Apartment Scheme – Gold– City & Country Group

Best Luxury Development– Gold – Antler

Fifth floor, 291-299 Borough High Street, London, SE1 1JG Telephone: 020 7940 1070

16. Best Sustainable DevelopmentThere are codes, ratings and regulationsto meet and this category wants entriesfrom the eco-housebuilders, helping todevelop and shape the low-carbon,sustainable communities of tomorrow andpioneering the latest technology - beyondthe green wash. These developments willhave low running costs and be availableon the general market, with high insulationstandards and the use of sustainablebuilding materials in construction.

17. Best Retirement DevelopmentThis award will be presented to thecompany that has produced the best overallpackage for elderly customers. The designof the development, including accessibilityand adaptability, will be considered, as wellas the quality of additional services andamenities in delivering outstanding homesand care facilities for retirement living. Thiscategory covers age restricted housing,sheltered accommodation, assisted seniorliving and developments offering a full rangeof care options to residents.

18. Best Brownfield DevelopmentAwards for developers who demonstrate acommitment to the inner city and urbanrenewal, or rural regeneration, includingnew build on derelict land andrefurbishment of existing housing stock.Brownfield land is at the forefront of thehousing debate and this category shouldprovide outstanding examples of thehousebuilder as urban or rural regeneratorand an engine of growth and renewal.

19. Best Interior DesignThe category recognises the importanceof design, furnishing and specifyingshow homes. The quality of interiordesign in a show home is key to sellingoff-plan on new developments,showcasing the full potential of thefinished product to the consumer.

Interior designers, who should becredited in entry submissions, are askedto encourage their housebuilder clientsto enter.

20. Best Exterior DesignThis category is for the best looker. Astriking housetype, façade or developmentprofile, oozing kerb appeal and style. Itdoes not have to shout loudly or show alavish face and could be in the vernacularstyle of the area, or thoroughly modernand mould-breaking architecture.

21. Best Landscape DesignDevelopments are dominated by thehouses, but what about the landscapingthat surrounds them? Judges are lookingfor a sensitive, yet practical, response tothe site conditions, ensuring that theoverall look of the scheme is easy on theeye with landscape features to match thequality of the homes. Entries should bedevelopments that make maximum useof natural features, or create a brand newlandscape to complement or enhancethe street scene. This category rewardslandscaping in relation to the schemeand the budget - be it starter flats or aluxury development.

“The Awards are incredibly prestigious andit is a great honour to have been recognised.”

Nick Sanderson, chief executive, Audley Retirement

Best Sustainable Development –Gold – Linden Homes Best Interior Design –

Mount Anvil - Gold“The What House?Awards have become the

benchmark forexcellence in our

industry”Alan Brown, chief executive, CALA

I enclose (please tick entry requirement boxes)

Further information and additional

entry forms can be downloaded at

www.whathouse.com

Closing date for entries:Monday 14 July, 2014

Please complete and include within

each individual entry

Category entered (only one entry per form and entryforms can be photocopied)

Contact details for person responsible for entry:

Developer:

Name and address of development or scheme entered(where applicable)

Date of completion of building work (month and year)

Plans (where applicable)

Photographs (for use at the Gala Presentation) (Digital and hard copy. Digital photography MUST be minimum resolution of 300dpi)

Logo (Digital copy of developer's logo for use on award-winning plaques)

CostsEach individual entry will cost £450 + VAT. For every three paid entriesfrom an individual company or brand you will be entitled to a fourth entry FREE.

Please remember that any number of entries can be submitted in allcategories (except categories 2, 3, 4, 5 & 6) and all housebuilders shouldenter categories 2, 3 or 4 to be eligible for the top accolade ofHousebuilder of the Year.

Cheques should be made payable to Globespan Media Ltd and be sentto the address below.

BACS transfers can be made to sort code 51-50-03. Account number: 66764491. A receipted VAT invoice will be sent promptly.

Download more entry forms at www.whathouse.com

Please send entries to:Derek Smith, What House? Awards, Globespan Media Ltd, Fifth floor, 291-299 Borough High Street, London SE1 1JG Telephone: 020 7940 1070 Email: ds@globespanmedia.com

All material should be submitted in either an A4 wallet or folder.

PTO for Conditions of entry

Name:

Position:

Tel No:

Email:

Company:

Address:

Website:

Name of development:

Address of development:

OFFICIAL ENTRY FORM

DETAILS OF SUBMISSION

✂

CONDITIONS OF ENTRY1. The work entered in any category should have been largely

completed or due for completion between Jan 1, 2013 and

June 30, 2014. Individual units on a partially completed site,

where the submitted work was completed between the above

dates, are eligible. In categories where whole developments are

entered, at least the first phase or a significant part of the

development, must have been completed between the above

dates. Essentially, there needs to be sufficient work done for the

judges to be able to make a considered opinion

HOW TO ENTER

2. All entries must be submitted with the attached official entry

form (which can be photocopied). Plans, written material

and photographs should be submitted flat and preferably in

an A4 size wallet or folder.

3. The entry forms must be completed in full and the conditions

of entry strictly adhered to. Every individual entry will cost £450

+ VAT payable by cheque or BACS. For every three entries

from an individual company or brand you will be entitled to a

fourth entry FREE.

4. All entries in categories 2, 3 & 4 will automatically be

entered into Housebuilder of the Year for no extra charge.

BACS payments can be accepted by sending the appropriate

fee to Globespan Media Ltd, sort code 51-50-03, account

number 66764491. One payment to cover multiple entries is

acceptable and a receipt will be issued promptly afterwards.

Please make cheques out to Globespan Media Limited.

5. Housebuilders may submit as many individual entries as they

wish in all categories. Please note if the same development

or house is entered in more than one category, the entire

entry presentation must be duplicated, so there are separate,

individual submissions for each entry. This does not apply to

Categories 2, 3 and 4 where the entries will also be

considered for Category 1 - Housebuilder of the Year.

6. Please note that an AV presentation will take place at the

Awards luncheon. All entries must be accompanied by a

small selection of pictures - on disc and hard copies - of the

submitted unit or development. Please ensure all pictures

are clearly labelled and placed in a separate envelope

marked with the name of the company and development.

We also need a separate disc of your company logo.

7. Entry to the What House? Awards will be taken to admit the

right to publish photographs, descriptions and other

particulars of participating schemes.

PLANS

8. In all categories where the overall quality of a development

or individual unit is being assessed, entries, where

applicable, should include internal and external plans,

landscaping, location plans and site layouts. Room sizes

and total floor areas should also be given, together with

prices. All plans should be reduced to A4 or A3 folded.

DESCRIPTION

9. Judges are looking for clearly presented material, that

concisely informs them of the product or work of the

housebuilder and why the entrant is worthy of an award.

There is no restriction on the number of words written within

the entries, but it is advisable to keep them concise and to

the point bearing in mind the object of the entry is to capture

the judges’ attention as quickly and succinctly as possible.

The same applies for the accompanying photography where

any number of pictures can be included within the entry and

good quality images are important.

The entry folders are aids to help judges draw up their own

shortlists in their respective categories, before selected entries

are visited and detailed award winner reports drawn up.

Please note that we do not publish shortlists in advance and

the Awards results are only announced at the Presentation

Luncheon on 21st November at the Grosvenor House hotel.

10. In Categories 2, 3, 4, 5 and 6, extensive details of companies

are required, giving judges the complete picture as to the

product, size, make-up, philosophy, history and sphere of the

company’s operation, supported by relevant photographs and

testimonials, as well as headline figures, results and data.

11. In all categories, postal addresses and telephone numbers

of sites submitted are required, as well as the name, email

and telephone number of the person responsible for your

award entry.

12. Products & Services. Housebuilders are encouraged to

acknowledge key suppliers and products, which have gone

into the home, scheme or initiative and contributed to the

award winning potential of the entry. For example the name

of the interior design company in Category 19.

13. Please note the name of the housebuilder appearing on

your supplied company logo will be the name used on

the What House? Award plaque in the event of a successful

entry.

ENTRY DEADLINE: MONDAY 14 JULY 2014

FOR ALL AWARDS ENQUIRIES PLEASE CONTACT DEREK SMITH.Tel: 020 7940 1070. email: ds@globespanmedia.com