What Women Want @ Work
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Transcript of What Women Want @ Work
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What Women Want @ Work
Global Study byResearch conducted by Cross-Tab
Executive Summary
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Executive Summary
LinkedIn, the world’s largest professional network, undertook a global research study to explore the key challenges and opportunities facing professional women around the globe in support of International Women’s Day on March 8, 2013.
Some interesting global trends emerged:– Women’s definition of professional success has changed in the last 5-10 years – Work-life balance is now more highly valued than salary and position– Women are concerned about a lack of investment in their ‘professional
development’ and ‘lack of a clear career path’
There remains a great deal of confidence and optimism amongst women worldwide about their careers and future opportunities – with the vast majority believing they can ‘have it all’.
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Career Success Thus Far
77% of women worldwide consider their careers to be a success
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Career Success Thus Far
Significantly more women from India (69%) consider their career to be entirely successful while only 7% of women in Italy consider their career to be entirely successful
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Success At Work – Now vs 5-10 Years Ago
63% say that success now is finding the right balance between work & personal life
only 39% saw this as success 5 or 10 years ago39%
Work & Life Balance
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Success At Work – Now vs 5-10 Years Ago
56% said earning a high salary meant success 5 or 10 years ago
only 45% see it as success now
45%
High Salary
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78% in Sweden equate success now with having an interesting job
58% in Singapore associate success now with earning a higher salary
Success At Work – Now vs 5-10 Years Ago
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Appearance and Its Impact
49% say they are aware that their physical appearance makes an impression
but it has not had a major impact on their career
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Appearance and Its Impact
Significantly more women from Germany (26%), US (21%), Canada (18%) and Singapore (20%) believe that physical appearance makes an impression and they maintain it has had a major impact on their respective careers
46% of women from Sweden consider appearance to be irrelevant to career
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Career Challenges
51%lack of clear career path
47%lack of investment in professional development
44%inequality in pay
44%juggling family life
33%lack of mentor or role model
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Career Challenges Significantly more women in Germany
(45%) and Spain (39%) consider the existence of a glass ceiling to be a major career challenge
Considerable number of women from India (35%) have been a victim of sexism in the workplace
62% women in Brazil consider lack of investment in professional development to be a major challenge
Women in Sweden (67%), Brazil (65%) and Netherlands (61%) suffer most from lack of a clear career path
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Women who they love their children and their career equally
Women who love their chil-dren but they could never be a stay-at-home mom
Women who love their job but if they had their choice, they would be a stay-at-home mom
State of Mind for Mums
53%
25%
22%
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State of Mind for Mums
Significantly more women from India (43%) maintain that even though they love their children, they never could be a stay at home mom
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State of Mind for Mums
Significantly more women from Canada (33%) say that, even though they love their job, they would prefer to be a stay at home mom
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State of Mind for Mums
65% of working mothers said that to achieve a healthy work-life balance they would like greater flexibility within the workplace
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For the Next Generation of Women
80%believe that a flexible work environment is the most important factor in determining the success of the next generation of professional women
70%saw a greater representation of women at senior levels as being vital for the next generation
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For the Next Generation of Women
In Brazil, 90% of women see a flexible work environment as the most important factor, while 79% of women in the US view a greater representation of women at senior levels as success for the next generation
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Having It All
74%believe you can have it all: fulfilling career, relationship and children
(67% of those are over the age of 35)
43%women say that they are career-focused, but plan to slow down their career when they have children
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43% respondents from Italy consider it to be an impossible pursuit
Significantly more respondents from India (93%) believe it’s possible to have it all
Having It All
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Having It All
Respondents in Singapore (63%) and India (60%) plan to slow down their career as soon as they have children while respondents from US (69%), Sweden (68%), Brazil (68%) have no intention of slowing down their career after having children
No intention of slowing down their career after having children
Slow down their career as soon as they have kids
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How Working Women Can Leverage LinkedIn
1. Get career inspiration Check out the LinkedIn profiles of professional women you admire to see
the steps they took in their career to be successful.
2. Reach out to women mentors Join LinkedIn Groups for professional women in your industry or region.
3. Ask, and you shall receive Connect with other women on LinkedIn via your own network and utilise
LinkedIn Groups to get advice on issues you’re facing from flexibility to professional development.
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Research Methodology
In January 2013, LinkedIn partnered with Cross-Tab to survey more than 5,300 working women across 13 countries in celebration and support of International Women’s Day on March 8th.
Over 400 respondents between the ages of 18-65 were surveyed in each market to better understand the challenges that women face in their careers, how women have viewed success in the past and what success means now, if professional women worldwide believe they can balance work and family and how online networks can help them with their careers.