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What It Means To Real Estate And How To Actually Help ......Mar 04, 2020 · Tactics Strategy How...
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MORTGAGE RATES + CORONAVIRUS What It Means To Real Estate And How To Actually Help People Part 2
Transcript of What It Means To Real Estate And How To Actually Help ......Mar 04, 2020 · Tactics Strategy How...
MORTGAGE RATES + CORONAVIRUSWhat It Means To Real Estate And How To Actually Help People
Part 2
What You’ll Learn Today
• What’s Happening Right Now
• History Lesson (I’ll Make It Simple + Fun)
• Overview of Campaign and How It Works
• What We’re Doing To Test
• How We’re Compounding And Scaling It
• LIVE Q&A
Tactics Strategy
How To Do Social Media
Tactics VS Strategy
How To Do Direct Mail
How To Run PPC Ads
How To Do SEO
How To Do Open House
How To Wholesale
How To Invest
How To Rehab
How To Get A Listing
How To Do DBC Marketing
How To Do EDD Mail
How To Do Solo Buy
How To Work w/ Influencer
How To Run Ads on FB
How To Use Lead Capture PG
How To Build Custom Homes
How To Raise Money
How To __________
Monetization
Growth
Velocity
Influence
Persuasion
Positioning
Systemization
Team Building
Marketing
Tactics Strategy
How To Do Social Media
Tactics VS Strategy
How To Do Direct Mail
How To Run PPC Ads
How To Do SEO
How To Do Open House
How To Wholesale
How To Invest
How To Rehab
How To Get A Listing
How To Do DBC Marketing
How To Do EDD Mail
How To Do Solo Buy
How To Work w/ Influencer
How To Run Ads on FB
How To Use Lead Capture PG
How To Build Custom Homes
How To Raise Money
How To __________
Monetization
Growth
Velocity
Influence
Persuasion
Positioning
Systemization
Team Building
Marketing
Tactics Strategy
How To Do Social Media
Tactics VS Strategy
How To Do Direct Mail
How To Run PPC Ads
How To Do SEO
How To Do Open House
How To Wholesale
How To Invest
How To Rehab
How To Get A Listing
How To Do DBC Marketing
How To Do EDD Mail
How To Do Solo Buy
How To Work w/ Influencer
How To Run Ads on FB
How To Use Lead Capture PG
How To Build Custom Homes
How To Raise Money
How To __________
Monetization
Growth
Velocity
Influence
Persuasion
Positioning
Systemization
Team Building
Marketing
Need Help? Call our office: 844-438-6587
Overview of System (Simplest Way To Market Today)
DBC
MESSAGEINBOUND
CALLS
ANSWER
(TALK)
CAN’T
ANSWER
VOICE
MESSAGES
CALL BACK
TEXT MESSAGE
CALL BACK MISSED
CALLS
APPEND
DATARAW
DATA
Sales Is A Numbers Game? (Yup, we all heard that before…)
Sales Is A Numbers Game? (Yup, we all heard that before…)
Sales Is A Numbers Game? (Yup, we all heard that before…)
WE ARE LOOKING FOR
BETA TESTERS
EMAIL US AT [email protected]
SUBJECT: “DATA APPLICATION”
OR CALL: 844-438-6587
www.GiftFromJeff.com/mbareport
www.GiftFromJeff.com/mbareport
Investors Need Higher Yields
www.unisonim.com
What Does This Mean?
It’s a battle between deflation vs inflation.
Great Depression = Deflation
Stagflation Era of 70’s = Inflation
1991 Japan Asset Bubble Collapse
“Lost Decade”
1991 Japan Asset Bubble Collapse
“Lost Decade”
1994 Mexican Peso Crisis = Inflation
US is STILL the World Reserve Currency
It’s a battle between deflation vs inflation.
The FED’s will INFLATE and help continue the growth.
Sprint to the First Campaign
Story of Speed + Consistency = $$$
Data Appending Lead GenerationOverview
Step #1: Get List + Append Data
• Make sure it’s Tier 1 aka Credit Header Quality
• Try to go after ‘lists’ that other people won’t go
after.
• If you’re not sure… DON’T JUST BUY IT.
Step #1: Get List + Append Data
• Make sure it’s Tier 1 aka Credit Header Quality
• Try to go after ‘lists’ that other people won’t go
after.
• If you’re not sure… DON’T JUST BUY IT.
Step #2: Run the Campaign
• Ready, Fire, Aim
• Talk to these people that reach out to you.
• Get your hands dirty
• IF you’ve ran a call center/ISA successfully you’ll
know what to do. IF NOT...just talk to these
people.
Step #3: What’s Your Numbers?
• How Many Calls?
• How Did You Sound?
• How Many “Interested”?
• How Many “Ready to Business Today?”
• How Many Appointments?
How Many Contract?
Step #2: Run the Campaign
• Ready, Fire, Aim
• Talk to these people that reach out to you.
• Get your hands dirty
• IF you’ve ran a call center/ISA successfully you’ll
know what to do. IF NOT...just talk to these
people.
Step #1: Get List + Append Data
• Make sure it’s Tier 1 aka Credit Header Quality
• Try to go after ‘lists’ that other people won’t go
after.
• If you’re not sure… DON’T JUST BUY IT.
Step #1: Get List + Append Data
• Make sure it’s Tier 1 aka Credit Header Quality
• Try to go after ‘lists’ that other people won’t go
after.
• If you’re not sure… DON’T JUST BUY IT.
Step #2: Run the Campaign
• Ready, Fire, Aim
• Talk to these people that reach out to you.
• Get your hands dirty
• IF you’ve ran a call center/ISA successfully you’ll
know what to do. IF NOT...just talk to these
people.
Step #3: What’s Your Numbers?
• How Many Calls?
• How Did You Sound?
• How Many “Interested”?
• How Many “Ready to Business Today?”
• How Many Appointments?
How Many Contract?
Step #4: Act – Get Better Aka Kaizen
• How Can I Get Better?
• How Can I Do This Faster?
• Where Can I Improve?
• What Are Better Lists?
• Let Me Schedule This Campaign For Next Month.
• How Can I Increase My Conversion?
Marketing to Appended DataOverview
Overview of System (Simplest Way To Get Deals)
DBC
MESSAGEINBOUND
CALLS
ANSWER
(TALK)
CAN’T ANSWER
VOICE
MESSAGES
CALL BACK
TEXT MESSAGE CALL BACK
MISSED
CALLS
APPEND
DATARAW
DATA
OPTION #1: Taking the Call
DBC
MESSAGE
ANSWER
YOUR
PHONE
TALK TO
THEM
SLYBROADCAST
PHONE
TRACKING
#
TALK TO
THEM
Different Cell, Google Voice Ph#, Callfire, Ringcenteral, etc
*Make SURE the Phone System Can Handle The Calls*
RECOMMENDED
OPTION #2: Let It Go To Voicemail
DBC
MESSAGE
DON’T
ANSWERVOICE MAIL CALL BACK
SLYBROADCAST
PHONE TRACKING
#
CALL BACK
DO THIS ONCE YOU GET IT GOING
Different Cell, Google Voice Ph#, Callfire, Ringcenteral, etc
*Make SURE the Phone System Can Handle The Calls*
Overview of System(Never Do Management By Abdication)
YOU CAN
DELEGATE
DBC
MESSAGEINBOUND
CALLS
ANSWER
(TALK)
CAN’T ANSWER
VOICE
MESSAGES
CALL BACK
TEXT MESSAGE CALL BACK
MISSED
CALLS
APPEND
DATARAW
DATA
$$$
MAKING
ACTIVITY
www.JoinOnlineTraining.com/append
MAKING YOUR OWN INVENTORYWhy, Who, What, When and How
Remember this is the KEY to Unlocking Fortunes
Which Phase Is It?
Here’s the opportunity and challenge…
We started to focus in here…
Mortgage Rate Campaign
Trend Riding + Pulling Lists
Where to Get The Data
• Title Company
• Realist.com
• Feb / 2018 – Nov / 2018
• July / 2013 – Jan / 2014
Overlay Other Data
“What Special Meeting Can You Use To Run A Campaign Every Month?”
https://www.federalreserve.gov/monetarypolicy/fomccalendars.htm
Sprint to the First Campaign
Story of Speed + Consistency = $$$
Case StudyHow to Ride Massive Trends In Marketing
REAL Value Marketing VS “Hey Look At Me, I’m The BEST” Marketing
How Can You Use ThisTo Your Advantage?
How Can You Use ThisTo Your Advantage?
• Use EVERY media distribution channel to get the message out.
• Make sure you’re giving REAL value.
• Look to get into a conversation vs trying to hard sell.
• Be a source of information (value) that is HARD to Google for answers.
How Do You Do That?
REAL Value MarketingVS
“Hey Look At Me, I’m The BEST” Marketing
Let’s Talk Social Media
Overview of System (Simplest Way To Market Today)
DBC
MESSAGEINBOUND
CALLS
ANSWER
(TALK)
CAN’T
ANSWER
VOICE
MESSAGES
CALL BACK
TEXT MESSAGE
CALL BACK MISSED
CALLS
APPEND
DATARAW
DATA
Leads(Asset)
Contact
Sync
Social
Media(Asset)
• Instantly sends out follow request.
• Used on Linkedin, Instagram,
Facebook, Mostly ALL social media
platform.
• Upload contacts to your phone,
email, etc
• A REAL asset.
• Contact info of ALL homeowners in
your city for example.
• All digital platform is connected by
name, address, ph, email etc.
Using one of our many distribution channels.
Building Relationship Capital
Reached out to a Wife.
Here’s The Responses
Giving REAL Value VS Telling Them To Call Me/Contact Me
Let Me Hit Up Another Lender Who Might Be Better At This
Let Me Hit Up Another Lender Who Might Be Better At This
Let Me Hit Up Another Lender Who Might Be Better At This
Overview of System (Simplest Way To Market Today)
DBC
MESSAGEINBOUND
CALLS
ANSWER
(TALK)
CAN’T
ANSWER
VOICE
MESSAGES
CALL BACK
TEXT MESSAGE
CALL BACK MISSED
CALLS
APPEND
DATARAW
DATA
Leads(Asset)
Contact
Sync
Social
Media(Asset)
• Instantly sends out follow request.
• Used on Linkedin, Instagram,
Facebook, Mostly ALL social media
platform.
• Upload contacts to your phone,
email, etc
• A REAL asset.
• Contact info of ALL homeowners in
your city for example.
• All digital platform is connected by
name, address, ph, email etc.
Sprint to the First Campaign
MAKING YOUR OWN INVENTORYWhy, Who, What, When and How
PLEASE MAKE SURE TO FILL OUT THE SURVEY
