What Is Social Media?
19
SOCIAL MEDIA What Does It REALLY Mean? Wednesday, November 17, 2010
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This is a basic tutorial on what social media really is and what means. Introduction to social media and the tools.
Transcript of What Is Social Media?
SOCIAL MEDIAWhat Does It REALLY Mean?
Wednesday, November 17, 2010
Courtney ParkerCEO, LCJ Media Agency
Join My Conversation!
LCJ Media
@LCJMedia
Courtney Parker
www.lcjmedia.comText LCJ to 67777
Wednesday, November 17, 2010
SOCIAL MEDIA IS AN UMBRELLA TERM THAT DEFINES THE VARIOUS ACTIVITIES THAT INTEGRATES TECHNOLOGY, SOCIAL INTERACTION AND THE CONSTRUCTION OF WORDS, PICTURES, VIDEO AND AUDIO.
SOURCE: WWW.WIKIPEDIA.ORG
Wednesday, November 17, 2010
MORE SIMPLY PUT:
“Social media is people having conversations
online.”
Wednesday, November 17, 2010
SOCIAL MEDIA TOOLS
http://www.briansolis.com/
Social Media Takes A Human Touch
Wednesday, November 17, 2010
Two Additional Ways to Understand Social Media
1. Connect People to People&
2. Connect People to Content
Wednesday, November 17, 2010
Social Media Is.... Social Media Is Not....
• Contribution• Collaboration• Conversation• Community• Time Consuming• Commitment• VOI
• eBooks• Television• Google Buzz• Easy• An end all Solution• Replacement for SEO• ROI
Wednesday, November 17, 2010
DO NOT USE SOCIAL MEDIA TOOLS TO SELL!!
Wednesday, November 17, 2010
Social Media Tool Kit
Community ToolsBlogging ToolsListening ToolsPhoto & Video Tools
Wednesday, November 17, 2010
COMMUNITYAny place where like-minded people connect and interact
Largest community
Microblog Community
Professional Community
Wednesday, November 17, 2010
Global Audience: 547,562,100
Wednesday, November 17, 2010
A Few Twitter Facts....•There are 175 million registered users•300,000 users are added daily•95 million tweets are written per day•75% traffic is outside of Twitter.com
*Twitter Stats updated 9/14/2010
Wednesday, November 17, 2010
A Few LinkedIn Facts....
•LinkedIn has over 80 million members in over 200 countries•A new member joins LinkedIn approximately every second•Half the members are located outside of the USA•Executives from all Fortune 500 companies are members
Join a Group Today!
Wednesday, November 17, 2010
Blogging Tools
Allows you to share your words, thoughts, opinions, with the world
Helps educate others on topics
Establishes you as an expert/influencer
Google loves text
Can earn additional income with advertising
Wednesday, November 17, 2010
Listen Up!
Listening ToolsSocial media tools are imperative to knowing what people are saying about you, competitors and industry.
Top Tools To Use1. Google Reader2. Technorati3. Twitter Search4. Google Alerts
Wednesday, November 17, 2010
Photo and Video Tools
• 2nd Largest search engine following Google• Easy to use, upload videos and share videos• Video embedding within other social networks• 2 billion videos are watched daily• Demographic age is broad 18-55•10 hours of video is uploaded every minute• 51% of users visit YouTube weekly or more
FACTS
Wednesday, November 17, 2010
Wednesday, November 17, 2010
Combine The Tools And Expand Your Presence
Social Media + Mobile Marketing +
Design
THE PERFECT SOCIAL MEDIA EQUATION
Wednesday, November 17, 2010
LCJ Media - Where Creativity Meets Possibility!
SPECIAL PROMO20% OFF ANY CREATIVE SERVICE
EMAIL [email protected] CODE: BIZM3
Wednesday, November 17, 2010
