What is Facebook

Premium Ads?

Facebook is rolling out quite a few changes today at the fMC Conference.

First, Facebook released the Facebook Timeline for

Brands update, which pretty much creates a Timeline for Facebook Fan

Pages.

Also, as announced at the fMC Conference, Facebook will be replacing

the current ads format with a new, upgraded premium ads that generate

from you very own Facebook Fan Page. This change will occur immediately on 2/29/2102. So how does the Facebook

Premium Ads work?

Make a Page PostPromote the Page Post as an adWhen the person seeing your ad has friends that are already Fans of your page, the ad will expand with enhanced social context about these fansFans will be able to see engagements and comment on your ad