WHAT IS ‘CERTIFIED ETHICAL’? RIO OLANCHO DIRECT ... Olancho...The Rio Olancho Direct Trade...
Transcript of WHAT IS ‘CERTIFIED ETHICAL’? RIO OLANCHO DIRECT ... Olancho...The Rio Olancho Direct Trade...
Diaconia Nacional ‘Certified Ethical’Fair Payment • Fair Wages and Practices
Shade Grown • Environmentally Responsible
Email: [email protected]: www.rioolancho.comFacebook: RioOlanchoDirectTradeCoffee
Nueva Arcadia
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San Luis
Santa Elena
Balfate
Pueblo Viejo
Arenal
La Vega
Dulce Nombrede Culmi
Valencia
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Bara de Caratasca
Cabo Graciasa Dios
Miguel Bikan
AuasbilaBilwaskarma
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Monkey RiverPoptún
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Olanchito
Puerto Barrios
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El Progreso
San Miguel
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Usulután
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COPÁN
CORTÉS
SANTA BÁRBARA
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LEMPIRAINTIBUCÁ
LA PAZ
ATLÁNTIDA
Y O R O
COLÓN
OLANCHO
ISLAS DE LA BAHÍA
GRACIAS A DIOS
EL PARAÍSO
VALLE CHOLUTECA
COMAYAGUA
FRANCISCO MORAZÁN
BELIZE
EL SALVADOR
GUATEMALA
NICARAGUA
The boundaries and names shown on this map do not imply official endorsement or acceptanceby the United Nations.
National capitalProvincial capitalCity, townMajor airportInternational boundaryDepartmental boundaryPan American HighwayMain roadSecondary roadRailroad
HONDURAS
Map No. 3856 Rev. 3 UNITED NATIONSMay 2004
Department of Peacekeeping OperationsCartographic Section
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0 5025 75 100 km
75 mi
HONDURAS
RIO OLANCHO COFFEE GROWING
REGION
RIO OLANCHODIRECT TRADE COFFEE
100% Community TransformationZERO % Middlemen
Rio Olancho Direct Trade Coffee is processed and prepared for export at the modern COCAOL facility in Santa Maria del Real
Highly trained workers at COCAOL conduct a triple hand-sorting to remove any defective beans and ensure premium quality
WHAT IS ‘CERTIFIED ETHICAL’?Diaconia Nacional, a Honduran partner organization
which provides agricultural training in coffee producing communities in Olancho, awards the designation of ‘Certified Ethical’ when coffee growers “commit themselves to the highest standards of ethical conduct, respectful and fair treatment of their employees and labourers, commitment to quality, and to protecting and preserving the environment.”
There is no cost to the farmers to participate in the ‘Certified Ethical’ program.
WHAT IS DIRECT TRADE COFFEE?There are no brokers or middlemen in the Rio
Olancho Direct Trade Coffee Project. Providing that the coffee beans meet the highest standard for quality, full payment is made directly to the coffee producer. There are no fees, commissions or administrative charges. In addition, the ‘Project’ provides additional funds for training events and for equipment to further improve the quality of the coffee.
Edwin Espinosa (above), a trainer with the Honduran Coffee Institute (IHCAFE) conducts a quality control workshop with a group of Rio Olancho coffee producers (below)
The Rio Olancho Direct Trade Coffee Project is an amazing success story, made possible only by the commitment and hard work of coffee producers in remote communities throughout Olancho Department. Beginning in 2009 with just six producers in the village of El Carrizal, the project now involves nearly 60 growers from a dozen communities.
Prior to this project, these small-amount producers received just a fraction of the market price for their ‘supermarket grade’ coffee. But with encouragement from The Carpenteros and Friends and Diaconia Nacional – an agency of the Christian Reformed Church in Honduras – these growers took a leap of faith as they focused on producing the highest quality coffee possible.
Through field visits, workshops and one-on-one training provided by Diaconia Nacional and the Honduran Coffee Institute (IHCAFE), the Rio Olancho coffee producers learn how to achieve the highest quality at each stage of growing, picking, sorting and preparation of their strictly high-grown Arabica coffee.
Producers are also taught to protect the delicate mountain environment. The coffee is shade grown using organic fertilizer and natural insect control methods, and the natural habit is protected for tropical and migratory birds and other wildlife. By adhering to these environmental practices and ensuring fair wages and safe working conditions for employees and pickers, Rio Olancho coffee has earned the Diaconia Nacional distinction of being ‘Certified Ethical.’
Once picked, the coffee is dried and the husks are removed, and it is inspected for quality before being processed at the modern COCAOL facility in Santa Maria del Real. As part of the emphasis on quality, any defective coffee beans are removed through triple hand-sorting by experienced sorters.
Finally, before being deemed export-worthy, the coffee is cupped and scored by a panel of experts, and must achieve a rating of ‘excellence’. All farmers whose coffee is accepted for export receive a 30-percent premium over the current global base price, with a
further premium paid for exceptionally high scoring coffee. This payment schedule was developed with input from the coffee growers, and not only rewards their hard work but also creates an incentive for achieving even higher quality.
And the training continues after the harvest, as producers again meet with IHCAFE trainers to participate in a ‘Cup of Excellence’ competition and taste how their quality-control efforts are achieving a premium flavour.
The Rio Olancho project has grown to involve 60 producers from a dozen communities who are providing 30,000 pounds of high quality coffee. And, because of the success of this project and its incentive for those who are committed to quality, more and more farmers are asking to become part of the project.
The hard-working Rio Olancho coffee growers take tremendous pride in their coffee. They sincerely hope you enjoy their coffee, and they thank you for the support that allows them to provide a better future for themselves, their families and their communities.
Rio Olancho participant Rolando Guifarro at his coffee fieldJuan Breanel (dark shirt) delivers his crop of green coffee beansThe founding group of producers from El Carrizal
Many of the Rio Olancho growers following a training sessionProject funds provided greenhouses for drying the coffee beansRio Olancho growers are proud of the quality of their crop