What Every CMO Needs To Know About Delivering A Better Customer Experience
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Transcript of What Every CMO Needs To Know About Delivering A Better Customer Experience
Nick SteinSVP, MarketingVision Critical@stein_nick
There is no shortage of customer data
CRMtransactional
data
NPS and CSATtracking studies
and surveys
Customersupport
ticketing systems
Call centerdata
Social media monitoring
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Discover how Vision Criticalimproves customer experience.
Questions to consider:1. What is your current
customer intelligence strategy?
2. How are you engaging with your customers today?
3. What are your current sources of customer data?
4. What key business challenges are you facing?Nick Stein
SVP, MarketingVision Critical@stein_nick
Your next step…
Nick SteinSVP, MarketingVision Critical@stein_nick
Download our ebook: www.visioncritical.com/resources
