AT SID MASHBURN, NO SARTORIAL NEED HIGH OR HUMBLE GOES UNMET. BY SANDRA BALLENTINE

I N - S T O R E Southern Comforts

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THE GET

cool enough to take the hippest thing out of Grandfathers closet, and on an older man, it just looks like he knows what hes doing.

7. These Day-Glo Caran dAche pens ($20) are too bright to lose, but according to Mashburn, theyre also so covetable your friends will probably steal them.

8. Customers with an urge to splurge are steered toward pieces like this full canvas construction jacket ($3,250) by Sartorio, a division of Kiton. They really nailed the shoulder on this one, Mashburn says. It may not be the latest and coolest, but its definitely the best.

9. The retailer rarely lunches, but when he does, he heads to Carvers Grocery and Country Kitchen for his favorite meat and three: fried chicken, creamed corn, black-eyed peas, mashed potatoes and cornbread, washed down with sweet tea. (1118 West Marietta Street N.W.; 404-794-4410)

10. He gets into the swim of things with Birdwell Beach Britches. I like the quick-dry nylon, the fit, the colors and the price. (Theyre $55.) They also make really cute girlfriend shorts.

11. A music man, the store owner likes to take in a show at the Variety Playhouse, a cool venue in Little Five Points that features a wide range of great music, from Steve Earle to Gnarls Barkley to Daniel Johnston. Go to variety-playhouse.com.

12. Mashburns reasons for using Musgo Real Shave Cream ($10.50) are straightforward. It gives you a nice lather and a great shave, the packaging is pretty cool, and the price point cant be beat.

13. His bag of choice, Filsons oil tin cloth tote ($98), is kind of like a golden-era movie star rugged and classically handsome. !

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1. Modeled after an old-school haberdashery, Sid Mashburns

Atlanta shop is a gentlemanly establishment where service is key and the customer king. Its never a case of our way or the highway,

Mashburn says. We try to be egalitarian not only with look and fit but with prices, too. Were not just about selling guys stuff. We

want to please them, and well do whatever they want within legal

limits. Go to sidmashburn.com.

2. Mashburn acquired a number of the stores stylish

furnishings from Love Train Antiques, an insider address for

vintage European pieces. Located in a converted gas station, its open only three

days a month. Go to lovetrainantiques.com for details.

3. A Massachusetts metalworker cast this brass belt

buckle ($100) from an oyster plucked from a bed behind his

workshop the same one that produces some of the bivalves

served at Grand Central Terminals Oyster Bar and Restaurant.

4. The open-air tailoring studio at one end of the store is our version of Spago in the 80s,

Mashburn says with a laugh. Joking aside, he calls the head tailor,

Quang Dau, a godsend. Tailoring is a huge part of what we do. We

narrow ties, take pleats out of pants and we even customize classic Levis 501s, which makes

for a great twist on one of Americas most iconic products.

The retooled jeans are $68.

5. The retailer keeps a cache of Walker Percy books in the store.

Its a good icebreaker, he says,

and in the selling business, you need an icebreaker. We also have

a Ping-Pong table and serve drinks, so guys tend to hang out and use the store as an office.

6. Like every shoe that bears the Sid Mashburn label, this

double-monk-strap ($595) is bench-made in Northampton,

England. Its the perfect shoe, he says. On a young

guy, it looks like he was

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Unabashedly Prep - Sid Mashburn

http://www.unabashedlyprep.com/site/entry/sid-mashburn/[10/8/2009 11:36:24 AM]

MISCELLANY | TOP DRAWER Sid Mashburn

Hes not carrying Lacoste going forward (you can get them practically anywherethese days), I like Fred Perry polos instead, he says. You dont see these asmuch.

Immediately Sid comes off as a southern gentleman. Water? Beer?

I take a Negra Modelo. Its a welcome escape from the Atlanta heat. Hesimpeccably dressed too. Tie slightly askew, no break in his A.P.C jeans and sportinghis brogues sock-less. Within minutes were talking shop and his sheer knowledgeof menswear is impressive. Whats more impressive, hes a really nice guy.

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Unabashedly Prep - Sid Mashburn

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Photographed in Atlanta, GA

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THIS ENTIRE SITE 2009UNABASHEDLY PREP. ALL OF THEPHOTOGRAPHS HEREIN (DENOTEDBY "PHOTOGRAPHED IN... ") ARECOPYRIGHTED BY THEPHOTOGRAPHER. IMAGES(DENOTED BY "IMAGES VIA...") AREREADILY AVAILABLE IN VARIOUSPLACES ON THE INTERNET ANDBELIEVED TO BE IN PUBLICDOMAIN. IMAGES POSTED AREBELIEVED TO BE POSTED WITHINOUR RIGHTS ACCORDING TO THEU.S. COPYRIGHT FAIR USE ACT(TITLE 17, U.S. CODE). NO PART OFTHIS SITE, OR ANY OF THECONTENT CONTAINED HEREIN,MAY BE USED OR REPRODUCED INANY MANNER WHATSOEVERWITHOUT EXPRESS PERMISSION OFTHE COPYRIGHT HOLDER(S).

Unabashedly Prep - Sid Mashburn

http://www.unabashedlyprep.com/site/entry/sid-mashburn/[10/8/2009 11:36:24 AM]

With stints at Ralph Lauren, Lands End, J. Crew and Tommy Hilfiger, Sid is on tosomething...and its good. His mens store is a reflection of his personal style. Itsessentially a haberdashery for a new generation. He carries an assortment of iconicpieces every guy should own while nurturing the wide-eyed anticipation ofhappening upon something youve never seen before. In addition to carrying hisown labelSid Mashburn, youll find Levis, A.P.C., Brunello Cuccinelli, Kiton,Sartorio, Edward Green, Caruso, Polo, Jack Spade, Ray-Ban, Persol and Globe Trotterluggage meticulously showcased.

Sid Mashburn is about relationships; relationships with their suppliers and, mostimportantly, their customers. This, and the Negra Modelo, is what keeps themcoming back. They trust him.

mordechai left a comment on 9/29/2009 at 9:48 PM: Sid is one great conversationalist, dapper dude and southern gentleman !www.mistermort.com

Rashidi left a comment on 9/29/2009 at 3:59 PM: This is definitely my favorite store in Atlanta, Sid, Matt and Justin, always remembermy name. I've gotten some raw denim from there, and had both shortened, andtapered some.

F.E. Castleberry left a comment on 9/24/2009 at 4:16 PM: EThanks for sharing your experience at Sid's. I appreciate the depth yourcomment brings to the post. I'll have to talk to Justin about the monogramming onmy next visit.

e left a comment on 9/24/2009 at 4:10 PM: Me & a few of my buddies have become real "sid-heads" over the past couple years.It is the best men's store in Atlanta (I would even say in the South). I have had acouple of my friend's wives get mad at me for introducing their husbands to Sid's.Anyway - beside the clothes and shoes, there are two things that I love about Sid'swhich werent mentioned: 1.Sid has found a women that does hand-monogramming. I have had a couple shirts done and they look amazing. Themonograms are very original and look like nothing the blah machine-stuff. HaveJustin show examples next time you are in. 2. Sid emphasizes tailoring and he hastwo amazing tailors. I have had a couple typical baggy cut brooks brother suitsredone. They have brought new life to them. They were even able to remove thepleats.

NSK left a comment on 9/16/2009 at 10:39 PM: Great photography.

Conor left a comment on 9/11/2009 at 1:26 PM: Good post and great pictures. I've seen pictures of Mashburn, but these are great.

Brian Crofts left a comment on 9/10/2009 at 12:30 AM: Fred, even though I got to see a preview, I'm still blown away-site is brilliant. Lovethe combination of your fashion and photo skillz ... definitely a good combo. Lovethe shots in this post ...

Cassandra left a comment on 9/8/2009 at 11:34 PM: It looks great...love the pics all together

F.E. Castleberry left a comment on 9/8/2009 at 6:49 PM: Karla & StevenThanks for sharing your thoughts, I appreciate that. Very kind

Sep 8, 2009 | Permalink | (11) Total Comments ShareThis

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Look Good, Feel Good at G. Gilbert - Midtown, GA Patch

http://midtown.patch.com/articles/look-good-feel-good-at-g-gilbert[8/22/2011 10:37:47 AM]

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Look Good, Feel Good at G. GilbertWestsides upscale womens clothing boutique gets facelift.

We are a grown-up store, says Ginna Gilbert ofher upscale boutique that specializes in womensclothing, the eponymous G. Gilbert.

Our customers want something interesting butare not trying to look like children, says Gilbert.That makes sense since G. Gilbert customerstypically range in age from 25 to 75 (the majorityare age 40 to 60).

The store stocks styles that cover the gamut,she says, to make an outfit as trendy or astailored as wanted. What you wont find on theseracks are the same brands routinely stocked atdepartment stores. One of our main criteria is tofind things that are not saturated in the Atlantamarket, she says. We look for things that areexclusive to us.

When choosing pieces to add to your wardrobe,Novelty is more important than trend, saysGilbert. Trend is here today, gone tomorrow.Novelty is more sophisticated and means givingeach individual her own look.

That same unique style applies to the store itself. G. Gilbert first opened in 2000 as the first soft-goods store in the Westside neighborhood. Like many women of a certain age, the store recently hada bit of work done (including some new chandeliers, which add sparkle the way a new pair of earringsmight jazz up an outfit). The new dcor offers a unique mix of warehouse vintage luxury and modernluxury, says Gilbert. Its come together in a real cool way that makes us feel different than any otherboutique in town.

Most of all, we pride ourselves on our customer service, says Gilbert. We greet everyone with a bighello and want them to feel comfortable without being pushed, to enjoy the shopping experience.This extends to guests who may not be shopping at all. A new "man cave" offers a self-servebeverage center and TV, so gentlemen might watch sports while their ladies shop.

This is the sort of place where customers establish long-term relationships. We have one customerwho has a photo album of all weve done for her over the past ten years, says Gilbert. Buyers knowwhen a regular customer will soon need a mother-of-the-bride dress, has a party coming up or willneed to replace wardrobe staple. So we look for specifics when were at buyers' markets, saysGilbert.

This doesnt mean first-time visitors wont find something. We want to make sure our customers get

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Look Good, Feel Good at G. Gilbert - Midtown, GA Patch

http://midtown.patch.com/articles/look-good-feel-good-at-g-gilbert[8/22/2011 10:37:47 AM]

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exactly what they need whether its for a big event or day-to-day driving the carpool, says Gilbert.We pride ourselves on being very knowledgeable and honest with clients. We want them to leavehere feeling great about themselvesif they dont, we havent done our jobs.

G. Gilbert customers tend to be in great shape and so the store stocks clothing from size two to ten(plus a few twelves) and shoes ranging from size 5 1/2 to 10.

As we become grown-ups our issues change, says Gilbert. So many clothing options here includesleeves to help cover arms, necklines that dont plunge too deep and jeans that arent too low-rise.We look for whats appropriate and comfortable for ladies, she says.

We select merchandise that has a high quality of fabric and construction so they will last a longtime, she says. Buy quality and get great value out of what youre purchasing.

New shipments arrive daily, many from Europe. Now its the big fall season so we get loads of boxesdelivered every day, she says. A layaway program is available to help with budgeting.

People like not having to go to the mall, she says. They like the quiet, comfortable and luxuriousshopping experience of a boutique.

G. Gilbert is located at 1198 Howell Mill Rd NW. For more information, call 404-355-3713.

About this column: This column features luxury items to indulge in.

Other Lap it Up: Luxury Item of the Week Articles

Luxury for LessBy Hope S. Philbrick

Grab a GrowlerBy Hope S. Philbrick

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Ginna8:15am on Saturday, August 20, 2011

Check out the New Fall looks!!!!!

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Star Provisions' pimento cheese | Food Finds | Creative Loafing Atlanta

http://clatl.com/atlanta/star-provisions-pimento-cheese/Content?oid=1600754[7/8/2010 3:25:55 PM]

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LATEST IN FOOD FINDSEmily G's Jam of Love 1The all natural jams are made in small numbers so the qualitydoesn't waverby Jennifer Zyman | 07.01.10

AUTHOR ARCHIVESFood Finds: American Gra-Fruttiby Jennifer Zyman | 05.08.10

FOOD & DRINK FOOD FINDS

Star Provisions' pimento cheese by Jennifer Zyman

Star Provisions' cheese monger, Tim Gaddis, has built a loyal Atlantafollowing, and for good reason: The man knows cheese. A graduate ofNew York's French Culinary Institute, Gaddis has devoted himself to allthings cheese. His passion is infectious. He listens to his customers andtweaks his assortment accordingly. His newest offering may be his mostbrilliant yet.

Gourmet pimento cheese may seem like an oxymoron, but if you're goingto get it anywhere, Star Provisions is the place. Gaddis' method isn'tgroundbreaking. He sticks to a basic recipe of cheese, pimentos, cayennepepper and mayonnaise. The thing that makes his pimento cheesedifferent, of course, is the cheese he uses. The base is primarily sharpcheddar such as Grafton cheddar, Prairie Breeze or Widmer's cheddar. Toup the ante, Gaddis mixes in Gruyre, Parmesan, and Pecorino Romanoleft over from the drool-worthy hunks of cheese that grace the shelves ofStar Provisions' cooler. He's tried using funkier cheeses, but the responsewasn't as positive as it is to his current recipe.

The pimento cheese retails for $10 per pound, which may seem pricey. However, the quality androbust flavor of Gaddis' creation means a little goes a long way.

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