Members:Karem Gamboa

Laura VelezAndres Ruiz

Sebastian Villalobos

Welcome to the NeoDeco Experience

Neodeco is a furniture company which supplies and provides retail stores across Colombia with the most qualitative furniture from numerous manufacturers.

The company constantly follows the latest trends in the furniture industry and introduces to the Colombian market new, interesting and competitively advanced products.

The company is trying to guarantee a wide offer of furniture products in different materials, dimensions and colors for almost every room of your home.

It fulfills its social duties by fitting in the local environment as a sponsor and donator and offers to all employees a relaxed working environment.

Mission

VissionBecome the leading furniture company in Colombia.By following our vision, our company will expand its sale net across Colombia. At the same time it will also focus on the foreign markets. The management will be based on a long term partnership with the suppliers and retail stores.The company’s activities will aim towards the offer of quality products and efficiencies, and strive to achieve the contentment of the business partners, final costumers and employees.

Multifunctional Furniture

Saving Space

The Easy way to…Low Prices

Dinamic Experience

Value PropositionOur proposals are the

result of an optimal creative process, where we integrate coherently, trends, materials, techniques and cutting-edge innovations to provide effective solutions to your needs, functionality, comfort, space saving and image.

Key partnersFirst bullet point hereSecond bullet point hereThird bullet point here

Customer segment

The main need that Neodeco want to satisfy in the customers is to offer an innovative and economical product with a easily adaption to the different spaces, adjusting to the new lifestyles of the customers.

Needs to Satisfy

Furniture demand Furniture demand is closely linked to the evolution the overall economy, and therefore is highly cyclical, depending primarily on factors such as:

The income elasticity in Home

The general economic

situation, growth GDP and

purchasing power.

The evolution of interest rates.

The evolution of the rate of

population in the area

The distribution of wealth.

Promotion and marketing

Depletion of species: The commodities market, indiscriminate and uncontrolled exploitation of forests, have produced the depletion of many species without effective reforestation programs.

For many uses substitutes are being used more durable and cheaper.

Not created to stimulate the production chain reforestation and give excellent results.

Weaknesses Resources: There are resources that can be

exploited under the regulations of environmental protection.

natural conditions: There are regions that climatic conditions are suitable for use in projects reforestation with various species, which technically cultivated and exploited, can be permanent source of derived supply for industry

Increased competitiveness in the skilled labor that has been developing in the sector, making it more Pro conquer new markets and protect the internal external.

The revival of the construction industry and the favorable exchange rate with respect to dollar.

Strengths

Market place

Cost Structure

Fixed Cost Variable Cost COPProduction Cost 6974,67 17.671,00$

24.645,67$ 43.129.922,50$ Sales cost 1.085,00$ 300,00$

1.385,00$ 2.423.750,00$ Administration Cost 2.398,00$ 50,00$

2.448,00$ 4.284.000,00$ 28.478,67$ 49.837.672,50$

FCA+VCAINICIAL INVESMENT, BY THE FIRST MONHT

FCP+VCP

FCS+VCS

Balanced Point

Punto de Equilibrio 84,69 85

C:\Users\Home\Documents\Neo Deco.xlsx

Our products and all the furniture industry, and the way we make them, have an impact on the environment. It

means taking a responsible attitude.

Social Responsability

www.custommade.com chicagoartmagazine.com www.cnnexpansion.com fatiluna.wordpress.comwww.citemadera.gob.pe

References