Welcome To Welcome To MarketingMarketing

Mrs. Piotrowski Mrs. Piotrowski (aka…Mrs. P.)(aka…Mrs. P.)Room 212Room 212

2015 - 20162015 - 2016

In this class, we will cover In this class, we will cover topics such as:topics such as:

What does marketing consist of?What does marketing consist of?What is Market Research?What is Market Research?Advertising, Promotion, Public Relations..Advertising, Promotion, Public Relations..How to figure out what people need, what and How to figure out what people need, what and why do they buy what they buy.why do they buy what they buy.How do marketers get you to buy products.How do marketers get you to buy products.How to avoid marketing scams.How to avoid marketing scams.How to put your best foot forwardHow to put your best foot forwardHow to write a proper letter, press release and…How to write a proper letter, press release and…Much, much more…Much, much more…

How to be successful How to be successful in this class:in this class:

BE HERE AND BE ON TIME!BE HERE AND BE ON TIME!

  BE PREPARED!BE PREPARED! (Bring (Bring your own your own supplies!) supplies!) BE READY TO STARTBE READY TO START WHEN THE BELL RINGS WHEN THE BELL RINGS Be WILLING, READY and ABLE to LEARN in a Be WILLING, READY and ABLE to LEARN in a variety of ways.variety of ways.PARTICIPATE!!!PARTICIPATE!!!

EverydayEveryday Class Class Needs:Needs:Textbook & Workbook (given to Textbook & Workbook (given to

you)you)Notebook – 3 ring binder or Notebook – 3 ring binder or folder….something to keep notes folder….something to keep notes in…..you will receive notes and in…..you will receive notes and take notes on your owntake notes on your ownPen, Pencil, Paper - you must Pen, Pencil, Paper - you must have this with you have this with you everydayeveryday!!You You MUSTMUST sign up for my class sign up for my class texts..take out cell phone now.texts..take out cell phone now.

aoht general

Assignments will Assignments will consist of:consist of:

Workbook PagesWorkbook PagesNews articles News articles (some required, some (some required, some extra credit)extra credit)

Internet WorkInternet WorkGroup and Individual ProjectsGroup and Individual ProjectsGuest Speaker InformationGuest Speaker InformationKnowledge gained from Knowledge gained from videosvideos

Grading, Tests and Grading, Tests and Quizzes:Quizzes:

  Homework and Participation is Homework and Participation is NOTNOT optional. optional.

Qtr Ave: Qtr Ave: (subject to change)(subject to change)

– TestsTests 40%40%– HomeworkHomework 30%30%– Group ProjectsGroup Projects 20%20%– Participation Participation 10%10%

  Final Exam in June covers Final Exam in June covers everything we learned from everything we learned from September to JuneSeptember to June

Extra Credit Articles and Extra Credit Articles and quizzes…??quizzes…??

Homework will Homework will NOTNOT be accepted be accepted late….why??? It is not fair to late….why??? It is not fair to those who hand them in on time those who hand them in on time AND I usually hand them back AND I usually hand them back (with correct answers quickly.(with correct answers quickly.

Class Rules:Class Rules:1.1. Be on time and prepared for classBe on time and prepared for class2.2. Dress appropriately for school….follow the Dress appropriately for school….follow the

school dress codeschool dress code3.3. Follow directions Follow directions 4.4. Proper language will be used at all timesProper language will be used at all times5.5. Respect will be given to me, other students Respect will be given to me, other students

and my equipmentand my equipment

6.6. There will be There will be zerozero tolerance for bullying tolerance for bullying in my classroom.in my classroom.

7.7. Cell phones will be put into shoe bag upon Cell phones will be put into shoe bag upon entering class and taken out of bag upon entering class and taken out of bag upon exiting.exiting.

8.8. Remain in assigned seat until the bell rings.Remain in assigned seat until the bell rings.

Consequences for breaking any Consequences for breaking any of the previously stated rules..of the previously stated rules..

1.1. One verbal warningOne verbal warning2.2. Depending on the offense, school policy will Depending on the offense, school policy will

be followed for lates to class, inappropriate be followed for lates to class, inappropriate dress and cell phones will be confiscated.dress and cell phones will be confiscated.

3.3. If a severe situation would occur such as If a severe situation would occur such as fighting, mouthing back to me, or public fighting, mouthing back to me, or public bullying, I would assess the situation to bullying, I would assess the situation to determine whether the student needs to be determine whether the student needs to be addressed in a different way or immediately addressed in a different way or immediately removed from the class.removed from the class.

4.4. Call home to parentCall home to parent5.5. Referral to administrationReferral to administration

Other tools used in Other tools used in class:class:

Apprentice Video..first seasonApprentice Video..first season

We Mean Business and Shark Tank We Mean Business and Shark Tank VideosVideos

You Tube info..You Tube info..

Computer/Internet Research on Computer/Internet Research on Company marketing activitiesCompany marketing activities

Guest SpeakersGuest Speakers

Our “Apprentice Company” at the end Our “Apprentice Company” at the end of the year…this may or may not of the year…this may or may not happen…happen…

Keys for success…Keys for success…

Remember my important Remember my important 4 P’s be:4 P’s be:– prompt,prompt,– preparedprepared– positive positive – participate! participate!

Keys for success…Keys for success…

Stay organized, plan Stay organized, plan ahead, participate and ahead, participate and think out of the box…think out of the box…

Mrs. P’s Pet Peeves Mrs. P’s Pet Peeves (in random order)(in random order)

Foul LanguageFoul Language

Disrespect for me and/or other Disrespect for me and/or other studentsstudents

Lining up before the bell ringsLining up before the bell rings

Late to class and not prepared Late to class and not prepared to learnto learn

Cell Phones/Pagers/MP3 Cell Phones/Pagers/MP3 Players/ipods (in class)Players/ipods (in class)

Any Questions?Any Questions?