Welcome
description
Transcript of Welcome
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Welcome
Dial in:Conference Line #: 1-877-885-3221
Passcode: 5775274
To mute and unmute your line, press *6.Feel free to use the chat function to share
thoughts or questions.
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Agenda
1. Welcome and Roll Call2. Check-In3. Grantee Showcase4. September Editorial Calendar5. Next Steps
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Check In
What did you try coming out of the
conference? What worked? What didn't?
Please type your responses into the chat.
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Grantee Showcase
Gallery Walk
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Case Study:CCHI California
We swooped on the meme idea brainstormed at the FFL in-person did it as a promoted post. Got lots of clicks on the image, good feedback
and 4 new people liked our page in the few days following.
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Case Study:Texas
We’re sharing images like these in the last two weeks of August to reinforce how health care reform is already helping Americans.
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HEADER
The is where we put the main point that we want to make, which we then illustrate with 3 points below:
SUBHEAD 1
The first illustrative factoid or whatever goes here. It should be very concise yet pointed.
Sub-Sub 1
The second illustrative factoid or whatever goes here. It should also be concise and pointed.
Sub-Sub 2
SUBHEAD 3
The third illustrative factoid goes here. You guessed it…concise and pointed is what it should be.
Sub-Sub 3
SUBHEAD 2
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Case Study:UtahUtah LOVES the text overlay
We capitalized on a commencement speech by George Saunders that had gone viral.
It is one of the best performing posts we have shared in several weeks.
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Case Study:
California
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Case Study:
CaliforniaJoint brainstorming an open enrollment editorial calendar
Time period Theme
9/15/13 – 9/30/13 Countdown to open enrollment…
10/1/13 – 10/15/13 Enrollment is open; Enroll now!
10/16/13 – 11/15/13 Success; it’s easy to enroll in coverage
11/16/13 – 11/30/13 Normalizing a culture of coverage; everyone is signing up [use numbers, photos, “I’m a Covered Californian”]
12/1/13 – 12/15/13 Countdown to deadline for coverage effective 1/1/14
12/16/13 – 3/31/14 Enroll, enroll, enroll….TBD
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Case Study:
CaliforniaOther themes and principles for open enrollment
outreach:• celebrate victories along the timeline;• reinforce the hard work still to do;• give “thank yous” to leaders/champions; • try to stay positive;• show proof that its working; and • speak to the constituencies being served
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Editorial Calendar
Live Demo
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Next Steps
What action step will you commit to trying between
now and the next call?
Type your responses into chat and we’ll ask you to unmute (*6) to share.
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Thanks!
The next webinar is scheduled for:Thursday, September 26, 2013
2-3pm ET/11am-12pm PT
Please contact your Spitfire coach if you have any questions about today’s
presentation.