Weekly&report 39/2016& · 2 Hiszpania 5 844 2 644 3 Egipt 4 803 2 257 4 Turcja 4 277 2 009 5...
Transcript of Weekly&report 39/2016& · 2 Hiszpania 5 844 2 644 3 Egipt 4 803 2 257 4 Turcja 4 277 2 009 5...
04.10.2016
Weekly report 39/2016
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Data source: MerlinX*
* MerlinX is one of the most popular reserva4on systems used by travel agency offices in Poland
04.10.2016
Monthly trips compared with previous tourist year
7.4% -‐1.2% -‐9.1% -‐1.8% -‐11.8% -‐5.6%
-‐12.9%
-‐7.0%
-‐1.8% -‐4.2%
3.6%
NOV DEC JAN FEB MAR APR MAY JUN JUL AUG SEP OCT
2016
2015
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Last week – 39/2016, tours 01.11.15 – 31.10.16 compared with week 40. in 2015 r.
29,2%
26,2%
10,0%
15,0%
20,0%
25,0%
30,0%
35,0% Bookings Clients
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Last week – 39/2016, tours 01.11.15 – 31.10.16 compared with week 40. in 2015 r.
74,4%
23,3% 23,9%
Bus Own journey Flight
Clients +/-%
Bus 5,6%
Own journey 2,0%
Flight 91,2%
Share %
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Ranking of the most popular countries & desKnaKons in CW39 tours from 01.11.15 to 31.10.16
2 1 3
Rank Destination Price/booking Price/person 1 Antalya 4 296 2 040 2 Heraklion 4 410 2 046 3 Teneryfa 5 264 2 338 4 Marsa Alam 4 839 2 313 5 Korfu 3 582 1 680 6 Zakynthos 4 098 1 814 7 Fuerteventura 6 410 2 905 8 Rodos 4 694 2 181 9 Kos 4 661 2 187
10 Chania 4 179 2 004 11 Enfidha 3 219 1 527 12 Lanzarote 6 584 2 957 13 Hurghada 4 350 2 185 14 Gran Canaria 6 066 2 800 15 Faro 5 074 2 458 16 Madera 5 465 2 775 17 Preveza 2 767 1 326 18 Włochy 2 558 1 376 19 Bodrum 3 756 1 857 20 Alicante 4 147 1 866
Rank Country Price/booking
Price/person
1 Grecja 4 171 1 922 2 Hiszpania 5 844 2 644 3 Egipt 4 803 2 257 4 Turcja 4 277 2 009 5 Tunezja 3 341 1 543 6 Portugalia 5 567 2 783 7 Włochy 3 019 1 604 8 Cypr 6 740 2 578
9 Wyspy Zielonego Przylądka 7 517 3 430
10 Maroko 4 985 2 519
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The average price per person in the tourist year 2015/16
Chart shows the change in the average package travel price per person, booked in recent weeks, on example of packages to Antalya, Heraklion, Hurghada and Tenerife.
1 800
2 000
2 200
2 400
2 600
2 800
3 000
3 200
3 400
week 29 week 30 week 31 week 32 week 33 week 34 week 35 week 36 week 37 week 38 week 39
Hurgada Teneryfa Antalya Heraklion
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Average price per booking and the price per person in 39. week
4 171
5 844
4 803 4 277
3 341
5 567
3 019
6 740
7 517
4 985
1 922
2 644 2 257 2 009
1 543
2 783
1 604
2 578
3 430
2 519
Grecja Hiszpania Egipt Turcja Tunezja Portugalia Włochy Cypr Wyspy Zielonego Przylądka
Maroko
Price/booking Price/person
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The last four weeks of sales of the tourist year 2015/16 -‐ customers compared with 4 analogous weeks in tourist year 2014/2015.
19,3%
16,3% 16,7%
26,2%
0,0%
5,0%
10,0%
15,0%
20,0%
25,0%
30,0%
36 37 38 39
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The sales trend of the last four weeks compared with 4 analogous weeks in tourist year 2014/2015.
17,3%
46,0%
22,2% 18,7%
0%
5%
10%
15%
20%
25%
30%
35%
40%
45%
50%
Flight Bus Own journey Total
Clients +/-‐ %
Flight 92,7%
Bus 4,7%
Own journey 1,8%
Share %
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Weekly sales compared with the previous tourist year
42 43 44 45 46 47 48 49 50 51 52 53 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 41 42 43 44
Bookings weekly 15/16 vs. 14/15
2015/16 2014/15
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CumulaKve sales of 2015/16 compared to sales in the same period last tourist year 2014/15
13,5%
6,5%
-5,35% -3,5%
Bus Own journey Flight Total
Clients +/- %
Bus 6,4%
Own journey 7,0% Flight
86,3%
Share %
04.10.2016
Ranking of the most popular countries & desKnaKons in 2015/16 Rank Country +/- % last year
1 Grecja 7% 2 Hiszpania 39% 3 Bułgaria 37% 4 Turcja -59% 5 Włochy 50% 6 Egipt -67% 7 Chorwacja 80% 8 Portugalia 23% 9 Cypr 5%
10 Albania ++ 11 Polska 101% 12 Austria 112% 13 Maroko -49% 14 Dominikana 106% 15 Kuba 88% 16 Emiraty Arabskie ++ 17 Tunezja -70% 18 Wyspy Zielonego Przylądka ++ 19 Czechy 103% 20 Tajlandia 28%
Rank Destination +/- % last year * 1 Heraklion 12% 2 Burgas 23% 3 Korfu 22% 4 Zakynthos 15% 5 Rodos -8% 6 Antalya -51% 7 Fuerteventura 23% 8 Teneryfa 21% 9 Varna 34%
10 Chania 4% 11 Majorka 25% 12 Kos -35% 13 Gran Canaria 59% 14 Hurghada -61% 15 Lanzarote 22% 16 Barcelona 14% 17 Marsa Alam -47% 18 Saloniki 45% 19 Bodrum -63% 20 Madera 16%
* es4mated
04.10.2016
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