WEBVAN By Avinas, Balaji, Nakul Neeraj,Ravi, Rohan Vignesh.
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Transcript of WEBVAN By Avinas, Balaji, Nakul Neeraj,Ravi, Rohan Vignesh.
![Page 1: WEBVAN By Avinas, Balaji, Nakul Neeraj,Ravi, Rohan Vignesh.](https://reader036.fdocuments.net/reader036/viewer/2022082711/56649f295503460f94c43102/html5/thumbnails/1.jpg)
WEBVAN
By
Avinas , Balaji , Nakul
Neeraj ,Ravi, Rohan
Vignesh
![Page 2: WEBVAN By Avinas, Balaji, Nakul Neeraj,Ravi, Rohan Vignesh.](https://reader036.fdocuments.net/reader036/viewer/2022082711/56649f295503460f94c43102/html5/thumbnails/2.jpg)
AGENDA
1.Comparison of business models of Webvan vs Peapod
2.Why Webvan failed
3.How Peapod succeeded?
4.Relevant Today
![Page 3: WEBVAN By Avinas, Balaji, Nakul Neeraj,Ravi, Rohan Vignesh.](https://reader036.fdocuments.net/reader036/viewer/2022082711/56649f295503460f94c43102/html5/thumbnails/3.jpg)
Comparison of business models of Webvan vs Peapod
Sl. No. WEBVAN PEAPOD
1 Huge investment in material procurement in initial stage Partnering with local supermarket
2 State of the art warehouse Hybrid warehouse and small warerooms
3 Huge investment in software Low investment in software and website
4 High delivery charges Membership fee and delivery charge
5 High initial investment Low initial investment
![Page 4: WEBVAN By Avinas, Balaji, Nakul Neeraj,Ravi, Rohan Vignesh.](https://reader036.fdocuments.net/reader036/viewer/2022082711/56649f295503460f94c43102/html5/thumbnails/4.jpg)
Why Webvan failed?• Invested heavily in High tech automated infrastructure to
expand too quickly
• Its free delivery model for orders over $100 contributed to its doom
• At one point in time its operating costs led to about $130 loss per order.
• Customer demand was not that high enough to operate its facilities profitably.
• It tried to enter 26 new markets within 3 years though none of its warehouses broke even
![Page 5: WEBVAN By Avinas, Balaji, Nakul Neeraj,Ravi, Rohan Vignesh.](https://reader036.fdocuments.net/reader036/viewer/2022082711/56649f295503460f94c43102/html5/thumbnails/5.jpg)
How Peapod succeeded?
• Peapod only enters those markets where it can team up with existing retailer.
• It follows a business model that emphasizes low entry costs and building a customer base before investing in freestanding centres.
![Page 6: WEBVAN By Avinas, Balaji, Nakul Neeraj,Ravi, Rohan Vignesh.](https://reader036.fdocuments.net/reader036/viewer/2022082711/56649f295503460f94c43102/html5/thumbnails/6.jpg)
Relevant Today
• Mixed Strategy approach.
• Tread Cautiously in the initial days making alliance with the existing Brick and Mortar grocers, thus saving on initial investment in Warehouse.
• Concentrate more on investing in more mobile technologies and database systems for ordering and order fulfillment.
• Implement efficient demand forecasting technologies and manpower.
• The model is more relevant today, then it was 10 years back.
![Page 7: WEBVAN By Avinas, Balaji, Nakul Neeraj,Ravi, Rohan Vignesh.](https://reader036.fdocuments.net/reader036/viewer/2022082711/56649f295503460f94c43102/html5/thumbnails/7.jpg)
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THANK YOU!