Website research 2
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Transcript of Website research 2
WEBSITE RESEARCH
By Larelle Benjamin- Forrester
RNB & HIP-HOP WEBSITES
ASAP ROCK
YClick icon to add picture
Asap Rocky’s MOB website is very clear and well structured. The title is very bold and clear and is shown at the top of every web page. The colour
scheme for this website is black, blue, yellow and purple that contrast well with one another. The
home page contains a range of posts that are to do with his performances, events, interviews etc. It acts as a news page which is good because the viewers are immediately aware of current news in association with him, before going on to the news page. Another useful feature to the home page is the dates above every post – in which the viewers
can comment on. On the right hand side of the page it consists of: the search bar (for the whole
website), an advertisement of his album and ASAP Ferg’s single that links you to the ITunes
website so that you can download it. It also has a twitter section which
allows you to see tweets and re-tweets by the @ASAPMOB.
This right hand column also has links
to the Twitter and Facebook websites so
that viewers can follow, add and
interact with the ASAP MOB.
The ASAPMOB website consists of:- Home Page- News- Music- Tour Page- Sign Up- Lyrics- Forums- Store - Connect Page
The music Page is once again very clear and simply consists of the album cover, track list and a link in which the viewer can download the album from. Also on this website, there is an interactive section which includes the following websites –
Facebook, Twitter, Google, Tumblr and Email. This is an effective feedback technique as it allows
viewers to comment about the album via these websites web and show that they like the album. It
also shows that he is targeting people who are joint with different online websites rather than
one. This website has a global comment system that improves discussions on websites and
connects conversations across the web. The idea of having this on the website is so that it can help
viewers find new and interesting content, discussions and products. As you can see
from the comments, it
has targeted a lot of people. Above this,
there are links to different parts of the website and
recommended content for
viewers to take a look at.
MUSIC
NEWSThe news page has current events that have taken place and is shown in a list format. On each post it consists of the title, a picture and a small amount of information that is brief but concise.
The media page, follows the same layout like the rest of the website and is shown in a list format. For every post, there is a
live video that has been put on there using the ‘YouTube’ Website. This is
beneficial as it allows the viewer to like and share the video on YouTube as well as other online websites. On the BET
videos, the viewer can view a range of different videos, that are associated with BET which gives them options and keeps
them interested.Below each post on the Media and News
Page, there is an interactive section which links up to a number of online
websites. This enables viewers to give their view on the posts. In this case, they can comment on and like the news and
videos.
MEDIA
TOUR SIGN UP LYRICS
The Tour Page contains a picture of ASAP Rocky’s concert and a tour schedule that is very clear. The purpose behind having this particular
picture is to give viewers an idea of what his event may look like – therefore acting as an
subtle advertising technique. The Sign Up Page is very straight forward and consists of a few
boxes for the viewer to fill out so that they can subscribe.
The Lyrics Page looks very poor because it only has three album links rather than any pictures.
Nonetheless, there is lyrics for every song out of the three albums.
FORUMS
The ASAP MOB Forum page is very simple and requires you to become a member. However, rather than signing up through the actual website, you can sign in using the accounts you have for the following websites - Facebook, Twitter, Yahoo, MySpace, WindowsLive, Aol, OpenID, PayPal, Linkedin, WordPress and Blogger. This is hughly effective and it takes into account that there are various online websites that people use and wish to consistently use for other sites. On this page, you can choose from one of five forums and look at members who are apart of this forum.STOREWhen you click on the Store Page Icon at the top of the page, it transfers the viewer to another website which is ASAP Rocky’s Store Website. This website differs in terms of layout and colour yet it very well structured and clear like the ASAP MOB website. The website uses colours (grey, black and white) that contrast very well as well as fonts that reflect the artists style.
ASAP ROCKY OFFICIAL WEBSITE
BEYONCE WEBSITE UK
BEYONCE OFFICIAL WEBSITEPages I AM Tumblr – my work, my life & my
vault (links to vault page) News Music – her albums & dvds Vault – pictures & videos Behyive blog – plain simple Tour – simple Charity - pics